Click here to close now.




















Welcome!

News Feed Item

YANUA International Debuts 'Saving Pandas' Mobile App

Fun and Educational App Aims to Raise Awareness of Panda Conservation in Collaboration With Chengdu Panda Research Base of Giant Panda Breeding -- Available Spring 2014

CHENGDU, CHINA--(Marketwired - March 07, 2014) - YANUA International has launched the Saving Pandas mobile application game in collaboration with the Chengdu Research Base of Giant Panda Breeding (Chengdu Panda Base).

Fun and educational, the game raises awareness around Giant Panda conservation. The characters in the game, the P-5 (Pandas Five), were inspired by a group of Giant Pandas that reside at the panda base. These five pandas each have their own unique identity, but together they represent a force for positive change in the world.

The game and characters revolve around the heart or "心" (xin). Pandas are a symbol of China and the three great Chinese philosophies -- Confucianism, Zen Buddhism and Taoism feature many teachings that center on the heart.

The adorable and addicting game challenges players to use their skills and powers to overcome obstacles, hurdles and enemies on unfriendly planets to save baby pandas which have been abducted by space aliens. The panda hero or heroine collects hearts during the journey. The number of hearts collected determines the number of stars achieved at the end of each level.

In between levels, facts about Giant Pandas help to educate players and remind all about the importance of caring for the well-being and conservation of one of the world's most loved animals.

Dr. Richard C Helfer, Chairman of YANUA International, says, "We see the interactive nature of this game to be an extraordinary way of engaging people on the topic of panda conservation. We believe the more we talk about saving pandas, the more people will develop care for these wondrous creatures which have survived the flux of changes through million years of evolution." He continues, "I have been involved with the panda research community for a long time, so witnessing the launch of this game today is most gratifying for me, professionally and personally."

The collaboration between YANUA International and the Chengdu Panda Base underscores the game's purpose of promoting awareness around panda conservation. The marketing efforts will include an opportunity for consumers to enter to win a trip to China to visit the Chengdu Panda Base, and one lucky panda lover will get to participate in the Panda Keeper's program, which includes a unique opportunity to interact closely with the pandas during his or her visit.

"The Chengdu Panda Base is very happy to collaborate with YANUA on Saving Pandas. Using an entertaining platform is a great way to communicate lessons about pandas and their place in this world," adds Dr. Zhang Zhihe, Director at the Chengdu Panda Base.

Available in the Apple app store for US$1.99, the game is played on iPhone, iPod or iPad. It can be downloaded in English, Japanese, Mandarin, French, Spanish and Portuguese.

More information on the game can be found at www.savingpandas.com.

About YANUA International

YANUA International Pte Ltd is incorporated in Singapore. YANUA aspires to be a lifestyle brand rooted in Asian ways of living and thinking, while recognizing and incorporating the ideals of Western thought. YANUA is a supporter of the Chengdu Giant Panda Breeding Research Foundation and is committed to furthering panda research at Panda Valley.

About Chengdu Research Base of Giant Pandas Breeding

The Chengdu Research Base of Giant Panda Breeding is a non-profit organization engaged in wildlife research, captive breeding, conservation education, and educational tourism. It is located in ChengduSichuanPeople's Republic of China. The base was founded in 1987 with six Giant Pandas rescued from the wild and has grown to 145 Giant Pandas today. 

Chengdu Panda Base possesses a unique and uncompromising commitment to the conservation of the wild (in situ) population and the healthy growth of the captive (ex situ) population. It aims to be a world-class research facility, conservation education center and international educational tourism destination. 

For more information please visit www.panda.org.cn

Facts About Giant Pandas

Pandas are only found in China and have been christened China's ambassador of peace. Referred to as the country's "national treasure," they were integrated into Chinese civilization and culture several thousands of years ago. A recent survey estimates that conservation efforts raised the number of wild Giant Pandas from fewer than 1000 in the 1990s to about 1600 in 2004. (Source: Unveiling Giant Pandas, by Prof Zhang Zhi He)

The following files are available for download:

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
SYS-CON Events announced today that Micron Technology, Inc., a global leader in advanced semiconductor systems, will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Micron’s broad portfolio of high-performance memory technologies – including DRAM, NAND and NOR Flash – is the basis for solid state drives, modules, multichip packages and other system solutions. Backed by more than 35 years of tech...
Contrary to mainstream media attention, the multiple possibilities of how consumer IoT will transform our everyday lives aren’t the only angle of this headline-gaining trend. There’s a huge opportunity for “industrial IoT” and “Smart Cities” to impact the world in the same capacity – especially during critical situations. For example, a community water dam that needs to release water can leverage embedded critical communications logic to alert the appropriate individuals, on the right device, as...
U.S. companies are desperately trying to recruit and hire skilled software engineers and developers, but there is simply not enough quality talent to go around. Tiempo Development is a nearshore software development company. Our headquarters are in AZ, but we are a pioneer and leader in outsourcing to Mexico, based on our three software development centers there. We have a proven process and we are experts at providing our customers with powerful solutions. We transform ideas into reality.
The web app is agile. The REST API is agile. The testing and planning are agile. But alas, data infrastructures certainly are not. Once an application matures, changing the shape or indexing scheme of data often forces at best a top down planning exercise and at worst includes schema changes that force downtime. The time has come for a new approach that fundamentally advances the agility of distributed data infrastructures. Come learn about a new solution to the problems faced by software organ...
SYS-CON Events announced today the Containers & Microservices Bootcamp, being held November 3-4, 2015, in conjunction with 17th Cloud Expo, @ThingsExpo, and @DevOpsSummit at the Santa Clara Convention Center in Santa Clara, CA. This is your chance to get started with the latest technology in the industry. Combined with real-world scenarios and use cases, the Containers and Microservices Bootcamp, led by Janakiram MSV, a Microsoft Regional Director, will include presentations as well as hands-on...
As more intelligent IoT applications shift into gear, they’re merging into the ever-increasing traffic flow of the Internet. It won’t be long before we experience bottlenecks, as IoT traffic peaks during rush hours. Organizations that are unprepared will find themselves by the side of the road unable to cross back into the fast lane. As billions of new devices begin to communicate and exchange data – will your infrastructure be scalable enough to handle this new interconnected world?
While many app developers are comfortable building apps for the smartphone, there is a whole new world out there. In his session at @ThingsExpo, Narayan Sainaney, Co-founder and CTO of Mojio, will discuss how the business case for connected car apps is growing and, with open platform companies having already done the heavy lifting, there really is no barrier to entry.
With the Apple Watch making its way onto wrists all over the world, it’s only a matter of time before it becomes a staple in the workplace. In fact, Forrester reported that 68 percent of technology and business decision-makers characterize wearables as a top priority for 2015. Recognizing their business value early on, FinancialForce.com was the first to bring ERP to wearables, helping streamline communication across front and back office functions. In his session at @ThingsExpo, Kevin Roberts...
WebRTC has had a real tough three or four years, and so have those working with it. Only a few short years ago, the development world were excited about WebRTC and proclaiming how awesome it was. You might have played with the technology a couple of years ago, only to find the extra infrastructure requirements were painful to implement and poorly documented. This probably left a bitter taste in your mouth, especially when things went wrong.
Skeuomorphism usually means retaining existing design cues in something new that doesn’t actually need them. However, the concept of skeuomorphism can be thought of as relating more broadly to applying existing patterns to new technologies that, in fact, cry out for new approaches. In his session at DevOps Summit, Gordon Haff, Senior Cloud Strategy Marketing and Evangelism Manager at Red Hat, discussed why containers should be paired with new architectural practices such as microservices rathe...
SYS-CON Events announced today that G2G3 will exhibit at SYS-CON's @DevOpsSummit Silicon Valley, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Based on a collective appreciation for user experience, design, and technology, G2G3 is uniquely qualified and motivated to redefine how organizations and people engage in an increasingly digital world.
Any Ops team trying to support a company in today’s cloud-connected world knows that a new way of thinking is required – one just as dramatic than the shift from Ops to DevOps. The diversity of modern operations requires teams to focus their impact on breadth vs. depth. In his session at DevOps Summit, Adam Serediuk, Director of Operations at xMatters, Inc., will discuss the strategic requirements of evolving from Ops to DevOps, and why modern Operations has begun leveraging the “NoOps” approa...
Too often with compelling new technologies market participants become overly enamored with that attractiveness of the technology and neglect underlying business drivers. This tendency, what some call the “newest shiny object syndrome,” is understandable given that virtually all of us are heavily engaged in technology. But it is also mistaken. Without concrete business cases driving its deployment, IoT, like many other technologies before it, will fade into obscurity.
Organizations from small to large are increasingly adopting cloud solutions to deliver essential business services at a much lower cost. According to cyber security experts, the frequency and severity of cyber-attacks are on the rise, causing alarm to businesses and customers across a variety of industries. To defend against exploits like these, a company must adopt a comprehensive security defense strategy that is designed for their business. In 2015, organizations such as United Airlines, Sony...
The Internet of Things is in the early stages of mainstream deployment but it promises to unlock value and rapidly transform how organizations manage, operationalize, and monetize their assets. IoT is a complex structure of hardware, sensors, applications, analytics and devices that need to be able to communicate geographically and across all functions. Once the data is collected from numerous endpoints, the challenge then becomes converting it into actionable insight.