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Callcredit and iovation Partner to Optimise Verification and Fraud Protection Across the Customer Life Cycle

LEEDS, UNITED KINGDOM -- (Marketwired) -- 03/05/14 -- Callcredit Information Group, an innovator in fraud protection and customer verification services, is today (4th March 2014) delighted to announce a strategic partnership with iovation, the world leader in online and mobile device reputation technology.

The partnership will combine complementary data and technology to deliver market- leading fraud prevention and identity solutions to the market. Building upon the strategic relationship established in 2011, the partnership between Callcredit and iovation will bring about a new era of combined device and bureau-based data solutions. The agreement will expand and strengthen the Callcredit Fraud and Verification Suite with iovation's device intelligence and device reputation protection.

Luke Reynolds, Fraud & ID Commercial Director at Callcredit said, "We have been working closely with iovation for some time to explore and develop ways in which we could deliver an exciting new generation of anti-fraud solutions. The time is now right for us to formalise our strategic relationship; we look forward to delivering ongoing innovation."

Scott Olson, VP of Product for iovation, commented, "iovation stops Internet fraud and identifies good online customers by leveraging the world's largest device reputation database. Our abilities to uniquely recognise devices, comment on their history of fraud and abuse, identify associations to other risky devices, and reveal data anomalies provide a strong and complementary defense to the robust identity and fraud protection offered by Callcredit. We are pleased to join forces with Callcredit in the fight against fraud."

John Cannon, Fraud & ID Product Director at Callcredit added, "Consumer behaviour is changing with on-line and mobile channels becoming the preferred method for interacting with customers. At the same time, the characteristics that make up consumer identity are evolving and our partnership with iovation will enable us to unlock real value in the customer lifecycle."

About Callcredit Information Group

Callcredit Information Group's leading approach to deploying consumer information brings together experts across the fields of credit referencing, marketing services, interactive solutions and consultative analytics to provide clients with a range of innovative and effective products to discover new customers and to engage with current customers to optimise and increase profitability.

In a first for UK consumers, Callcredit launched Noddle (, a service that offers people free access to their personal monthly credit reports for life.

Products include award-winning fraud verification tools and database solutions to positively verify consumers, global operations to help expand businesses into new markets, digital solutions to improve the overall journey consumers make during interaction with a brand, customer handling to ensure consumer satisfaction at all levels and consumer marketing data and segmentation to improve understanding and targeting of customers and prospects.

Callcredit also offers products to assess a customer's credit risk and affordability and its experts in collections and recoveries provide tailored debt recovery and tracing tools. The company's market analysis and network planning function helps organisations develop profitable retail networks, and its tools in multi bureau, analytics and metrics work to provide fully assessed bureau data.

About Iovation

iovation protects online businesses and their end users against fraud and abuse through a combination of advanced device identification, shared device reputation and real-time risk evaluation. More than 2,300 fraud managers representing global retail, financial services, insurance, social network, gaming and other companies leverage iovation's database of Internet devices and the relationships between them to determine the level of risk associated with online transactions. The company's device reputation database is the world's largest, used to protect more than 10 million transactions and stop an average of 200,000 fraudulent activities every day. The world's foremost fraud experts share intelligence, cybercrime tips and online fraud prevention techniques in iovation's Fraud Force Community, an exclusive virtual crime-fighting network. For more information, visit

Callcredit Information Group
Duncan Bowker
PR Manager
0113 388 4300 or Mobile: 07557 263 660
[email protected]

Callcredit Information Group
Lucy Smith
Press Officer
0113 388 4300 or Mobile: 0786 739 5104
[email protected]

Callcredit Information Group
Amy Bhavra
PR Officer
0113 826 6845 or Mobile: 0755 716 2990
[email protected]

iovation Inc.
Connie Gougler
Director of Marketing
[email protected]

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