|By Business Wire||
|February 28, 2014 08:01 AM EST||
AddThis, the world’s largest online content engagement platform, today announced its analysis of social sharing activities related to the 2014 Sochi Olympics. The results are based on Olympics-related content shared on social networks around the world from February 1-24, 2014.
- Content based on humor, human interest, and politics was shared more often than stories about specific sports or athletes.
- Americans, Dutch and Germans were more likely to share humorous content.
- Human-interest stories were more likely to be shared in Norway, Canada and the United States.
- Norwegians and Dutch were more likely to share political stories.
- Among the top medal-winning countries, the most active social networks were Twitter and Facebook with Twitter leading in Russia, Belarus, France, and Switzerland and Facebook leading everywhere else.
- Across a wide range of countries, however, European-based VK was consistently ranked among the top five social networks used for sharing Olympic content, ranking second behind Twitter in Russia and Belarus while ranking fifth in the U.S. and Canada.
The content formats most often shared, in rank order, were text-based news stories with images, followed by images alone and then videos.
Following are the most active social networks in select countries for engaging with the Winter Olympics along with highlights of the most shared content.
United States: In the U.S., Facebook, Twitter and Google+ were the top three social networks. The two most shared pieces of content were the humorous video “Star Wars Meets the Winter Olympics” from The Nerdist.com and an article from the Godvine website featuring a Russian cross-country skier with a broken ski getting helped by a Canadian coach.
Russia: In Russia, Twitter, VK and Facebook were the top three social networks with the majority of shared content being links back to the official Sochi website.
Canada: The three most popular ways of sharing content were posting on Facebook, Twitter, and Liking on Facebook with The Toronto Sun article, “Stray dogs being killed to clean up Sochi for Olympics,” being among the most widely shared Olympics-related story.
Germany: Facebook, Twitter and Google+ were the top three networks for sharing content. A humorous video about Olympic pin collectors was tops among the country’s most shared content followed by journalists’ tweeted images of the building issues at the Olympic Village.
Norway: The three most popular methods of sharing content were posts to Facebook, Twitter, and Liking on Facebook. The two most shared stories were the death of cross-country skier Astrid Uhrenholdt Jacobsen’s brother, and an opinion/editorial article about the Russian government and its preparations for the Olympics.
The Netherlands: The three most popular methods of sharing content were posting on Facebook, Twitter, and Liking on Facebook. The two most widely shared pieces of content were humorous images of the Olympic Village facilities and a news story about Google’s rainbow home page, which included a link to the Olympic charter banning discrimination.
“What’s striking about the data is that Facebook is not the leading way to engage with content in every country,” said Scott Allan, chief marketing officer of AddThis. “Also, you don’t have to be a household name as a publisher to find a massive audience for an event like the Winter Olympics. It’s about great content that connects on a very human level.”
AddThis personalizes the Web with powerful, easy-to-use content engagement tools, APIs and services. Reaching over 1.6 billion unique consumers monthly, AddThis tools are used by over 14 million domains worldwide to power social sharing, increase overall engagement, boost traffic and provide behavioral insights. Our proprietary technology processes more than 300 terabytes of data daily allowing AddThis to provide brands with sophisticated audience models and Web-wide consumer insights that enhance paid, earned and owned media strategies.
Did you know that you can develop for mainframes in Java? Or that the testing and deployment can be automated across mobile to mainframe? In his session at @DevOpsSummit at 20th Cloud Expo, Vaughn Marshall, Sr. Principal Product Owner at CA Technologies, will discuss and demo how increasingly teams are developing with agile methodologies using modern development environments and automating testing and deployments, mobile to mainframe.
Apr. 30, 2017 04:00 PM EDT Reads: 1,678
The goal of Continuous Testing is to shift testing left to find defects earlier and release software faster. This can be achieved by integrating a set of open source functional and performance testing tools in the early stages of your software delivery lifecycle. There is one process that binds all application delivery stages together into one well-orchestrated machine: Continuous Testing. Continuous Testing is the conveyor belt between the Software Factory and production stages. Artifacts are ...
Apr. 30, 2017 04:00 PM EDT Reads: 1,529
SYS-CON Events announced today that Juniper Networks (NYSE: JNPR), an industry leader in automated, scalable and secure networks, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Juniper Networks challenges the status quo with products, solutions and services that transform the economics of networking. The company co-innovates with customers and partners to deliver automated, scalable and secure network...
Apr. 30, 2017 03:45 PM EDT Reads: 1,875
SYS-CON Events announced today that CA Technologies has been named "Platinum Sponsor" of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, New York, and 21st International Cloud Expo, which will take place in November in Silicon Valley, California.
Apr. 30, 2017 02:45 PM EDT Reads: 2,751
DevOps is often described as a combination of technology and culture. Without both, DevOps isn't complete. However, applying the culture to outdated technology is a recipe for disaster; as response times grow and connections between teams are delayed by technology, the culture will die. A Nutanix Enterprise Cloud has many benefits that provide the needed base for a true DevOps paradigm. In his Day 3 Keynote at 20th Cloud Expo, Chris Brown, a Solutions Marketing Manager at Nutanix, will explore t...
Apr. 30, 2017 02:45 PM EDT Reads: 1,251
NHK, Japan Broadcasting, will feature the upcoming @ThingsExpo Silicon Valley in a special 'Internet of Things' and smart technology documentary that will be filmed on the expo floor between November 3 to 5, 2015, in Santa Clara. NHK is the sole public TV network in Japan equivalent to the BBC in the UK and the largest in Asia with many award-winning science and technology programs. Japanese TV is producing a documentary about IoT and Smart technology and will be covering @ThingsExpo Silicon Val...
Apr. 30, 2017 02:30 PM EDT Reads: 1,026
As DevOps methodologies expand their reach across the enterprise, organizations face the daunting challenge of adapting related cloud strategies to ensure optimal alignment, from managing complexity to ensuring proper governance. How can culture, automation, legacy apps and even budget be reexamined to enable this ongoing shift within the modern software factory?
Apr. 30, 2017 02:30 PM EDT Reads: 637
New competitors, disruptive technologies, and growing expectations are pushing every business to both adopt and deliver new digital services. This ‘Digital Transformation’ demands rapid delivery and continuous iteration of new competitive services via multiple channels, which in turn demands new service delivery techniques – including DevOps. In this power panel at @DevOpsSummit 20th Cloud Expo, moderated by DevOps Conference Co-Chair Andi Mann, panelists will examine how DevOps helps to meet th...
Apr. 30, 2017 02:00 PM EDT Reads: 1,935
SYS-CON Events announced today that Hitachi Data Systems, a wholly owned subsidiary of Hitachi LTD., will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City. Hitachi Data Systems (HDS) will be featuring the Hitachi Content Platform (HCP) portfolio. This is the industry’s only offering that allows organizations to bring together object storage, file sync and share, cloud storage gateways, and sophisticated search an...
Apr. 30, 2017 02:00 PM EDT Reads: 888
SYS-CON Events announced today that Hitachi, the leading provider the Internet of Things and Digital Transformation, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Hitachi Data Systems, a wholly owned subsidiary of Hitachi, Ltd., offers an integrated portfolio of services and solutions that enable digital transformation through enhanced data management, governance, mobility and analytics. We help globa...
Apr. 30, 2017 01:15 PM EDT Reads: 2,718
@DevOpsSummit has been named the ‘Top DevOps Influencer' by iTrend. iTred processes millions of conversations, tweets, interactions, news articles, press releases, blog posts - and extract meaning form them and analyzes mobile and desktop software platforms used to communicate, various metadata (such as geo location), and automation tools. In overall placement, @DevOpsSummit ranked as the number one ‘DevOps Influencer' followed by @CloudExpo at third, and @MicroservicesE at 24th.
Apr. 30, 2017 01:15 PM EDT Reads: 3,173
Blockchain is a shared, secure record of exchange that establishes trust, accountability and transparency across supply chain networks. Supported by the Linux Foundation's open source, open-standards based Hyperledger Project, Blockchain has the potential to improve regulatory compliance, reduce cost and time for product recall as well as advance trade. Are you curious about Blockchain and how it can provide you with new opportunities for innovation and growth? In her session at 20th Cloud Exp...
Apr. 30, 2017 01:15 PM EDT Reads: 2,238
Cloud promises the agility required by today’s digital businesses. As organizations adopt cloud based infrastructures and services, their IT resources become increasingly dynamic and hybrid in nature. Managing these require modern IT operations and tools. In his session at 20th Cloud Expo, Raj Sundaram, Senior Principal Product Manager at CA Technologies, will discuss how to modernize your IT operations in order to proactively manage your hybrid cloud and IT environments. He will be sharing be...
Apr. 30, 2017 01:00 PM EDT Reads: 1,081
While some vendors scramble to create and sell you a fancy solution for monitoring your spanking new Amazon Lambdas, hear how you can do it on the cheap using just built-in Java APIs yourself. By exploiting a little-known fact that Lambdas aren’t exactly single threaded, you can effectively identify hot spots in your serverless code. In his session at 20th Cloud Expo, David Martin, Principal Product Owner at CA Technologies, will give a live demonstration and code walkthrough, showing how to o...
Apr. 30, 2017 12:15 PM EDT Reads: 892
The explosion of new web/cloud/IoT-based applications and the data they generate are transforming our world right before our eyes. In this rush to adopt these new technologies, organizations are often ignoring fundamental questions concerning who owns the data and failing to ask for permission to conduct invasive surveillance of their customers. Organizations that are not transparent about how their systems gather data telemetry without offering shared data ownership risk product rejection, regu...
Apr. 30, 2017 12:00 PM EDT Reads: 1,937