Welcome!

News Feed Item

New Vehicle Transaction Prices in February Up 3.6 Percent Year-Over-Year, According to TrueCar

Incentives Outstrip Transaction Prices; Up 5.1 Percent Year-Over-Year

SANTA MONICA, Calif., March 3, 2014 /PRNewswire/ -- TrueCar, the negotiation-free car buying platform, estimated today that the average transaction price (ATP) for light vehicles in the U.S. was $32,074 in February 2014, up $1,110 (3.6 percent) from February 2013 and down $24 (-0.1 percent) from January 2014. Average transaction prices continue to rise and are at the highest levels for February in the past five years.

TrueCar Logo.

"Incentive spending is outpacing the rise in average transaction prices, despite year-over-year ATP increases for most automakers," said Larry Dominique, President of ALG and Executive Vice President of TrueCar. "We expect a return to balance once the winter subsides and inventories ease."

Average Transaction Price

Manufacturer

February

2014

January 2014

February 2013

Percent Change Feb. 2013 vs. Feb. 2014

Percent Change Jan. 2014 vs. Feb. 2014

Chrysler (Chrysler, Dodge, Jeep, Ram, Fiat)

$33,179

$33,483

$31,266

6.1%

-0.9%

Ford (Ford, Lincoln)

$34,027

$33,656

$33,612

1.2%

1.1%

GM (Buick, Cadillac, Chevrolet, GMC)

$35,896

$36,055

$34,578

3.8%

-0.4%

Honda (Acura, Honda)

$28,744

$28,516

$27,188

5.7%

0.8%

Hyundai/Kia

$24,972

$24,924

$23,893

4.5%

0.2%

Nissan (Nissan, Infiniti)

$26,875

$27,093

$27,895

-3.7%

-0.8%

Toyota (Lexus, Scion, Toyota)

$31,008

$30,968

$29,692

4.4%

0.1%

Volkswagen (Audi, Porsche, Volkswagen)

$36,395

$35,947

$34,279

6.2%

1.2%

Industry

$32,074

$32,098

$30,964

3.6%

-0.1%








In addition, TrueCar estimated that the average incentive for light vehicles was $2,633 in February, up $129 (5.1 percent) from February 2013 and up $84 (3.3 percent) from January 2014.

Incentive Spending

Manufacturer

February 2014

Forecast

January 2014

February 2013

Percent Change Feb. 2013 vs. Feb. 2014

Percent Change Jan. 2014 vs. Feb. 2014

Chrysler (Chrysler, Dodge, Jeep, Ram, Fiat)

$3,012

$2,924

$3,350

-10.1%

3.0%

Ford (Ford, Lincoln)

$3,305

$3,235

$2,860

15.6%

2.2%

GM (Buick, Cadillac, Chevrolet, GMC)

$3,204

$3,159

$3,376

-5.1%

1.4%

Honda (Acura, Honda)

$2,043

$1,957

$1,400

45.9%

4.4%

Hyundai/Kia

$1,978

$1,938

$1,459

35.5%

2.0%

Nissan (Nissan, Infiniti)

$2,613

$2,524

$2,542

2.8%

3.5%

Toyota (Lexus, Scion, Toyota)

$1,915

$1,856

$1,560

22.7%

3.2%

Volkswagen (Audi, Porsche, Volkswagen)

$2,581

$2,468

$2,016

28.0%

4.6%

Industry

$2,633

$2,550

$2,505

5.1%

3.3%

TrueCar estimated the ratio of incentive to average transaction price for light vehicles was 8.2 percent in February 2014, up 1.5 percent from February 2013 and up 3.4 percent from January 2014. Honda experiences a notable increase in the incentive to average transaction price ratio in February, up 38% YOY.

Incentive to ATP Ratio

Manufacturer

February 2014 Forecast

January 2014

February 2013

Percent Change Feb. 2013 vs. Feb. 2014

Percent Change Jan. 2014 vs. Feb. 2014

Chrysler (Chrysler, Dodge, Jeep, Ram, Fiat)

9.1%

8.7%

10.7%

-15.3%

4.0%

Ford (Ford, Lincoln)

9.7%

9.6%

8.5%

14.1%

1.1%

GM (Buick, Cadillac, Chevrolet, GMC)

8.9%

8.8%

9.8%

-8.6%

1.9%

Honda (Acura, Honda)

7.1%

6.9%

5.2%

38.0%

3.6%

Hyundai/Kia

7.9%

7.8%

6.1%

29.7%

1.9%

Nissan (Nissan, Infiniti)

9.7%

9.3%

9.1%

6.7%

4.3%

Toyota (Lexus, Scion, Toyota)

6.2%

6.0%

5.3%

17.5%

3.1%

Volkswagen (Audi, Porsche, Volkswagen)

7.1%

6.9%

5.9%

20.6%

3.3%

Industry

8.2%

7.9%

8.1%

1.5%

3.4%

About TrueCar
TrueCar is the negotiation-free car buying platform. TrueCar empowers car buyers by giving them transparent insight into what others actually paid, upfront pricing information, and a network of trusted TrueCar Certified Dealers who provide guaranteed savings certificates and seamlessly complete the car purchase. The reality is buying a car is painful and buyers fear they are going to overpay. TrueCar's transparent upfront pricing information and guaranteed savings certificate make the car buying process simple so buyers never overpay. TrueCar's mission is to prove that truth and transparency is a more profitable way of doing business -- starting with automotive. Its national network of more than 7,000 TrueCar Certified Dealers is committed to providing negotiation-free savings for some of the country's largest membership and service organizations, including AARP, American Express, AAA, USAA and Consumer Reports. Note: Not all program features are available in all states. Go to www.truecar.com for program details. TrueCar is a privately held company headquartered in Santa Monica, Calif., with offices in Santa Barbara, Calif., San Francisco, Calif., and Austin, Texas.

Photo - http://photos.prnewswire.com/prnh/20110118/LA31413LOGO

SOURCE TrueCar

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
SYS-CON Events announced today that Interoute, owner-operator of one of Europe's largest networks and a global cloud services platform, has been named “Bronze Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2015 at the Javits Center in New York, New York. Interoute is the owner-operator of one of Europe's largest networks and a global cloud services platform which encompasses 12 data centers, 14 virtual data centers and 31 colocation centers, with connections to 195 ad...
Advances in technology and ubiquitous connectivity have made the utilization of a dispersed workforce more common. Whether that remote team is located across the street or country, management styles/ approaches will have to be adjusted to accommodate this new dynamic. In his session at 17th Cloud Expo, Sagi Brody, Chief Technology Officer at Webair Internet Development Inc., focused on the challenges of managing remote teams, providing real-world examples that demonstrate what works and what do...
As enterprises work to take advantage of Big Data technologies, they frequently become distracted by product-level decisions. In most new Big Data builds this approach is completely counter-productive: it presupposes tools that may not be a fit for development teams, forces IT to take on the burden of evaluating and maintaining unfamiliar technology, and represents a major up-front expense. In his session at @BigDataExpo at @ThingsExpo, Andrew Warfield, CTO and Co-Founder of Coho Data, will dis...
SYS-CON Events announced today that Men & Mice, the leading global provider of DNS, DHCP and IP address management overlay solutions, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. The Men & Mice Suite overlay solution is already known for its powerful application in heterogeneous operating environments, enabling enterprises to scale without fuss. Building on a solid range of diverse platform support,...
SYS-CON Events announced today that Commvault, a global leader in enterprise data protection and information management, has been named “Bronze Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Commvault is a leading provider of data protection and information management...
SYS-CON Events announced today that AppNeta, the leader in performance insight for business-critical web applications, will exhibit and present at SYS-CON's @DevOpsSummit at Cloud Expo New York, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. AppNeta is the only application performance monitoring (APM) company to provide solutions for all applications – applications you develop internally, business-critical SaaS applications you use and the networks that deli...
It's easy to assume that your app will run on a fast and reliable network. The reality for your app's users, though, is often a slow, unreliable network with spotty coverage. What happens when the network doesn't work, or when the device is in airplane mode? You get unhappy, frustrated users. An offline-first app is an app that works, without error, when there is no network connection.
The cloud promises new levels of agility and cost-savings for Big Data, data warehousing and analytics. But it’s challenging to understand all the options – from IaaS and PaaS to newer services like HaaS (Hadoop as a Service) and BDaaS (Big Data as a Service). In her session at @BigDataExpo at @ThingsExpo, Hannah Smalltree, a director at Cazena, will provide an educational overview of emerging “as-a-service” options for Big Data in the cloud. This is critical background for IT and data profes...
Father business cycles and digital consumers are forcing enterprises to respond faster to customer needs and competitive demands. Successful integration of DevOps and Agile development will be key for business success in today’s digital economy. In his session at DevOps Summit, Pradeep Prabhu, Co-Founder & CEO of Cloudmunch, covered the critical practices that enterprises should consider to seamlessly integrate Agile and DevOps processes, barriers to implementing this in the enterprise, and pr...
Cognitive Computing is becoming the foundation for a new generation of solutions that have the potential to transform business. Unlike traditional approaches to building solutions, a cognitive computing approach allows the data to help determine the way applications are designed. This contrasts with conventional software development that begins with defining logic based on the current way a business operates. In her session at 18th Cloud Expo, Judith S. Hurwitz, President and CEO of Hurwitz & ...
The principles behind DevOps are not new - for decades people have been automating system administration and decreasing the time to deploy apps and perform other management tasks. However, only recently did we see the tools and the will necessary to share the benefits and power of automation with a wider circle of people. In his session at DevOps Summit, Bernard Sanders, Chief Technology Officer at CloudBolt Software, explored the latest tools including Puppet, Chef, Docker, and CMPs needed to...
One of the bewildering things about DevOps is integrating the massive toolchain including the dozens of new tools that seem to crop up every year. Part of DevOps is Continuous Delivery and having a complex toolchain can add additional integration and setup to your developer environment. In his session at @DevOpsSummit at 18th Cloud Expo, Miko Matsumura, Chief Marketing Officer of Gradle Inc., will discuss which tools to use in a developer stack, how to provision the toolchain to minimize onboa...
As someone who has been dedicated to automation and Application Release Automation (ARA) technology for almost six years now, one of the most common questions I get asked regards Platform-as-a-Service (PaaS). Specifically, people want to know whether release automation is still needed when a PaaS is in place, and why. Isn't that what a PaaS provides? A solution to the deployment and runtime challenges of an application? Why would anyone using a PaaS then need an automation engine with workflow ...
SYS-CON Events announced today that VAI, a leading ERP software provider, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. VAI (Vormittag Associates, Inc.) is a leading independent mid-market ERP software developer renowned for its flexible solutions and ability to automate critical business functions for the distribution, manufacturing, specialty retail and service sectors. An IBM Premier Business Part...
SYS-CON Events announced today that Alert Logic, Inc., the leading provider of Security-as-a-Service solutions for the cloud, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Alert Logic, Inc., provides Security-as-a-Service for on-premises, cloud, and hybrid infrastructures, delivering deep security insight and continuous protection for customers at a lower cost than traditional security solutions. Ful...