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Finalists Announced for 2014 APAC Effie Awards

Singapore, Feb 27, 2014 - (ACN Newswire) - APAC Effie Awards has announced 99 finalists for its 2014 Awards.

The finalist results was out after two rounds of intense judging by the jury consisting of industry professionals and senior level executives from agencies and clients across the region.

The Jury is led by Connie Chan as the 2014 Judging and Awards Chairman, and four Heads of Jury, namely i) Ajay Kakar, Chief Marketing Officer - Financial Services, Aditya Birla Group, ii) Ben Lightfoot, CEO, McCann Worldgroup Singapore, iii) Nicky Lim, Regional Director, ASEAN, Geometry Global, and iv) Pully Chau, Advertising and Effie Veteran.

The finalists span across 25 Single Market and Multi-market categories and represent works from agencies from 16 countries, with China, Australia and New Zealand being the top 3 countries with the highest number of finalist entries.
Winners will be announced at the Awards Gala taking place on April 3, 2014 at The Conrad Centennial, Singapore. Special awards - Agency of the Year Award and Agency Network of the Year Award will also be presented at the awards gala.

The Effie Awards is recognised throughout the industry as the global standard of marketing effectiveness excellence. Organised by the Confederation of the Asian Advertising Agency Associations (CAAAA) and Tenasia Group, the APAC Effie Awards honours the region's most outstanding marketing communication work that have proven results in meeting strategic objectives.

For more information, please visit www.apaceffie.com.

About APAC Effie Awards

Organised by the Confederation of Asian Advertising Agency Associations (CAAAA) and Tenasia Group, Asia Pacific Effie Awards honours and celebrates the region's most outstanding marketing communication work that have proven results and succeeded in meeting strategic objectives. The APAC Effie awards will mark its first year in 2014, to provide the growing marketing communications industry with a regional ground on which the best campaigns are showcased and recognised.

Introduced by the New York American Marketing Association in 1968, the Effie Awards have since been recognised by advertisers and agencies as the pre-eminent award in the advertising industry and global standard of marketing effectiveness excellence. Today, Effie celebrates effectiveness worldwide with the Global Effie, the APAC Effie, the Euro Effie, the Middle East / North Africa Effie and more than 40 national Effie programs.

About The Confederation of Asian Advertising Agency Associations (CAAAA)

CAAAA is a non-profit organisation established by advertising agency associations in Asia whose key mission is to further the business interest of advertising companies/agencies in the region. CAAAA works in close collaboration with stakeholders in the marketing communications industry across the region, including North, South and Southeast Asia, to support uniform professional standards and norms, and to enhance the profile and stature of the industry.

About Tenasia Group

Tenasia Group specialises in staging professional and influential industry events that inspire. Building on their expertise in delivering high-quality industry events, award shows and conferences, Tenasia's portfolio of businesses aims to provide a platform for the exchange of ideas and knowledge, shaping business opportunities in the region and celebrating achievements in specific fields.

Source: APAC Effie Awards

Tenasia Group Pte Ltd

Shanice Soh, Marcom Manager
T: +65-6338-7739 / M: +65 9431 3487 
E: [email protected]

Chua Bee Hong, Executive Director
T: +65 6338 7739 / M: +65 9271 0900 
E: [email protected]

Follow us on Twitter : @APACEffieAwards

Copyright 2014 ACN Newswire. All rights reserved.

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