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STC Signs Pact With SAP to Optimize Network Management and Operations

BARCELONA, Spain, Feb. 25, 2014 /PRNewswire/ -- SAP AG (NYSE: SAP) today announced that it has signed an agreement with STC, the largest telecommunication services provider in the Middle East and North Africa, to implement SAP® solutions for network life-cycle management (NLM) to improve network operations. This will enable the company to markedly improve customer service as a result of increased end-to-end visibility for capital projects and assets, as well as enhanced project oversight and collaboration. SAP solutions will also maintain the high quality of STC's IT infrastructure.


"With SAP solutions, we can create close links between the logistical and financial sides of our network operations, integrating the entire spectrum of planning and realizing tasks — from demand and supply planning to investment and project management, inventory management and asset accounting," said Dr. Khalid bin Hussain Al-Bayari, senior vice president for Technology and Operations, STC. "Enabling effective collaboration within and beyond the company will help optimize the way we manage the network infrastructure, streamlining and innovating for better-run, more cost-effective operations and investments."

SAP solutions will offer STC visibility into equipment and assets, including multifaceted historical details at every step of the life cycle. The solutions are particularly influential in both reducing and optimizing costs related to build and repair, as well as helping increase the productivity of field workers.

"The Saudi telecommunications sector is vibrant and fast-moving, and quality of data underpins the innovations and decisions that can make a genuine competitive difference," said Ahmed Al-Faifi, managing director, SAP Saudi Arabia. "STC has big plans in this respect, and by offering improved visibility into its assets, SAP solutions will enable the company to adapt and succeed in a hugely effective manner."

For more information, including additional news from SAP at Mobile World Congress, visit the SAP Newsroom.

About SAP
As market leader in enterprise application software, SAP (NYSE: SAP) helps companies of all sizes and industries run better. From back office to boardroom, warehouse to storefront, desktop to mobile device – SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. SAP applications and services enable more than 253,500 customers to operate profitably, adapt continuously, and grow sustainably. For more information, visit

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For customers interested in learning more about SAP products:
Global Customer Center: +49 180 534-34-24
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For more information, press only:
Husain Al Tamimi, SAP +971 56 6811641, [email protected], GMT+4
Claire McPeak, SAP, +971 4 330 1777, [email protected], GMT+4
SAP Press Office, +49 (6227) 7-46315, CET; +1 (610) 661-3200, EST; [email protected]
Neil Jaques, Wallis Marketing Consultants, +971 4390 1950, [email protected], GMT+4



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