Welcome!

News Feed Item

Nippon TV Acquires Hulu Service in Japan

Nippon Television Network Corporation (Nippon TV) has entered into a definitive agreement with Hulu, LLC, to acquire Hulu’s Japan business. The transaction, which is subject to certain regulatory conditions, is expected to close in early Spring, marking Nippon TV’s entry into the SVOD (Subscription Video On Demand) business.

Consumer lifestyles are changing rapidly in Japan. Content consumption on internet connected devices such as TVs, PCs, smartphones, tablets and gaming consoles, has increased significantly, and internet video services have been received with enthusiasm by consumers in Japan. Through its acquisition of the Hulu business in Japan, Nippon TV will offer another great option for consumers to enjoy entertainment.

“In addition to terrestrial broadcasting and BS/CS broadcasting, Nippon TV is looking forward to succeeding Hulu’s business as a new path to deliver content through the Internet,” said Yoshio Okubo, President, Nippon TV. “Hulu’s sophisticated brand, wide content line-up, and its outstanding technology are very attractive. We feel a big potential in the brand and service Hulu has created.”

“Hulu launched in Japan less than three years ago, a first-of-its-kind subscription video on demand service in the market which has grown to 50 content partners, offering users more than 13,000 assets of TV dramas and movies across 90 million devices,” said Mike Hopkins, CEO, Hulu. “We are very proud to have created a service that Nippon TV, the broadcast leader in Japan, sees as a strong asset.”

Hulu is an online video on demand service that launched in 2008 in the U.S. and is a joint venture between NBCUniversal, 21st Century Fox, and The Walt Disney Company. Hulu in the U.S. offers a selection of hit TV shows, clips, movies and more on the free, ad-supported Hulu.com service with 30 million monthly unique users, and the Hulu Plus subscription service, with over 5 million subscribers.

Hulu launched its Japan service (also branded with the name “Hulu”) in September 2011 and currently offers subscriptions for unlimited viewing of premium content on internet-connected devices such as TVs, PCs, tablets, smartphones and gaming consoles, for 980 yen (tax included) per month. Hulu in Japan ended the 2013 fiscal year having more than doubled the number of subscribers from the beginning of the year. The service has grown to 50 content partners offering users more than 13,000 assets of TV dramas, movies, and anime and Hulu is available on more than 90 million devices (PCs not included).

As part of the acquisition, the parties will be entering into a separate agreement in which Hulu will license its brand and technology to a subsidiary of Nippon TV, as well as provide support services that will enable Nippon TV to continue to make the SVOD service available under the Hulu brand using the same platform.

Following the acquisition, the Hulu service will continue to offer Japanese consumers premium content, including Hollywood and Japanese films and dramas and popular television programming. Additionally, Nippon TV’s popular shows and original exclusive content will launch on the Hulu service in Japan, expanding its content offering, and continuing to delight subscribers in Japan.

Nippon TV is the leading television network in Japan, ranking #1 in average household viewer ratings in the past three years. Nippon TV has also been the leader in the initiatives to adapt to the digital environment. Nippon TV currently operates a TVOD (Transactional Video On Demand) service, “Nittele On Demand,” and with the acquisition of the Hulu service in Japan, Nippon TV will enter the SVOD business for the first time. The decision to enter this business is in line with the “Nippon TV Group Mid-term Management Plan 2012-2015 Next60.” In addition to terrestrial broadcasting and BS/CS broadcasting, Nippon TV will maximize content value by acquiring a path to deliver content through the internet, responding to users’ preferences.

About Nippon TV

As Japan’s first commercial terrestrial broadcaster to go on the air in August 1953, Nippon TV marked its 60th year of broadcasting in 2013. Nippon TV broadcasts and produces all genres of programs ranging from news, documentaries, sports, dramas, entertainment shows to animation. Nippon TV has earned the highest ratings among commercial broadcasters in the All Day (6am to midnight) category for three years in a row. Nippon TV also has a wide variety of group companies which deal with movies, events, publishing, TV shopping, merchandising, etc.

About Hulu

Hulu is an online TV service whose mission is to help people find and enjoy the world's premium content when, where and how they want. As we pursue this mission, we aspire to create a service that users, advertisers and content owners unabashedly love. (www.hulu.com)

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
"We formed Formation several years ago to really address the need for bring complete modernization and software-defined storage to the more classic private cloud marketplace," stated Mark Lewis, Chairman and CEO of Formation Data Systems, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Security, data privacy, reliability and regulatory compliance are critical factors when evaluating whether to move business applications from in-house client hosted environments to a cloud platform. In her session at 18th Cloud Expo, Vandana Viswanathan, Associate Director at Cognizant, In this session, will provide an orientation to the five stages required to implement a cloud hosted solution validation strategy.
The cloud market growth today is largely in public clouds. While there is a lot of spend in IT departments in virtualization, these aren’t yet translating into a true “cloud” experience within the enterprise. What is stopping the growth of the “private cloud” market? In his general session at 18th Cloud Expo, Nara Rajagopalan, CEO of Accelerite, explored the challenges in deploying, managing, and getting adoption for a private cloud within an enterprise. What are the key differences between wh...
Deploying applications in hybrid cloud environments is hard work. Your team spends most of the time maintaining your infrastructure, configuring dev/test and production environments, and deploying applications across environments – which can be both time consuming and error prone. But what if you could automate provisioning and deployment to deliver error free environments faster? What could you do with your free time?
SYS-CON Events announced today that Venafi, the Immune System for the Internet™ and the leading provider of Next Generation Trust Protection, will exhibit at @DevOpsSummit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Venafi is the Immune System for the Internet™ that protects the foundation of all cybersecurity – cryptographic keys and digital certificates – so they can’t be misused by bad guys in attacks...
The best-practices for building IoT applications with Go Code that attendees can use to build their own IoT applications. In his session at @ThingsExpo, Indraneel Mitra, Senior Solutions Architect & Technology Evangelist at Cognizant, provided valuable information and resources for both novice and experienced developers on how to get started with IoT and Golang in a day. He also provided information on how to use Intel Arduino Kit, Go Robotics API and AWS IoT stack to build an application tha...
UpGuard has become a member of the Center for Internet Security (CIS), and will continue to help businesses expand visibility into their cyber risk by providing hardening benchmarks to all customers. By incorporating these benchmarks, UpGuard's CSTAR solution builds on its lead in providing the most complete assessment of both internal and external cyber risk. CIS benchmarks are a widely accepted set of hardening guidelines that have been publicly available for years. Numerous solutions exist t...
Amazon has gradually rolled out parts of its IoT offerings in the last year, but these are just the tip of the iceberg. In addition to optimizing their back-end AWS offerings, Amazon is laying the ground work to be a major force in IoT – especially in the connected home and office. Amazon is extending its reach by building on its dominant Cloud IoT platform, its Dash Button strategy, recently announced Replenishment Services, the Echo/Alexa voice recognition control platform, the 6-7 strategic...
For basic one-to-one voice or video calling solutions, WebRTC has proven to be a very powerful technology. Although WebRTC’s core functionality is to provide secure, real-time p2p media streaming, leveraging native platform features and server-side components brings up new communication capabilities for web and native mobile applications, allowing for advanced multi-user use cases such as video broadcasting, conferencing, and media recording.
IoT generates lots of temporal data. But how do you unlock its value? You need to discover patterns that are repeatable in vast quantities of data, understand their meaning, and implement scalable monitoring across multiple data streams in order to monetize the discoveries and insights. Motif discovery and deep learning platforms are emerging to visualize sensor data, to search for patterns and to build application that can monitor real time streams efficiently. In his session at @ThingsExpo, ...
Verizon Communications Inc. (NYSE, Nasdaq: VZ) and Yahoo! Inc. (Nasdaq: YHOO) have entered into a definitive agreement under which Verizon will acquire Yahoo's operating business for approximately $4.83 billion in cash, subject to customary closing adjustments. Yahoo informs, connects and entertains a global audience of more than 1 billion monthly active users** -- including 600 million monthly active mobile users*** through its search, communications and digital content products. Yahoo also co...
"Avere Systems is a hybrid cloud solution provider. We have customers that want to use cloud storage and we have customers that want to take advantage of cloud compute," explained Rebecca Thompson, VP of Marketing at Avere Systems, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Choosing the right cloud for your workloads is a balancing act that can cost your organization time, money and aggravation - unless you get it right the first time. Economics, speed, performance, accessibility, administrative needs and security all play a vital role in dictating your approach to the cloud. Without knowing the right questions to ask, you could wind up paying for capacity you'll never need or underestimating the resources required to run your applications.
"We view the cloud not really as a specific technology but as a way of doing business and that way of doing business is transforming the way software, infrastructure and services are being delivered to business," explained Matthew Rosen, CEO and Director at Fusion, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
When it comes to cloud computing, the ability to turn massive amounts of compute cores on and off on demand sounds attractive to IT staff, who need to manage peaks and valleys in user activity. With cloud bursting, the majority of the data can stay on premises while tapping into compute from public cloud providers, reducing risk and minimizing need to move large files. In his session at 18th Cloud Expo, Scott Jeschonek, Director of Product Management at Avere Systems, discussed the IT and busin...