Welcome!

News Feed Item

UOL BoaCompra Expands to Colombia and Peru

Brazil's Digital Payments Giant Now Offering Full-Coverage Local Payment Options for Online Games in New Territories across Latin America

LISBON, PORTUGAL -- (Marketwired) -- 03/04/14 -- UOL BoaCompra, the leader in emerging markets and digital goods payments throughout Latin America, today announced its launch into one of the most promising online games markets in the region - Colombia, and also Peru. With the launch of these two markets, UOL BoaCompra now offers 34 new additional local payment methods including the company's own currency, BoaCompra GOLD, enabling international game companies to access a rapidly growing online population.

Colombia's internet penetration rate has grown to 55 percent of the total population, while Peru's internet penetration has increased 10 percent over the past year to 36 percent; demonstrating remarkable improvement and room for further growth in e-commerce. However, a staggering 90 percent of those online do not have access to international credit cards in these markets to make purchases online, as Colombia and Peru are still cash-based countries. UOL BoaCompra's portfolio of localized payment options will now allow gamers to use their preferred payment method with the greatest accessibility and ease.

"After really taking the time to understand the realities of each market; running our own market research, gathering feedback and using that analysis towards implementing the best solution - we are now able to cover 99 percent of the online market in both Colombia and Peru," said Fernando Estevez Vazquez, former PayPal employee and Head of International Payments & Strategy at UOL BoaCompra.

"This expansion creates an incredible opportunity for our partners to start investing in these countries, because they can really monetize and channel their products there; we are talking 90 percent more coverage on average than international credit cards," said Julian Migura, Global Director of Business Development, UOL BoaCompra.

UOL BoaCompra currently works with more than 170 game developers and publishers to monetize their games throughout emerging markets in Latin America, southern Europe and Turkey. The company's latest full-service payments launch into Colombia and Peru is part of a greater development to provide the most in-depth and comprehensive coverage in each country and create the first Latin American e-wallet for gamers, and a complete solution for game developers and publishers looking to bring their titles to this region.

ABOUT UOL BOACOMPRA

Founded in 2004, UOL BoaCompra specializes in monetizing online games while offering and servicing more than 3,000 games across multiple platforms in Latin America, Portugal, Spain and Turkey. As part of Brazil's largest internet company and content portal, UOL, BoaCompra's game portals aggregate more than 1.2 billion page views per month and the company offers its own currency in more than 120,000 POS across LATAM. Several of the largest gaming companies including Valve, EA, Riot Games, Bigpoint, SmileGate and Aeria Games partner with UOL BoaCompra to bring their games to emerging markets including Brazil and most recently, Turkey. For more information, please visit www.boacompra.com and keep up-to-date on the latest news at http://www.boacompra.eu/blog/.

Contacts:
UOL BoaCompra
Liz Goodno
+351-210-421-257
[email protected]
www.boacompra.com

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
"Storpool does only block-level storage so we do one thing extremely well. The growth in data is what drives the move to software-defined technologies in general and software-defined storage," explained Boyan Ivanov, CEO and co-founder at StorPool, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, whic...
ChatOps is an emerging topic that has led to the wide availability of integrations between group chat and various other tools/platforms. Currently, HipChat is an extremely powerful collaboration platform due to the various ChatOps integrations that are available. However, DevOps automation can involve orchestration and complex workflows. In his session at @DevOpsSummit at 20th Cloud Expo, Himanshu Chhetri, CTO at Addteq, will cover practical examples and use cases such as self-provisioning infra...
As DevOps methodologies expand their reach across the enterprise, organizations face the daunting challenge of adapting related cloud strategies to ensure optimal alignment, from managing complexity to ensuring proper governance. How can culture, automation, legacy apps and even budget be reexamined to enable this ongoing shift within the modern software factory? In her Day 2 Keynote at @DevOpsSummit at 21st Cloud Expo, Aruna Ravichandran, VP, DevOps Solutions Marketing, CA Technologies, was jo...
As Marc Andreessen says software is eating the world. Everything is rapidly moving toward being software-defined – from our phones and cars through our washing machines to the datacenter. However, there are larger challenges when implementing software defined on a larger scale - when building software defined infrastructure. In his session at 16th Cloud Expo, Boyan Ivanov, CEO of StorPool, provided some practical insights on what, how and why when implementing "software-defined" in the datacent...
Blockchain. A day doesn’t seem to go by without seeing articles and discussions about the technology. According to PwC executive Seamus Cushley, approximately $1.4B has been invested in blockchain just last year. In Gartner’s recent hype cycle for emerging technologies, blockchain is approaching the peak. It is considered by Gartner as one of the ‘Key platform-enabling technologies to track.’ While there is a lot of ‘hype vs reality’ discussions going on, there is no arguing that blockchain is b...
Blockchain is a shared, secure record of exchange that establishes trust, accountability and transparency across business networks. Supported by the Linux Foundation's open source, open-standards based Hyperledger Project, Blockchain has the potential to improve regulatory compliance, reduce cost as well as advance trade. Are you curious about how Blockchain is built for business? In her session at 21st Cloud Expo, René Bostic, Technical VP of the IBM Cloud Unit in North America, discussed the b...
You know you need the cloud, but you’re hesitant to simply dump everything at Amazon since you know that not all workloads are suitable for cloud. You know that you want the kind of ease of use and scalability that you get with public cloud, but your applications are architected in a way that makes the public cloud a non-starter. You’re looking at private cloud solutions based on hyperconverged infrastructure, but you’re concerned with the limits inherent in those technologies.
Is advanced scheduling in Kubernetes achievable?Yes, however, how do you properly accommodate every real-life scenario that a Kubernetes user might encounter? How do you leverage advanced scheduling techniques to shape and describe each scenario in easy-to-use rules and configurations? In his session at @DevOpsSummit at 21st Cloud Expo, Oleg Chunikhin, CTO at Kublr, answered these questions and demonstrated techniques for implementing advanced scheduling. For example, using spot instances and co...
The cloud era has reached the stage where it is no longer a question of whether a company should migrate, but when. Enterprises have embraced the outsourcing of where their various applications are stored and who manages them, saving significant investment along the way. Plus, the cloud has become a defining competitive edge. Companies that fail to successfully adapt risk failure. The media, of course, continues to extol the virtues of the cloud, including how easy it is to get there. Migrating...
The use of containers by developers -- and now increasingly IT operators -- has grown from infatuation to deep and abiding love. But as with any long-term affair, the honeymoon soon leads to needing to live well together ... and maybe even getting some relationship help along the way. And so it goes with container orchestration and automation solutions, which are rapidly emerging as the means to maintain the bliss between rapid container adoption and broad container use among multiple cloud host...
Imagine if you will, a retail floor so densely packed with sensors that they can pick up the movements of insects scurrying across a store aisle. Or a component of a piece of factory equipment so well-instrumented that its digital twin provides resolution down to the micrometer.
The need for greater agility and scalability necessitated the digital transformation in the form of following equation: monolithic to microservices to serverless architecture (FaaS). To keep up with the cut-throat competition, the organisations need to update their technology stack to make software development their differentiating factor. Thus microservices architecture emerged as a potential method to provide development teams with greater flexibility and other advantages, such as the abili...
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settle...
Product connectivity goes hand and hand these days with increased use of personal data. New IoT devices are becoming more personalized than ever before. In his session at 22nd Cloud Expo | DXWorld Expo, Nicolas Fierro, CEO of MIMIR Blockchain Solutions, will discuss how in order to protect your data and privacy, IoT applications need to embrace Blockchain technology for a new level of product security never before seen - or needed.