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Nasoya Challenges Cooks to 'Think Outside the Block' and Get Creative with Tofu

Nasoya, the leading brand of tofu nationally, launches Facebook recipe contest for cooks to showcase tofu recipes

ANAHEIM, Calif., March 3, 2014 /PRNewswire/ -- Nasoya, the nation's leading brand of tofu, is challenging consumers to Think Outside the Block and share their favorite tofu recipes on its Facebook page,, for a chance to win the $500 (grand prize) or $300 (runner up). One of the most versatile ingredients in the grocery store, tofu can be used in a variety of recipes—from smoothies to pizza—for a punch of lean protein. Consumers seeking inspiration on how to use tofu can visit the Nasoya website,, for dozens of tofu recipes, tips and tricks including an easy to use instruction program for novices, Tofu U. For those in the natural foods industry, Nasoya will be showcasing some of its favorite 'Think Outside the Block' tofu recipes this weekend at Natural Products Expo West in Anaheim, CA, including a make-your-own taco bar!

"We love to hear the inventive and easy ways cooks use tofu in their kitchens, which is why we're so excited to provide an outlet for those ideas in our Think Outside the Block recipe contest," said Tim Kenny, VP of Marketing at Nasoya. "Tofu is surprisingly simple to use and is truly a blank canvas—you can use it in just about anything! From sauces to scrambles, we're excited to see what our community will create and share."

The perfect addition to any diet, all Nasoya Tofu is Organic and Non-GMO Project Verified as well as gluten free, dairy free and vegetarian/vegan. For those looking to reduce their meat consumption without sacrificing nutrition, Nasoya offers TofuPlus, a first-of-its-kind line of tofu "beefed up" with the nutrients lacking in a low or no meat diet. Available in four varieties, TofuPlus products have all the benefits of traditional tofu but are specially fortified with critical vitamins and minerals. 

TofuPlus's complex nutritional profile makes it the perfect addition to a flexitarian diet. In fact, replacing just one serving of beef (the size of a medium hamburger) with a serving of Firm TofuPlus or Extra Firm TofuPlus avoids 9 grams of saturated fat and 66 milligrams of cholesterol, while maintaining important B and D Vitamins and Calcium.  Sprouted TofuPlus is fortified with Vitamin K, which aids in the absorption of nutrients.  And popular for centuries in Asia, the skin on black soybeans is rich in antioxidants, making Black Soybean TofuPlus a great choice for long-term health.

All Nasoya Tofu and TofuPlus products are available at grocers nationwide and can be found in the refrigerated case in the produce section or in the dairy aisle. For more information on Nasoya tofu visit or Nasoya's social media channels including Facebook, Twitter and Pinterest.


For over 30 years, Nasoya has been a leading provider of natural and organic foods.  At Nasoya, we believe in fresh sustainable, healthy foods that inspire everyone, fueling creative and healthy eating for all diet types, including vegans, vegetarians, flexitarians and omnivores alike.  Product offerings include Organic and Non-GMO Project Verified tofu and TofuPlus®, all natural Asian Pasta Wraps and Pasta, low calorie/low carb Pasta Zero shirataki noodles, and Nayonaise® vegan sandwich spreads.  Nasoya's parent company is Vitasoy USA, Inc., a pioneer in bringing organic and all natural soyfoods to America and a part of Vitasoy International Holdings Ltd.  Learn more at, Be a Fan! on Facebook or Follow us! on Twitter



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