Welcome!

News Feed Item

Beyond What's Hot in Innovation: Conceptualizing and Capitalizing on Opportunities Away From the Herd

MIT Enterprise Forum of Cambridge Hosts March 12 Event Showcasing Serial Entrepreneurs Known for Seeing What's There ... Before There's a There There

CAMBRIDGE, MA -- (Marketwired) -- 03/06/14 -- How do some start-ups see pent-up demand for a product or service even before a market exists? How can they envision and excute on an opportunity before venture capitalists and competitors start to chase it? What's the right timing and mix of missionary marketing, business models and monetization?

Gain insight into these and other dynamics by attending next week's MIT Enterprise Forum of Cambridge Innovation Series Event, Beyond What's Hot: Opportunities Away from the Herd. Highlighting the evening will be an interactive discussion with Happier Co-founder and CEO Nataly Kogan and Tributes.com CEO and President Elaine Haney. Both executives are well-known and widely respected for their abilities to identify new markets before others -- and then turn those visions into realities by founding and growing companies that meet those nascent customer needs.

Date: March 12, 2014
Time: 5:30 - 7:30 p.m.
Location: MIT Stata Center, Kirsch Auditorium
To Register: http://bit.ly/1fF605f

Featured Speakers:

Nataly Kogan is the Co-Founder and CEO of Happier, based in Boston. Inspired by research on happiness, the company's mission is to inspire millions of people to do more of what makes them happier. Nataly has held top positions at WHERE (sold to PayPal), Microsoft's Future of Social Experiences Lab (FUSE), McKinsey & Co., and Hudson Ventures, a venture capital firm in New York, and founded the online community for working mothers and a publishing company for students. Nataly and her parents immigrated to the U.S. from the former Soviet Union when she was thirteen and she graduated with University Honors from Wesleyan University. Nataly lives outside Boston with her husband and young daughter but is forever a New Yorker at heart.

Elaine C. Haney is CEO and President of Tributes.com, the online source for current local and national obituary news and a supportive community where friends and family can come together during times of loss and grieving to honor the memories of their loved ones with lasting personal tributes. An Internet veteran with a strong history of building world class brands in an online directory and web 2.0 community, Haney joined Tributes.com with more than 25 years of experience in operational leadership, marketing and product management. Previously, she was a top executive with Eons.com, where she held several key positions through its initial stages of growth.

About The MIT Enterprise Forum of Cambridge

The MIT Enterprise Forum of Cambridge is the founding chapter and 1 of 27 worldwide chapters comprising the MIT Enterprise Forum, Inc. Offering more than 40 programs and events annually that inspire innovation, MIT Enterprise Forum of Cambridge initiatives facilitate critical one-on-one mentoring while providing team services that increase the skills and expertise necessary for entrepreneurs to succeed.

Add to Digg Bookmark with del.icio.us Add to Newsvine

PRESS CONTACT:
Shannon Todesca (for MIT Enterprise Forum of Cambridge)
CHEN PR
781-672-3147
Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
Detecting internal user threats in the Big Data eco-system is challenging and cumbersome. Many organizations monitor internal usage of the Big Data eco-system using a set of alerts. This is not a scalable process given the increase in the number of alerts with the accelerating growth in data volume and user base. Organizations are increasingly leveraging machine learning to monitor only those data elements that are sensitive and critical, autonomously establish monitoring policies, and to detect...
SYS-CON Events announced today that SoftLayer, an IBM Company, has been named “Gold Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. SoftLayer, an IBM Company, provides cloud infrastructure as a service from a growing number of data centers and network points of presence around the world. SoftLayer’s customers range from Web startups to global enterprises.
The 21st International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Machine Learning and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding busin...
Multiple data types are pouring into IoT deployments. Data is coming in small packages as well as enormous files and data streams of many sizes. Widespread use of mobile devices adds to the total. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists will look at the tools and environments that are being put to use in IoT deployments, as well as the team skills a modern enterprise IT shop needs to keep things running, get a handle on all this data, and deli...
SYS-CON Events announced today that Systena America will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Systena Group has been in business for various software development and verification in Japan, US, ASEAN, and China by utilizing the knowledge we gained from all types of device development for various industries including smartphones (Android/iOS), wireless communication, security technology and IoT serv...
While some vendors scramble to create and sell you a fancy solution for monitoring your spanking new Amazon Lambdas, hear how you can do it on the cheap using just built-in Java APIs yourself. By exploiting a little-known fact that Lambdas aren’t exactly single threaded, you can effectively identify hot spots in your serverless code. In his session at 20th Cloud Expo, David Martin, Principal Product Owner at CA Technologies, will give a live demonstration and code walkthrough, showing how to ov...
SYS-CON Events announced today that Loom Systems will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Founded in 2015, Loom Systems delivers an advanced AI solution to predict and prevent problems in the digital business. Loom stands alone in the industry as an AI analysis platform requiring no prior math knowledge from operators, leveraging the existing staff to succeed in the digital era. With offices in S...
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend @CloudExpo | @ThingsExpo, June 6-8, 2017, at the Javits Center in New York City, NY and October 31 - November 2, 2017, Santa Clara Convention Center, CA. Learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
SYS-CON Events announced today that EARP Integration will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. EARP Integration is a passionate software house. Since its inception in 2009 the company successfully delivers smart solutions for cities and factories that start their digital transformation. EARP provides bespoke solutions like, for example, advanced enterprise portals, business intelligence systems an...
We build IoT infrastructure products - when you have to integrate different devices, different systems and cloud you have to build an application to do that but we eliminate the need to build an application. Our products can integrate any device, any system, any cloud regardless of protocol," explained Peter Jung, Chief Product Officer at Pulzze Systems, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA
Existing Big Data solutions are mainly focused on the discovery and analysis of data. The solutions are scalable and highly available but tedious when swapping in and swapping out occurs in disarray and thrashing takes place. The resolution for thrashing through machine learning algorithms and support nomenclature is through simple techniques. Organizations that have been collecting large customer data are increasingly seeing the need to use the data for swapping in and out and thrashing occurs ...
SYS-CON Events announced today that Enzu will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY, and the 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Enzu’s mission is to be the leading provider of enterprise cloud solutions worldwide. Enzu enables online businesses to use its IT infrastructure to their competitive ad...
SYS-CON Events announced today that delaPlex will exhibit at SYS-CON's @CloudExpo, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. delaPlex pioneered Software Development as a Service (SDaaS), which provides scalable resources to build, test, and deploy software. It’s a fast and more reliable way to develop a new product or expand your in-house team.
DevOps is often described as a combination of technology and culture. Without both, DevOps isn't complete. However, applying the culture to outdated technology is a recipe for disaster; as response times grow and connections between teams are delayed by technology, the culture will die. A Nutanix Enterprise Cloud has many benefits that provide the needed base for a true DevOps paradigm.
SYS-CON Events announced today that Interoute has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Interoute is the owner operator of Europe's largest network and a global cloud services platform, which encompasses over 70,000 km of lit fiber, 15 data centers, 17 virtual data centers and 33 colocation centers, with connections to 195 additional partner data centers. Our full-service Unifie...