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PicsArt Mobile Photo Editing and Drawing App Hits Milestone Crossing 100 Million Installs

PicsArt Photo Studio (, a free, fully-featured photo editing and drawing mobile app, reached 100 million installs on Android. Of all the Google Play apps, only 40 have exceeded 100 million installs with PicsArt being the only app from the Photography category. PicsArt is also popular on iOS and Windows Phone, which both launched in 2013.

PicsArt is a full art studio packed into a mobile photography solution for users who range from beginners and amateur artists to professional photographers. Features include comprehensive photo editing tools (similar to those of a professional desktop editing program), 100-s of customizable effects and masks, a complete drawing tool with layers and numerous brush options, themed clipart packages and other useful and fun features, all packed into one free and easy-to-use mobile app.

“We started PicsArt in November 2011 with the goal of building the world’s most popular easy-to-use app that would rival the best desktop editors. We strongly believe that everyone is an artist and PicsArt helps people discover and develop their inner creativity,” said Artavazd Mehrabyan, COO and Co-founder. “In just two years, we’ve had more than 111 million downloads across platforms with a consistent near 5-star rating. It’s important to note that PicsArt is a bootstrapped business that does little-to-no marketing. Our growth is fueled by word of mouth.”

PicsArt in numbers as of February 2014:

  • 100 million installs on Android
  • 11 million installs on iOS and Windows Phone
  • 30 million monthly active users
  • App is being used 30 million times per day
  • 4.6 out of 5.0 user rating on Google Play and App Store
  • 1.8 million likes on Facebook
  • 1.5 million reviews on Google Play
  • 11 million registered social network users on the PicsArt Network
  • 60,000 photos published daily to PicsArt Network by registered users

PicsArt Artists Network

PicsArt Artists Network is the largest art-based mobile social network with more than 11 million artists. Artists can create personal galleries, connect with and inspire other artists, and participate in drawing and photo contests. Members publish more than 60,000 photos every day.

Mehrabyan continued, “We’ve transformed PicsArt into more than just another app, we’ve fostered a community of creatives who are passionate about sharing their PicsArt artwork with friends and family.”

About PicsArt

PicsArt is a free, fully-featured photo editing and drawing mobile app available on Android, iOS and Windows Phone. The app is also home to the largest art-based mobile social network of over 11 million artists, allowing users to connect with and inspire one another from anywhere in the world. The PicsArt app has been installed more than 111 million times and continues to expand and improve, helping everyone unleash their creativity and become a great artist.

To learn more, please visit, on Facebook at or on Twitter at

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