Welcome!

News Feed Item

Hyundai And Quaker State Launch Lubricants Program To Expand Express Oil Change Program

Relationship Bolsters Hyundai's Move to Offer Assurance Car Care Express Service Centers in Dealerships for Competitive Prices and Faster Service

FOUNTAIN VALLEY, Calif., Feb. 28, 2014 /PRNewswire/ -- Hyundai Motor America today announced a relationship with Shell Oil to recommend its Quaker State® branded motor oils for Hyundai's dealer network as part of a new lubricants program. No one knows motor oil better than Quaker State and no one changes oil in Hyundai vehicles better than Hyundai dealership technicians. Beginning in March, Hyundai dealers participating in the Hyundai Lubricants Program will provide Quaker State branded motor oils for the vehicles they service. Hyundai also uses Quaker State as the primary supplier of initial motor oil for its vehicles as they roll off the assembly line.  

(Photo: http://photos.prnewswire.com/prnh/20140228/LA74166)

(Logo: http://photos.prnewswire.com/prnh/20131002/LA90771LOGO-b)

Just like Hyundai, Quaker State—a leader in consumer automotive products and vehicle care for more than 80 years—is built on assurance and providing the best value to its customers. Quaker State, one of the industry's most innovative motor oil brands, makes it its mission to help consumers get the most out of their vehicles by extending vehicle longevity and improving durability.

"Hyundai Motor America's commitment to our consumers is exemplified by our 10-year/100,000-mile powertrain warranty and the Assurance Connected Care program," said Frank Ferrara, executive vice president, customer satisfaction, Hyundai Motor America. "We're proud to work with Quaker State, a brand well-known for quality lubricants, to further that commitment. Hyundai recognizes the dedication of Quaker State to produce motor oil that helps improve cars' performance, efficiency, emissions and durability."

"Shell and Hyundai have a global relationship that dates back to 2005 and it is our shared focus of putting our customers first that makes this U.S. dealership program a natural fit," stated Shell Lubricants Global Key Accounts Vice President Steve Reindl. "More than 200 Shell Lubricants scientists around the world work every day to create innovative products. One result of their work is Quaker State Ultimate Durability™ Full Synthetic Motor Oil, designed to deliver motorists a fuel economy savings of an average of five cents per gallon2, while providing unsurpassed protection against friction-related wear3. We are pleased that Hyundai's customers in the U.S. can benefit from our Quaker State products."

Hyundai dealers will have the Quaker State Advanced Durability® Conventional Motor Oil, Quaker State Enhanced Durability Synthetic Blend® Motor Oil, Quaker State Defy Synthetic Blend High Mileage® Motor Oil, and Quaker State Ultimate Durability Full Synthetic® Motor Oil available for customers. The Quaker State team, in addition to the motor oil, will also provide dealer-level marketing support, program training and upgraded dispensing equipment. Hyundai cars and SUVs in the U.S. will have stickers in the engine compartment and references in the owner's manuals recommending Quaker State branded motor oil to customers. The engine compartment recommendation stickers allow customers to establish a tangible connection between both companies. Dealerships will be encouraged to use co-branded advertising as part of the Hyundai Lubricants Program.

This relationship with Shell Oil and Quaker State further bolsters Hyundai Motor America's move to offer Assurance Car Care Express service centers in dealerships. Assurance Car Care Express allows Hyundai dealerships to provide customers with quick oil changes, multi-point vehicle inspections, tire rotation, air and cabin filter replacements, wiper blades, and other basic services as needed. The goal is to get customers in and out of the service drive in less than an hour. The marketing tagline for Hyundai Assurance Car Care Express is "Get in, Get out, Get back to your life".

HYUNDAI MOTOR AMERICA
Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 820 dealerships nationwide. All Hyundai vehicles sold in the U.S. are covered by the Hyundai Assurance program, which includes the 5-year/60,000-mile fully transferable new vehicle limited warranty, Hyundai's 10-year/100,000-mile powertrain limited warranty, and five years of complimentary Roadside Assistance. Hyundai Assurance includes Assurance Connected Care that provides owners of Hyundai models equipped with the Hyundai Blue Link telematics system with proactive safety and car care services, complimentary for three years. These services include Automatic Collision Notification, Enhanced Roadside Assistance, Vehicle Diagnostic Alert, Monthly Vehicle Health Report and in-vehicle service scheduling.   

For more details on Hyundai Assurance, please visit www.HyundaiAssurance.com

Please visit our media website at www.hyundainews.com and our blog at www.hyundailikesunday.com

Hyundai Motor America on Twitter | YouTube | Facebook

QUAKER STATE
Quaker State® motor oil has an 80-year history as a leader in consumer automotive products and vehicle care.  Quaker State is among the industry's most innovative motor oil brands and offers a full line of products to meet every type of vehicle engine need.  Quaker State is one of the first brands to develop high mileage engine motor oil.

For more information about the full line of Quaker State products, visit www.quakerstate.com.

SHELL LUBRICANTS
The term 'Shell Lubricants' collectively refers to the companies of Royal Dutch Shell plc that are engaged in the lubricants business. Shell Lubricants companies lead the lubricants industry, supplying more than 12% of global lubricants volume. * The companies manufacture and blend products for use in consumer, heavy industrial and commercial transport applications. The Shell Lubricants portfolio of top-quality brands includes Pennzoil®, Quaker State®, FormulaShell®, Shell TELLUS®, Shell RIMULA®, Shell ROTELLA® T, Shell SPIRAX® and Jiffy Lube®.

*Kline & Company, "Global Lubricants Industry 2012: Market Analysis and Assessment."

1 Compared to industry fuel economy (FE) standard, as measured in ASTM D7589 test using an SAE 5W-30 engine oil.  Savings based on average FE improvement of 1.4% and a gas cost of $3.68/gal (eia.gov)
2 Compared to industry fuel economy (FE) standard, as measured in ASTM D7589 test using an SAE 5W-30 engine oil.  Savings based on average FE improvement of 1.4% and a gas cost of $3.68/gal (eia.gov)
3 Based on Sequence IVA wear test

SOURCE Hyundai Motor America

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
SYS-CON Events announced today that Isomorphic Software will exhibit at DevOps Summit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Isomorphic Software provides the SmartClient HTML5/AJAX platform, the most advanced technology for building rich, cutting-edge enterprise web applications for desktop and mobile. SmartClient combines the productivity and performance of traditional desktop software with the simp...
With so much going on in this space you could be forgiven for thinking you were always working with yesterday’s technologies. So much change, so quickly. What do you do if you have to build a solution from the ground up that is expected to live in the field for at least 5-10 years? This is the challenge we faced when we looked to refresh our existing 10-year-old custom hardware stack to measure the fullness of trash cans and compactors.
Extreme Computing is the ability to leverage highly performant infrastructure and software to accelerate Big Data, machine learning, HPC, and Enterprise applications. High IOPS Storage, low-latency networks, in-memory databases, GPUs and other parallel accelerators are being used to achieve faster results and help businesses make better decisions. In his session at 18th Cloud Expo, Michael O'Neill, Strategic Business Development at NVIDIA, focused on some of the unique ways extreme computing is...
The emerging Internet of Everything creates tremendous new opportunities for customer engagement and business model innovation. However, enterprises must overcome a number of critical challenges to bring these new solutions to market. In his session at @ThingsExpo, Michael Martin, CTO/CIO at nfrastructure, outlined these key challenges and recommended approaches for overcoming them to achieve speed and agility in the design, development and implementation of Internet of Everything solutions wi...
Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is expected in the amount of information being processed, managed, analyzed, and acted upon by enterprise IT. This amazing is not part of some distant future - it is happening today. One report shows a 650% increase in enterprise data by 2020. Other estimates are even higher....
With over 720 million Internet users and 40–50% CAGR, the Chinese Cloud Computing market has been booming. When talking about cloud computing, what are the Chinese users of cloud thinking about? What is the most powerful force that can push them to make the buying decision? How to tap into them? In his session at 18th Cloud Expo, Yu Hao, CEO and co-founder of SpeedyCloud, answered these questions and discussed the results of SpeedyCloud’s survey.
Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more business becomes digital the more stakeholders are interested in this data including how it relates to business. Some of these people have never used a monitoring tool before. They have a question on their mind like “How is my application doing” but no id...
Actian Corporation has announced the latest version of the Actian Vector in Hadoop (VectorH) database, generally available at the end of July. VectorH is based on the same query engine that powers Actian Vector, which recently doubled the TPC-H benchmark record for non-clustered systems at the 3000GB scale factor (see tpc.org/3323). The ability to easily ingest information from different data sources and rapidly develop queries to make better business decisions is becoming increasingly importan...
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
Qosmos has announced new milestones in the detection of encrypted traffic and in protocol signature coverage. Qosmos latest software can accurately classify traffic encrypted with SSL/TLS (e.g., Google, Facebook, WhatsApp), P2P traffic (e.g., BitTorrent, MuTorrent, Vuze), and Skype, while preserving the privacy of communication content. These new classification techniques mean that traffic optimization, policy enforcement, and user experience are largely unaffected by encryption. In respect wit...
Deploying applications in hybrid cloud environments is hard work. Your team spends most of the time maintaining your infrastructure, configuring dev/test and production environments, and deploying applications across environments – which can be both time consuming and error prone. But what if you could automate provisioning and deployment to deliver error free environments faster? What could you do with your free time?
SYS-CON Events announced today that Hitrons Solutions will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Hitrons Solutions Inc. is distributor in the North American market for unique products and services of small and medium-size businesses, including cloud services and solutions, SEO marketing platforms, and mobile applications.
Smart Cities are here to stay, but for their promise to be delivered, the data they produce must not be put in new siloes. In his session at @ThingsExpo, Mathias Herberts, Co-founder and CTO of Cityzen Data, will deep dive into best practices that will ensure a successful smart city journey.
SYS-CON Events announced today that 910Telecom will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Housed in the classic Denver Gas & Electric Building, 910 15th St., 910Telecom is a carrier-neutral telecom hotel located in the heart of Denver. Adjacent to CenturyLink, AT&T, and Denver Main, 910Telecom offers connectivity to all major carriers, Internet service providers, Internet backbones and ...
SYS-CON Events announced today that eCube Systems, a leading provider of middleware modernization, integration, and management solutions, will exhibit at @DevOpsSummit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. eCube Systems offers a family of middleware evolution products and services that maximize return on technology investment by leveraging existing technical equity to meet evolving business needs. ...