Welcome!

News Feed Item

Nippon TV Acquires Hulu Service in Japan

Nippon Television Network Corporation (Nippon TV) has entered into a definitive agreement with Hulu, LLC, to acquire Hulu’s Japan business. The transaction, which is subject to certain regulatory conditions, is expected to close in early Spring, marking Nippon TV’s entry into the SVOD (Subscription Video On Demand) business.

Consumer lifestyles are changing rapidly in Japan. Content consumption on internet connected devices such as TVs, PCs, smartphones, tablets and gaming consoles, has increased significantly, and internet video services have been received with enthusiasm by consumers in Japan. Through its acquisition of the Hulu business in Japan, Nippon TV will offer another great option for consumers to enjoy entertainment.

“In addition to terrestrial broadcasting and BS/CS broadcasting, Nippon TV is looking forward to succeeding Hulu’s business as a new path to deliver content through the Internet,” said Yoshio Okubo, President, Nippon TV. “Hulu’s sophisticated brand, wide content line-up, and its outstanding technology are very attractive. We feel a big potential in the brand and service Hulu has created.”

“Hulu launched in Japan less than three years ago, a first-of-its-kind subscription video on demand service in the market which has grown to 50 content partners, offering users more than 13,000 assets of TV dramas and movies across 90 million devices,” said Mike Hopkins, CEO, Hulu. “We are very proud to have created a service that Nippon TV, the broadcast leader in Japan, sees as a strong asset.”

Hulu is an online video on demand service that launched in 2008 in the U.S. and is a joint venture between NBCUniversal, 21st Century Fox, and The Walt Disney Company. Hulu in the U.S. offers a selection of hit TV shows, clips, movies and more on the free, ad-supported Hulu.com service with 30 million monthly unique users, and the Hulu Plus subscription service, with over 5 million subscribers.

Hulu launched its Japan service (also branded with the name “Hulu”) in September 2011 and currently offers subscriptions for unlimited viewing of premium content on internet-connected devices such as TVs, PCs, tablets, smartphones and gaming consoles, for 980 yen (tax included) per month. Hulu in Japan ended the 2013 fiscal year having more than doubled the number of subscribers from the beginning of the year. The service has grown to 50 content partners offering users more than 13,000 assets of TV dramas, movies, and anime and Hulu is available on more than 90 million devices (PCs not included).

As part of the acquisition, the parties will be entering into a separate agreement in which Hulu will license its brand and technology to a subsidiary of Nippon TV, as well as provide support services that will enable Nippon TV to continue to make the SVOD service available under the Hulu brand using the same platform.

Following the acquisition, the Hulu service will continue to offer Japanese consumers premium content, including Hollywood and Japanese films and dramas and popular television programming. Additionally, Nippon TV’s popular shows and original exclusive content will launch on the Hulu service in Japan, expanding its content offering, and continuing to delight subscribers in Japan.

Nippon TV is the leading television network in Japan, ranking #1 in average household viewer ratings in the past three years. Nippon TV has also been the leader in the initiatives to adapt to the digital environment. Nippon TV currently operates a TVOD (Transactional Video On Demand) service, “Nittele On Demand,” and with the acquisition of the Hulu service in Japan, Nippon TV will enter the SVOD business for the first time. The decision to enter this business is in line with the “Nippon TV Group Mid-term Management Plan 2012-2015 Next60.” In addition to terrestrial broadcasting and BS/CS broadcasting, Nippon TV will maximize content value by acquiring a path to deliver content through the internet, responding to users’ preferences.

About Nippon TV

As Japan’s first commercial terrestrial broadcaster to go on the air in August 1953, Nippon TV marked its 60th year of broadcasting in 2013. Nippon TV broadcasts and produces all genres of programs ranging from news, documentaries, sports, dramas, entertainment shows to animation. Nippon TV has earned the highest ratings among commercial broadcasters in the All Day (6am to midnight) category for three years in a row. Nippon TV also has a wide variety of group companies which deal with movies, events, publishing, TV shopping, merchandising, etc.

About Hulu

Hulu is an online TV service whose mission is to help people find and enjoy the world's premium content when, where and how they want. As we pursue this mission, we aspire to create a service that users, advertisers and content owners unabashedly love. (www.hulu.com)

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Web Real-Time Communication APIs have quickly revolutionized what browsers are capable of. In addition to video and audio streams, we can now bi-directionally send arbitrary data over WebRTC's PeerConnection Data Channels. With the advent of Progressive Web Apps and new hardware APIs such as WebBluetooh and WebUSB, we can finally enable users to stitch together the Internet of Things directly from their browsers while communicating privately and securely in a decentralized way.
All organizations that did not originate this moment have a pre-existing culture as well as legacy technology and processes that can be more or less amenable to DevOps implementation. That organizational culture is influenced by the personalities and management styles of Executive Management, the wider culture in which the organization is situated, and the personalities of key team members at all levels of the organization. This culture and entrenched interests usually throw a wrench in the work...
Keeping pace with advancements in software delivery processes and tooling is taxing even for the most proficient organizations. Point tools, platforms, open source and the increasing adoption of private and public cloud services requires strong engineering rigor - all in the face of developer demands to use the tools of choice. As Agile has settled in as a mainstream practice, now DevOps has emerged as the next wave to improve software delivery speed and output. To make DevOps work, organization...
DevOps is often described as a combination of technology and culture. Without both, DevOps isn't complete. However, applying the culture to outdated technology is a recipe for disaster; as response times grow and connections between teams are delayed by technology, the culture will die. A Nutanix Enterprise Cloud has many benefits that provide the needed base for a true DevOps paradigm.
What sort of WebRTC based applications can we expect to see over the next year and beyond? One way to predict development trends is to see what sorts of applications startups are building. In his session at @ThingsExpo, Arin Sime, founder of WebRTC.ventures, will discuss the current and likely future trends in WebRTC application development based on real requests for custom applications from real customers, as well as other public sources of information,
SYS-CON Events announced today that Interoute, owner-operator of one of Europe's largest networks and a global cloud services platform, has been named “Bronze Sponsor” of SYS-CON's 20th Cloud Expo, which will take place on June 6-8, 2017 at the Javits Center in New York, New York. Interoute is the owner-operator of one of Europe's largest networks and a global cloud services platform which encompasses 12 data centers, 14 virtual data centers and 31 colocation centers, with connections to 195 add...
Historically, some banking activities such as trading have been relying heavily on analytics and cutting edge algorithmic tools. The coming of age of powerful data analytics solutions combined with the development of intelligent algorithms have created new opportunities for financial institutions. In his session at 20th Cloud Expo, Sebastien Meunier, Head of Digital for North America at Chappuis Halder & Co., will discuss how these tools can be leveraged to develop a lasting competitive advanta...
TechTarget storage websites are the best online information resource for news, tips and expert advice for the storage, backup and disaster recovery markets. By creating abundant, high-quality editorial content across more than 140 highly targeted technology-specific websites, TechTarget attracts and nurtures communities of technology buyers researching their companies' information technology needs. By understanding these buyers' content consumption behaviors, TechTarget creates the purchase inte...
With the introduction of IoT and Smart Living in every aspect of our lives, one question has become relevant: What are the security implications? To answer this, first we have to look and explore the security models of the technologies that IoT is founded upon. In his session at @ThingsExpo, Nevi Kaja, a Research Engineer at Ford Motor Company, will discuss some of the security challenges of the IoT infrastructure and relate how these aspects impact Smart Living. The material will be delivered i...
In his session at @ThingsExpo, Eric Lachapelle, CEO of the Professional Evaluation and Certification Board (PECB), will provide an overview of various initiatives to certifiy the security of connected devices and future trends in ensuring public trust of IoT. Eric Lachapelle is the Chief Executive Officer of the Professional Evaluation and Certification Board (PECB), an international certification body. His role is to help companies and individuals to achieve professional, accredited and worldw...
My team embarked on building a data lake for our sales and marketing data to better understand customer journeys. This required building a hybrid data pipeline to connect our cloud CRM with the new Hadoop Data Lake. One challenge is that IT was not in a position to provide support until we proved value and marketing did not have the experience, so we embarked on the journey ourselves within the product marketing team for our line of business within Progress. In his session at @BigDataExpo, Sum...
Your homes and cars can be automated and self-serviced. Why can't your storage? From simply asking questions to analyze and troubleshoot your infrastructure, to provisioning storage with snapshots, recovery and replication, your wildest sci-fi dream has come true. In his session at @DevOpsSummit at 20th Cloud Expo, Dan Florea, Director of Product Management at Tintri, will provide a ChatOps demo where you can talk to your storage and manage it from anywhere, through Slack and similar services ...
SYS-CON Events announced today that SoftLayer, an IBM Company, has been named “Gold Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. SoftLayer, an IBM Company, provides cloud infrastructure as a service from a growing number of data centers and network points of presence around the world. SoftLayer’s customers range from Web startups to global enterprises.
SYS-CON Events announced today that Ocean9will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Ocean9 provides cloud services for Backup, Disaster Recovery (DRaaS) and instant Innovation, and redefines enterprise infrastructure with its cloud native subscription offerings for mission critical SAP workloads.
Have you ever noticed how some IT people seem to lead successful, rewarding, and satisfying lives and careers, while others struggle? IT author and speaker Don Crawley uncovered the five principles that successful IT people use to build satisfying lives and careers and he shares them in this fast-paced, thought-provoking webinar. You'll learn the importance of striking a balance with technical skills and people skills, challenge your pre-existing ideas about IT customer service, and gain new in...