Welcome!

News Feed Item

Ocean Mist Farms Marks Beginning of Heirloom Artichoke Season

Chef Curtis Stone Visit, Display Contests, Artichoke Club Giveaways and Annual Festival Planned

CASTROVILLE, CA--(Marketwired - February 25, 2014) - March is the beginning of peak artichoke season and Ocean Mist Farms, the largest grower of Heirloom artichokes in the country, is celebrating the company's 90th anniversary with multiple activities designed to generate awareness for fresh artichokes.

The HH Heirloom artichoke variety is a perennial plant that grows from original root stock that dates back to the start of Ocean Mist Farms in 1924. The formal classification of an Heirloom fresh fruit or vegetable is any distinct variety that grows and has been sold for more than 50 years using the same lineage. 

Like a family recipe, this unique variety of artichoke grows only from the same root stock that has been passed down to each generation of Ocean Mist family farmers for more than 90 years -- never from seed. Artichokes are such a strong part of California history that last year they were named the Official State Vegetable of California.

"Ocean Mist Farms' Heirloom variety has also been the variety chefs preferred for years," said Kori Tuggle, director of marketing and business development. "Most chefs refer to this variety as the 'red label' referring to the red font color of our packages for the last several decades."

Yesterday, for example, Chef Curtis Stone of Bravo TV's Top Chef Masters visited Castroville for a field tour of the new Heirloom artichoke crop. Chef Stone brought a team from his new restaurant Maude to help prepare for the restaurant's March menu that will feature artichokes in nine courses of a fixed menu; Stone will also feature the visit on his popular blog.

Peak season of the Castroville Heirloom crop is March through May, Tuggle said, and all the Heirloom artichokes harvested in Castroville will have a red sticker to help shoppers find the Ocean Mist Farms' Heirloom variety in their local grocery stores.

Ocean Mist Farms is sending weekly "Arti Alert" emails to the 40,000 members of its Artichoke Club to help them find where they can buy Ocean Mist Heirloom Artichokes on sale specific to the region where they live. The same message will also be shared via Ocean Mist Farms' 11,600 Facebook fans and other social media channels such Twitter using the hash tag #heirloomartichoke.

The highlight of Heirloom artichoke season will be the Annual Castroville Artichoke Festival held at the Monterey County Fairgrounds on May 31 and June 1, in Monterey, Calif., where Ocean Mist Farms will be honored for its service and support of the Castroville community since 1924. The festival features Arti the Artichoke, Agro Art, chef demos, artichoke field tours, wine tasting and assorted activities for artichoke lovers of all ages.

For more information about the company and its products, visit www.oceanmist.com.

About Ocean Mist Farms
Ocean Mist Farm's growers are focused on meeting the needs of their customers and consumers. That means they are committed to the highest standards in the industry for quality, service, innovation, social responsibility and delivering year-round premium fresh vegetables. Ocean Mist Farms is four generations of family farmers who lead the artichoke category and grow a full line of fresh vegetables.

Image Available: http://www.marketwire.com/library/MwGo/2014/2/26/11G012771/Images/Chef_Curtis_Stone_with_Ocean_Mist_Farms_owner_grow-272912216585.jpg
Image Available: http://www.marketwire.com/library/MwGo/2014/2/26/11G012771/Images/Ocean_Mist_Farms_Heirloom_Artichoke_PLU_Variety_st-222662586610.jpg
Image Available: http://www.marketwire.com/library/MwGo/2014/2/26/11G012771/Images/Ocean_Mist_Farms_Heirloom_Artichoke_Petal_Insert-346595762437.jpg

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
No hype cycles or predictions of zillions of things here. IoT is big. You get it. You know your business and have great ideas for a business transformation strategy. What comes next? Time to make it happen. In his session at @ThingsExpo, Jay Mason, Associate Partner at M&S Consulting, presented a step-by-step plan to develop your technology implementation strategy. He discussed the evaluation of communication standards and IoT messaging protocols, data analytics considerations, edge-to-cloud tec...
"When we talk about cloud without compromise what we're talking about is that when people think about 'I need the flexibility of the cloud' - it's the ability to create applications and run them in a cloud environment that's far more flexible,” explained Matthew Finnie, CTO of Interoute, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend 21st Cloud Expo October 31 - November 2, 2017, at the Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, and learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
What's the role of an IT self-service portal when you get to continuous delivery and Infrastructure as Code? This general session showed how to create the continuous delivery culture and eight accelerators for leading the change. Don Demcsak is a DevOps and Cloud Native Modernization Principal for Dell EMC based out of New Jersey. He is a former, long time, Microsoft Most Valuable Professional, specializing in building and architecting Application Delivery Pipelines for hybrid legacy, and cloud ...
SYS-CON Events announced today that MobiDev, a client-oriented software development company, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. MobiDev is a software company that develops and delivers turn-key mobile apps, websites, web services, and complex software systems for startups and enterprises. Since 2009 it has grown from a small group of passionate engineers and business...
The Internet giants are fully embracing AI. All the services they offer to their customers are aimed at drawing a map of the world with the data they get. The AIs from these companies are used to build disruptive approaches that cannot be used by established enterprises, which are threatened by these disruptions. However, most leaders underestimate the effect this will have on their businesses. In his session at 21st Cloud Expo, Rene Buest, Director Market Research & Technology Evangelism at Ar...
SYS-CON Events announced today that GrapeUp, the leading provider of rapid product development at the speed of business, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Grape Up is a software company, specialized in cloud native application development and professional services related to Cloud Foundry PaaS. With five expert teams that operate in various sectors of the market acr...
SYS-CON Events announced today that Ayehu will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on October 31 - November 2, 2017 at the Santa Clara Convention Center in Santa Clara California. Ayehu provides IT Process Automation & Orchestration solutions for IT and Security professionals to identify and resolve critical incidents and enable rapid containment, eradication, and recovery from cyber security breaches. Ayehu provides customers greater control over IT infras...
21st International Cloud Expo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Me...
DevOps at Cloud Expo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 21st Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to w...
We build IoT infrastructure products - when you have to integrate different devices, different systems and cloud you have to build an application to do that but we eliminate the need to build an application. Our products can integrate any device, any system, any cloud regardless of protocol," explained Peter Jung, Chief Product Officer at Pulzze Systems, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend 21st Cloud Expo October 31 - November 2, 2017, at the Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, and learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
"Loom is applying artificial intelligence and machine learning into the entire log analysis process, from start to finish and at the end you will get a human touch,” explained Sabo Taylor Diab, Vice President, Marketing at Loom Systems, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
With the introduction of IoT and Smart Living in every aspect of our lives, one question has become relevant: What are the security implications? To answer this, first we have to look and explore the security models of the technologies that IoT is founded upon. In his session at @ThingsExpo, Nevi Kaja, a Research Engineer at Ford Motor Company, discussed some of the security challenges of the IoT infrastructure and related how these aspects impact Smart Living. The material was delivered interac...
Artificial intelligence, machine learning, neural networks. We’re in the midst of a wave of excitement around AI such as hasn’t been seen for a few decades. But those previous periods of inflated expectations led to troughs of disappointment. Will this time be different? Most likely. Applications of AI such as predictive analytics are already decreasing costs and improving reliability of industrial machinery. Furthermore, the funding and research going into AI now comes from a wide range of com...