|By PR Newswire||
|March 2, 2014 06:44 PM EST||
BEVERLY HILLS, Calif., March 2, 2014 /PRNewswire/ -- A star-studded host committee, Academy Awards® nominees and presenters, along with some of the most powerful industry influencers came together on March 1st, 2014 for the 12th annual 'Night Before' party to benefit MPTF. Funds raised during the now-legendary evening will be used to support the MPTF in providing its services of healthcare, financial relief and retirement living to the more than 150,000 people it helps each year in its effort to achieve its goal of "taking care of our own." The annual event raised $5.2 million last night, totaling just over $60 million in the event's history.
The 2014 host committee included a lineup of the industry's most elite talent, including Amy Adams and Darren Le Gallo, Jennifer Aniston and Justin Theroux, Tanya Haden Black and Jack Black, Sandra Bullock, Luciana and Matt Damon, Viola Davis and Julius Tennon, Jamie Foxx, Jennifer Garner and Ben Affleck, Camila and Matthew McConaughey, Jada Pinkett Smith and Will Smith, and Octavia Spencer.
Attending guests included Ben Affleck and Jennifer Garner, Jennifer Aniston and Justin Theroux, Will Arnett, Paris Barclay, Angela Bassett, Mario Bello, Lawrence Bender, Dana Brunetti, Sandra Bullock, Emilia Clarke, Steve Coogan, Courteney Cox, Alfonso Cuaron, Benedict Cumberbatch, Matt and Luciana Damon, Ted Danson and Mary Steenburgen, Larry David, Rosario Dawson, Zooey Deschanel, Rosemarie DeWitt and Ron Livingston, Kirsten Dunst and Garrett Hedlund, Anna Faris and Chris Pratt, Jon Favreau, Jane Fonda, Harrison Ford and Calista Flockhart, Jamie Foxx, Jim Gianopulos, Selena Gomez, Brian Grazer, Marcia Gay Harden, Angie Harmon, Alan Horn, Djimon Hounsou, Goldie Hawn and Kurt Russell, Chris Hemsworth, Liam Hensworth, Jonah Hill, Bob Iger, Samuel L. Jackson, Ryan Kavanaugh, Michael Keaton, Anna Kendrick, Sir Ben Kingsley, Donna Langely, Jared Leto, Ray Liotta, Michael Mann, Matthew McConaughey and Camila Alves, Stephen Moyer and Anna Paquin, Lupita Nyong'o, Tyler Perry, Sarah Paulson, Jeremy Renner, Margot Robbie, Andy Samberg, Adam Shankman, Meryl Streep, Sylvester Stallone, Chistoph Waltz, Harvey Weinstein, Reese Witherspoon and Jim Toth among others.
This year's generous presenting sponsors included Delta Air Lines, Dodge, L'Oreal, Relativity, Target and The Hollywood Reporter. The event was once again held at the historic Beverly Hills Hotel, where renowned chef David Myers of Hinoki & the Bird provided a specialty buffet station for guests.
"The Night Before has now raised over $60 million over the past 12-years for the charitable programs and services for the MPTF and I am so grateful to our corporate sponsors and our industry for responding in such a generous way," stated Chairman of the MPTF Foundation, Jeffrey Katzenberg.
"This year we have again raised an excess of $5 million dollars and we could not have achieved this without the enormous support of each of our Presenting Sponsors and of course our friends at The Beverly Hills Hotel for being the place to be for the last 12 years of the 'Night Before,'" said Ken Scherer, CEO of the MPTF Foundation.
The 'Night Before,' held annually the night before the Academy Awards®, was produced for the 12th consecutive year by Robyn Leuthe Norris, with Silver Birches creating the decor for the party. The event, now a much-anticipated awards season tradition, has become one of the most coveted invitations in town since its inception in 2003.
Delta Air Lines
"Delta is proud to strengthen our commitment to the Los Angeles community by becoming the official airline of MPTF and we applaud them for their inspiring charitable efforts like 'Night Before,'" said Ranjan Goswami, Delta's vice president – Los Angeles. "With our new expanded network out of LAX and our top-notch products and services, we look forward to flying the entertainment community across the world."
Delta Air Lines serves nearly 165 million customers each year. This year, Delta was named the 2014 Airline of the Year by Air Transport World magazine, marking the first time in a decade that a North American-based carrier has earned the distinction. With an industry-leading global network, Delta and the Delta Connection carriers offer service to 322 destinations in 59 countries on six continents. Headquartered in Atlanta, Delta employs nearly 80,000 employees worldwide and operates a mainline fleet of more than 700 aircraft. The airline is a founding member of the SkyTeam global alliance and participates in the industry's leading trans-Atlantic joint venture with Air France-KLM and Alitalia as well as a newly formed joint venture with Virgin Atlantic. Including its worldwide alliance partners, Delta offers customers more than 15,000 daily flights, with hubs in Amsterdam, Atlanta, Cincinnati, Detroit, Minneapolis-St. Paul, New York-LaGuardia, New York-JFK, Paris-Charles de Gaulle, Salt Lake City and Tokyo-Narita. Delta has invested billions of dollars in airport facilities and global products, services and technology to enhance the customer experience in the air and on the ground. Additional information is available on delta.com, Twitter @Delta, Google.com/+Delta, Facebook.com/delta and Delta's blog takingoff.delta.com.
"For 100 years, Dodge has provided our owners performance and technology with an attitude and presence that transforms an everyday vehicle into a personal statement," said Tim Kuniskis, President and CEO – Dodge Brand, Chrysler Group LLC. "We welcome the opportunity to support MPTF and the creativity, passion and energy of a community that has been entertaining us for years."
The Dodge brand is tearing into its centennial year with a keen eye focused on the future and a desire to create vehicles customers can't wait to drive and are proud to park in their driveways. With 100 years of history, Dodge is building on the technological advancements of the '30s and '40s, design evolution of the '50s, the racing heritage of the '60s, the horsepower of the '70s, the efficiency of the '80s and unbelievable styling of the '90s as it paves the road to its future. New for 2014, the Dodge Durango "is kind of a big deal," with a new eight-speed transmission that delivers up to 25 miles per gallon (mpg) on the highway, a new 8.4-inch Uconnect infotainment center and best-in-class power, towing, and driving range, in addition to its class-exclusive technology. The new Durango joins a stable that includes the new 2014 Dodge Dart with its breakthrough 2.4-liter 184-horsepower Tigershark engine, and the celebrated 2014 Dodge Avenger. Both earned 2014 Top Safety Pick status from the Insurance Institute for Highway Safety (IIHS). Completing the 2014 Dodge lineup are the Challenger, Charger, Journey and 30th Anniversary Grand Caravan. The Dodge lineup features five vehicles with best-in-class power, seven vehicles that deliver 25 mpg or higher, three vehicles that deliver 31 mpg or higher and three vehicles that offer seating for seven.
"L'Oreal Paris and our sister brands LANCOME, Kiehl's Since 1851 and Giorgio Armani Beauty are honored to support the MPTF 93rd year of giving back to the entertainment industry," said Karen T. Fondu, President, L'Oreal Paris. "'Because You're Worth It,' is our brand philosophy at L'Oreal Paris, and we are pleased to support an industry that enlightens, entertains and empowers people all over the world."
The L'Oreal Paris division of L'Oreal USA, Inc. is a total beauty care company that combines the latest technology with the highest in quality for the ultimate in luxury beauty at mass. The L'Oreal Paris brand encompasses the four major beauty categories – hair color, haircare, skincare and cosmetics – and includes such well-known brands as Preference, Excellence, Feria and Healthy Look hair color; Advanced Haircare, Advanced Hairstyle, Elnett Satin Hairspray, EverPure, EverStrong, EverSleek, EverCrème, EverStyle, EverCurl and L'Oreal Paris Kids hair care; Advanced Suncare, Youth Code, Revitalift, Age Perfect, Ideal Clean, Ideal Moisture, Sublime Bronze and Men's Expert skincare; and the Colour Riche, True Match, Infallible, Visible Lift and MAGIC cosmetics collections, along with a portfolio of mascara including Voluminous, Double Extend and Telescopic among many others. For more information on L'Oreal Paris and its brands, and to receive personalized beauty advice, expert tips and exclusive beauty content 24-7 (wherever you may be), check out www.lorealparisusa.com.
"Relativity is proud to partner once again with Jeffrey Katzenberg to support MPTF," said Ryan Kavanaugh, CEO of Relativity. "MPTF is an incredibly important organization that serves tens of thousands in our industry. This night provides a great opportunity for us to come together as a creative community and further support MPTF's outstanding work."
Relativity (relativitymedia.com) is a next-generation studio engaged in multiple aspects of entertainment, including film production; financing and distribution; television; sports management; music publishing; fashion and digital media.
The studio has produced, distributed or structured financing for nearly 200 motion pictures, generating more than $17 billion in worldwide box office revenue and earning 60 Oscar® nominations. Recent films include: Safe Haven, Act of Valor and Immortals, the latter both opening number one at the box office in their debut. Relativity's other films include the eight-time Oscar® nominee The Social Network as well as Limitless and two-time Oscar® winner The Fighter. Upcoming films include Earth to Echo, Oculus and author Nicholas Sparks' The Best of Me.
Relativity Television is one of the country's largest suppliers of unscripted television and has recently expanded to produce scripted series. Relativity Sports is the industry's fastest growing sports agency, providing more than 300 NBA, NFL and MLB athletes with services ranging from contract negotiation to custom film and television content production.
"Target returns to the 'Night Before' event to support the Motion Picture and Television Fund's important programs and celebrate with the entertainment community on the eve of one of Hollywood's biggest nights. Each year, party attendees take home a curated assortment of Target's favorite items – this time we featured looks from the Target Swim collection as well as must-haves for the perfect vacation beach bag," said Dan Griffis, vice president, experiential marketing and alliances, Target.
Minneapolis-based Target Corporation (NYSE: TGT) serves guests at 1,917 stores – 1,793 in the United States and 124 in Canada – and at Target.com. Since 1946, Target has given 5 percent of its profit through community grants and programs; today, that giving equals more than $4 million a week. For more information about Target's commitment to corporate responsibility, visit target.com/corporateresponsibility.
The Hollywood Reporter
"I'm thrilled for The Hollywood Reporter to be part of a truly special event in the industry, one that mixes glamour and philanthropy on an unprecedented scale," says THR Editorial Director Janice Min. "What Jeffrey does, and the support he gets from the biggest names in town, is remarkable."
The Hollywood Reporter and Billboard comprise the Entertainment Group of Guggenheim Media. The Hollywood Reporter is the entertainment industry's flagship media brand. With in-depth reporting, analysis, unprecedented access, world-class photography and video, and feature exclusives, The Hollywood Reporter is the definitive source for breaking entertainment and business news.
Founded in 1930 as a trade-only publication, The Hollywood Reporter reached an all-time high over 14 million individuals worldwide online in January 2014, and over 224,000 readers in its weekly magazine, delivering news to an audience of industry power players and consumers deeply invested in entertainment content. The Hollywood Reporter's platforms include an award-winning weekly magazine, dynamic web and mobile sites, festival and awards season apps, tablet, iPad editions, social media, and branded events.
For over 90 years, MPTF (Motion Picture & Television Fund) has served as a beacon of hope for entertainment industry members in their time of need. As a charitable organization, the MPTF provides financial assistance and services essential to the well-being of the community and is a leader in the development and implementation of services and programs for seniors and those who care for them. MPTF is supported by the generosity of corporate donors and fellow entertainment industry members who contribute their time and money because they believe in the critical importance of Hollywood Helping Hollywood. For more information, visit www.mptf.com.
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