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The ASPCA Joins unite4:good Movement to Inspire Acts of Kindness

Coalition of Charitable Organizations Leading to Empowered Activism and Awareness That Is Benefiting Humanity on a Global Scale

CHICAGO, IL -- (Marketwired) -- 02/25/14 -- Demonstrating significant traction in its global movement for humanity, unite4:good ( today announced that the ASPCA® (The American Society for the Prevention of Cruelty to Animals) ( is the latest grantee to join its coalition of charitable organizations and sponsors as an Affiliate.

Founded by global philanthropist and entrepreneur Anthony Melikhov, the unite4:good movement is committed to a message of inspire:empower:share:love and inspiring positive action to deliver a day when the number of people who want to help outnumber those who need it.

"Our active approach to saving and protecting the lives of animals matches well with unite4:good's goal of creating measurable and positive action," said Matt Bershadker, ASPCA President and CEO. "We hope this effort inspires citizens to unite with others to become strong agents of change in their own communities."

With its focus on saving the lives of companion animals, the ASPCA is a deserving recipient of unite4:good's support as it works to establish a new standard whereby acts of kindness and service become so valued and celebrated that everyone chooses to make them a part of their daily life.

The ASPCA is the nation's leading animal welfare organization. The non-profit organization works to protect at-risk animals across the country by providing direct animal care, expertise, training, and resources in the fight against animal cruelty and homelessness.

"You're only as strong as those you surround yourself with, which is why unite4:good is continually supporting the greatest charitable organizations around the world," said Mr. Melikhov. "Through our support of the ASPCA, we're able to positively influence others to share kindness, love and empowerment on local and global levels."

Please join the conversation online at Facebook: & Twitter: @unite4good using hashtag #unite4good.

About unite4:good
is a revolutionary global movement that will establish a new standard whereby acts of kindness and service become so valued and celebrated that everyone chooses to make them a part of their daily life. Through empowering action, creating new programs, and uniting both individuals and organizations in innovative ways -- we will inspire positive and lasting change on a global scale. unite4:good will encourage everyone to inspire, empower, share and love.

About the ASPCA®
Founded in 1866, the ASPCA® (The American Society for the Prevention of Cruelty to Animals®) is the first animal welfare organization in North America and serves as the nation's leading voice for animals. More than two million supporters strong, the ASPCA's mission is to provide effective means for the prevention of cruelty to animals throughout the United States. As a 501(c)(3) not-for-profit corporation, the ASPCA is a national leader in the areas of anti-cruelty, community outreach and animal health services. For more information, please visit, and be sure to follow the ASPCA on Facebook, Twitter, and Pinterest.

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For more information or to join the unite4:good movement, please contact:

Media contact:
Shaila Arora
Arora PR
Email Contact
(310) 717-8255

Lisa Huddleson
Email Contact
(512) 924-4445

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