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NCR SilverTM Mobile POS Adds Loyalty and Rewards for Small Business
|By Business Wire
|March 5, 2014 08:01 AM EST
Small businesses can now easily create, run and manage reward programs
with the release of NCR
Silver iPad® point of sale (POS), with subscriptions starting at
only $59 per month. NCR Corporation (NYSE: NCR), the global leader in
consumer transaction technologies, today announced the new loyalty
component of its powerful mobile POS for small businesses.
NCR Silver mobile POS adds loyalty and rewards for small business (Photo: Business Wire)
Loyalty complements the existing automated email and social marketing
functionality in NCR Silver making it even easier for cafés, shops,
restaurants, boutiques, food trucks, and any small business to reward
customers for repeat purchases. Loyalty fits seamlessly into the
checkout process, automatically tracking rewards with each sale so
customers see exactly what they have earned and eliminating the need for
paper punch cards. Rewards and customer information reside on the NCR
Silver POS system and merchants retain all the data rather than share it
through a third-party loyalty application.
“Satisfying your best customers is critical to the success of every
small business,” says Justin Hotard, general manager, NCR Silver. “We
added loyalty to go along with email marketing, customer history, and
reporting to make NCR Silver the perfect fit to grow any small business.”
Technology has changed how small businesses build loyal customer bases
with digital alternatives to the old paper punch cards. Recently,
MarketingProfs published ‘Surprising Facts about Customer Loyalty
Marketing,’ reporting that if you structure your loyalty program
effectively, you will see a lift in visits and revenue from your
enrolled customers. The report also notes that over their lifetime,
loyal customers spend 10 times more than new customers.
NCR Silver with loyalty now does more to help time-starved small
business owners like Patrick Harkins.
“I send a personal note after every sale and people really respond to
that,” said Harkins, owner of Jackson, MS-based, Fondren
Guitars. “When they come back, I look at their order histories to
see their preferences and recommend just the right guitar or accessory.
Now, my customers know they can trust me and they come back, because at
my store they have a better customer experience – which is the
foundation of building loyal customers.”
Getting started with NCR Silver is easy. Simply visit the website,
or call 1-877-630-9711. NCR provides live, 7-day support and access to
Silver SidewalkTM, a customer community portal with
information and opportunities to connect with other members. NCR Silver
runs in the cloud, uses consumer-friendly technology, and works on
Apple® devices running the latest iOS.
About NCR Corporation
Corporation (NYSE: NCR) is the global leader in consumer transaction
technologies, turning everyday interactions with businesses into
exceptional experiences. With its software, hardware, and portfolio of
services, NCR enables more than 485 million transactions daily across
retail, financial, travel, hospitality, telecom and technology, and
small business. NCR solutions run the everyday transactions that make
your life easier.
NCR is headquartered in Duluth, Georgia with approximately 29,000
employees and does business in 180 countries. NCR is a trademark of NCR
Corporation in the United States and other countries.
Web site: http://www.ncrsilver.com/
Apple, iPhone, iPad and iPod touch are trademarks of Apple Inc.,
registered in the U.S. and other countries.
IOS is a trademark or registered trademark of Cisco in the U.S. and
other countries and is used under license.
Surprising Facts about Customer Loyalty Marketing
Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20140305005272/en/
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