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Peanut Butter Donation to Federation of Virginia Food Banks to Honor National Peanut Month

Peanut Butter for the Hungry Announces Nearly 16,000 Jar Contribution to Support Families in Need

FRANKLIN, VA--(Marketwired - March 07, 2014) - In honor of March being National Peanut Month, the Virginia Peanut Board and Virginia Peanut Growers Association are teaming with PLANTERS, a Kraft Foods brand, and Peanut Proud to contribute peanut butter to the Federation of Virginia Food Banks, a partner state association of Feeding America.

National Peanut Month is an opportunity to recognize the versatility of the humble peanut. From Virginia's famous gourmet peanuts to peanut butter, a diverse variety of products are made from peanuts or use them as an ingredient. This is mainly due to the important nutritional attributes that peanuts provide. A peanut butter sandwich, so simple to make, is packed with protein, vitamins, minerals, folate and other benefits for the body.

This is the second year in a row that PLANTERS and Virginia's peanut growers have contributed 2 pallets a piece (5,760 jars) to kick off the March celebration. This year the donation increased significantly with a 7 pallet (10,080 jars) contribution from Peanut Proud, an industry sponsored charitable organization that reacts to existing needs, whether it be for Food Banks in the peanut growing states or disaster relief.

"Peanut butter is desperately needed by our Food Banks," said Dell Cotton, Executive Secretary of the Virginia Peanut Growers Association. "The nutritional benefits of our industry's most popular product makes it a necessity for the people who are served by Food Banks."

"Our friends in the peanut industry continue to step forward every March in honor of National Peanut Month and help stock our food banks with peanut butter. We are so grateful for this generous donation that will make a difference in the lives of so many who are struggling to put food on their tables," said Leslie Van Horn, Executive Director of the Federation of Virginia Food Banks.

Peanut Butter for the Hungry is a humanitarian initiative of the U.S. peanut industry to help severely malnourished children around the world. This initiative, which is administered by the American Peanut Council, supports the manufacture and use of so-called ready-to-use therapeutic food (RUTF), a simple but effective mixture of peanut paste, powdered milk, vitamins and minerals, in addition to the donation of shelf stable peanut butter to food banks throughout the United States.

Erica Davies
Manager of Marketing and Communications
American Peanut Council
[email protected]

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