Welcome!

News Feed Item

-- To The Women Who Shines Forever -- A One-of-a-kind, First-ever Platinum Portrait, Valued at JPY 50 Million (US$500,000)

Platinum Guild International K.K. leader in marketing platinum jewellery (Tokyo, Japan, President Hisako Hankinson), found in a recent study that 70% of young females want a piece of platinum jewellery that reflects their own natural shine1).
As a celebration of today’s modern woman who shines in times of challenge and opportunity, PGI have used the unique properties of platinum to produce the Platinum Portrait, a unique and exquisite work of art.
A behind-the-scenes video story of the making of the piece will be launched on a dedicated web site on Tuesday March 4. (platinumsphereportrait.com)

Image 1 (Photo: Business Wire)

Image 1 (Photo: Business Wire)

“Platinum Jewellery Makes The Woman Shine”
Working with platinum jewellers and designers across the world, PGI have observed that a common theme unites every woman’s search for platinum jewellery – the desire to reflect her unique personality and inner shine. PGI’s Hisako Hankinson explains that ‘In a world where women face daily challenges we wanted to celebrate the inner beauty, strength and resource which empowers women to not only cope but to excel, to create their own path and define their own successes. We chose to create a unique artwork in platinum as its rarity and purity reflects and celebrates the wondrous essence of the woman’.

In creating a modern artwork PGI builds on the incredible heritage of platinum which has captured the imagination of the world’s best jewelers. The piece uses platinum’s natural whiteness to create a portrait of a woman who strives to keep shining from the inside. The story behind the piece’s creation opens up the wondrous and beautiful world of platinum.

“Platinum Portrait Brought To Life By Top Creators Of Japan”
The Platinum Portrait project was realized thanks to the cooperation of various specialists including Japan's leading creators and top jewelers. The Platinum Portrait uses almost 1 kg of platinum and is crafted using approximately 13,000 platinum spheres ranging from 2 to 5mm in diameter. Estimated to be worth JPY 50 million, this work of art is a result of meticulous attention to detail and rigorous experimenting. It took more than a week for the four specialists to manually place each platinum sphere in the correct position to complete this work.

“An All Platinum Portrait”
An 1 kg platinum ingot is melted in a furnace with temperature exceeding 1700 degrees. Undergoing a proprietary process, the platinum is formed into individual spheres, giving off beautiful sparkle as it is polished. The innumerable spheres align themselves, and gradually, a portrait of a woman emerges. The idea for the first-ever platinum portrait was inspired by women’s desire to shine on forever, not just on the surface, but from deep within. What better medium to express this universal desire than platinum, a naturally white precious metal that doesn’t fade but continues to give off a natural glow.

“The Making-of Video Reveals The Creative Process”
The video showing the creation of the Platinum Portrait beautifully captures the creative process from platinum ingot to an amazing platinum sphere portrait. Please visit the special site to see the magnificence of the Platinum Portrait's innumerable platinum spheres as they capture the light and ultimately reveal the unchanging beauty of the woman.
(URL : platinumsphereportrait.com)

"Platinum Sphere Portrait" Overview

Material :   Platinum (Pt900) / 971.86g Pt ball / in total 12,658 pieces used
Resin / portrait base part
Size :

998mm x 772mm (With a frame)

808mm × 582mm (Without a frame)

Market value :

JPY 50 million / US$500,000 (not for sale)
 

Watch the Video Clip
Special site : platinumsphereportrait.com
Youtube : http://www.youtube.com/watch?v=bkfZClbHm3M

• Production Staff Comments:
- Creative Director : Tsubasa OYAGI (SIX)
“I had made up my mind to create a one-of-a-kind platinum artwork from the very onset. An unrelenting desire to reveal the incomparable qualities and potential of platinum inspired me to embrace a new approach for this project.

It was truly a learning experience to create something that does not yet exist, and the creative process where ideas and concepts flowed between Art Director Yuni, programmers, photographer, jewellery craftsmen and other professionals from different fields was a series of new discoveries. I am relieved that the work is now complete, and ready for all to see."

- Technical adviser: Kazuo YOSHIZAWA
"From taking the ultra-thin sheets of platinum to create distortion free spheres, and the polishing technique that brings out its deep luster...
This project was a challenge in that it required a combination of highly technical processes with equally high level of craftsmanship. The completion of this project owes much thanks to the Japanese jewellery artisans who developed their skills through many years of creating exquisite platinum jewellery and have come to truly understand this precious metal."

- Art Staff
“It was intense labor just to count the 10,000 plus tiny spheres, the smallest being 2mm in diameter, and more so to place the platinum spheres without the slightest deviation from their designated location points. After much trial and error, we laser drilled dot images onto the base acrylic board and then attached posts to the spheres to secure them in the exact location. Even a little deviation in the angle could cause the image to be distorted, so we worked very carefully. You can imagine that placing the platinum spheres took more time than we originally expected.

There were moments of doubt, but as the image emerged and the Platinum Portrait was finally completed, I was overwhelmed by its beauty. It is a very moving and brilliant work of art.”

"Platinum Sphere Portrait" production staff

  Planning and Production   : SIX, Hakuhodo Magnet
Creative Director : Tsubasa OYAGI (SIX)
Art director : Yuni YOSHIDA
Photographer : Muga MIYAHARA
Web site production : Minoru SAKO (minsak)
Movie Director : Shuji UEKI (Hakuhodo Products)
Movie Camera : Yosuke KOINO
Hair & Make up : Katsuya KAMO (mod's hair)
Producer : Shigekatsu IKEDA (Hakuhodo Products)
Product manager : Tomonori ONO (Hakuhodo Products)
Music & Sound design : evala (port)
Model : Annabell (DONNA )
Production / shooting Cooperation : TOKURIKI HONTEN CO., LTD.

  Maruyama Co.,Ltd

Platinum technical adviser : Kazuo YOSHIZAWA (Bee Products Co., Ltd)

 

1) Source : Report on Japan Big Ideas Quantitative Research by Macromill, Dec. 2012

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Digital transformation is too big and important for our future success to not understand the rules that apply to it. The first three rules for winning in this age of hyper-digital transformation are: Advantages in speed, analytics and operational tempos must be captured by implementing an optimized information logistics system (OILS) Real-time operational tempos (IT, people and business processes) must be achieved Businesses that can "analyze data and act and with speed" will dominate those t...
The Jevons Paradox suggests that when technological advances increase efficiency of a resource, it results in an overall increase in consumption. Writing on the increased use of coal as a result of technological improvements, 19th-century economist William Stanley Jevons found that these improvements led to the development of new ways to utilize coal. In his session at 19th Cloud Expo, Mark Thiele, Chief Strategy Officer for Apcera, will compare the Jevons Paradox to modern-day enterprise IT, e...
There are several IoTs: the Industrial Internet, Consumer Wearables, Wearables and Healthcare, Supply Chains, and the movement toward Smart Grids, Cities, Regions, and Nations. There are competing communications standards every step of the way, a bewildering array of sensors and devices, and an entire world of competing data analytics platforms. To some this appears to be chaos. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, Bradley Holt, Developer Advocate a...
SYS-CON Events announced today the Kubernetes and Google Container Engine Workshop, being held November 3, 2016, in conjunction with @DevOpsSummit at 19th Cloud Expo at the Santa Clara Convention Center in Santa Clara, CA. This workshop led by Sebastian Scheele introduces participants to Kubernetes and Google Container Engine (GKE). Through a combination of instructor-led presentations, demonstrations, and hands-on labs, students learn the key concepts and practices for deploying and maintainin...
More and more companies are looking to microservices as an architectural pattern for breaking apart applications into more manageable pieces so that agile teams can deliver new features quicker and more effectively. What this pattern has done more than anything to date is spark organizational transformations, setting the foundation for future application development. In practice, however, there are a number of considerations to make that go beyond simply “build, ship, and run,” which changes ho...
In his general session at 18th Cloud Expo, Lee Atchison, Principal Cloud Architect and Advocate at New Relic, discussed cloud as a ‘better data center’ and how it adds new capacity (faster) and improves application availability (redundancy). The cloud is a ‘Dynamic Tool for Dynamic Apps’ and resource allocation is an integral part of your application architecture, so use only the resources you need and allocate /de-allocate resources on the fly.
Without a clear strategy for cost control and an architecture designed with cloud services in mind, costs and operational performance can quickly get out of control. To avoid multiple architectural redesigns requires extensive thought and planning. Boundary (now part of BMC) launched a new public-facing multi-tenant high resolution monitoring service on Amazon AWS two years ago, facing challenges and learning best practices in the early days of the new service. In his session at 19th Cloud Exp...
There is growing need for data-driven applications and the need for digital platforms to build these apps. In his session at 19th Cloud Expo, Muddu Sudhakar, VP and GM of Security & IoT at Splunk, will cover different PaaS solutions and Big Data platforms that are available to build applications. In addition, AI and machine learning are creating new requirements that developers need in the building of next-gen apps. The next-generation digital platforms have some of the past platform needs a...
SYS-CON Events announced today that Bsquare has been named “Silver Sponsor” of SYS-CON's @ThingsExpo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. For more than two decades, Bsquare has helped its customers extract business value from a broad array of physical assets by making them intelligent, connecting them, and using the data they generate to optimize business processes.
SYS-CON Events announced today that ReadyTalk, a leading provider of online conferencing and webinar services, has been named Vendor Presentation Sponsor at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. ReadyTalk delivers audio and web conferencing services that inspire collaboration and enable the Future of Work for today’s increasingly digital and mobile workforce. By combining intuitive, innovative tec...
Fact is, enterprises have significant legacy voice infrastructure that’s costly to replace with pure IP solutions. How can we bring this analog infrastructure into our shiny new cloud applications? There are proven methods to bind both legacy voice applications and traditional PSTN audio into cloud-based applications and services at a carrier scale. Some of the most successful implementations leverage WebRTC, WebSockets, SIP and other open source technologies. In his session at @ThingsExpo, Da...
While DevOps promises a better and tighter integration among an organization’s development and operation teams and transforms an application life cycle into a continual deployment, Chef and Azure together provides a speedy, cost-effective and highly scalable vehicle for realizing the business values of this transformation. In his session at @DevOpsSummit at 19th Cloud Expo, Yung Chou, a Technology Evangelist at Microsoft, will present a unique opportunity to witness how Chef and Azure work tog...
Cognitive Computing is becoming the foundation for a new generation of solutions that have the potential to transform business. Unlike traditional approaches to building solutions, a cognitive computing approach allows the data to help determine the way applications are designed. This contrasts with conventional software development that begins with defining logic based on the current way a business operates. In her session at 18th Cloud Expo, Judith S. Hurwitz, President and CEO of Hurwitz & ...
Almost two-thirds of companies either have or soon will have IoT as the backbone of their business in 2016. However, IoT is far more complex than most firms expected. How can you not get trapped in the pitfalls? In his session at @ThingsExpo, Tony Shan, a renowned visionary and thought leader, will introduce a holistic method of IoTification, which is the process of IoTifying the existing technology and business models to adopt and leverage IoT. He will drill down to the components in this fra...
The Internet of Things can drive efficiency for airlines and airports. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Sudip Majumder, senior director of development at Oracle, will discuss the technical details of the connected airline baggage and related social media solutions. These IoT applications will enhance travelers' journey experience and drive efficiency for the airlines and the airports. The session will include a working demo and a technical d...