Click here to close now.




















Welcome!

Blog Feed Post

Apple CarPlay—Car Wars II: Attack of the Phones

CarPlay

According to the Radio Advertising Bureau, radio advertising in the United States topped $16 billion in 2012. While it was much bigger before the expansion of cable television and the advent of digital, it’s still a thriving, profitable business. That said, the success of radio in the US is (and always has been) inextricably linked to the automotive industry. If radios were not in cars, the radio business would be a small fraction of its current size, were it to exist at all. This is interesting because the automotive industry does not profit from the radio business in any way. How would you feel if your business drove a $16 billion business and you didn’t make a dime from it?

You may argue that the automotive industry doesn’t profit from the oil industry or road construction and literally hundreds of other related industries. You’d be right, of course, but with other industries the ship has sailed. With the advent of connected drivers, the automotive industry can make sure that history does not repeat itself.

The mission is clear: figure out how to get drivers to login to their cars. 

This is harder to do than it sounds. After all, you already have a powerful cloud-connected computer in your pocket. Why do you need to login to the car? Detroit’s strategy is to offer drivers an integrated, enhanced experience so compelling that logging into the car becomes a requirement. Connected drivers give carmakers the opportunity to interact with drivers in many ways, such as the following:

  • in-car entertainment (radio, audio, video, games)
  • access to and egress from the vehicle (seats, mirrors, heat, door locks, trunk)
  • way-finding (enhanced GPS, cartography and mapping)
  • vehicle service (needs analysis, appointments, locations)
  • personal preferences (memory, intelligence, learning)
  • connected living features (social networks, email, txt, apps)
  • driver safety (inter-vehicle communication)
  • vehicle movement (traffic jam avoidance, parking space reservations)
  • interfaces with other modes of transportation (railroad, airline schedules)

What if my car (a computer with wheels) were as easy to operate as an iPhone or a Mac?

As you probably know, iOS 7 is the latest version of Apple’s mobile operating system (the software that makes an iPhone work). CarPlay is iOS 7 on your dashboard. Apple says it designed CarPlay from the ground up to “provide drivers with an incredible experience using their iPhone in the car.”

As you also probably know, Apple spends as much time searching the thesaurus for superlatives to describe its products as it does making them, so discount “incredible experience” appropriately.

Music on CarPlay

According to Apple, you’ll be able to control CarPlay in a few ways. Compatible vehicles will have a dedicated voice-control button on the steering wheel. Apple says that “if it controls your screen, it controls CarPlay,” meaning you’ll be able to use the physical knobs and dials (as well as touch and voice) to interact with your iPhone.

The whole system is built around Siri. Through voice commands and prompts, CarPlay offers an “eyes-free” experience that lets you answer calls, send text messages and access your music library. (That includes iTunes Radio as well as Spotify, Beats Radio, iHeartRadio and Stitcher.) CarPlay also supposedly knows where you want to go, based on addresses found in your email, texts, contacts and calendars—a little creepy, but cool. Welcome to the future!

Apple Maps on CarPlay

CarPlay prominently features Apple’s Maps app, which got off to a very rocky start but has since improved. Use of Apple Maps has skyrocketed in recent months, which helps create a better map experience for everyone using it. But, to be frank, Apple Maps are not Google Maps. While this won’t matter in densely populated, well-trafficked areas, it is sure to yield interesting results in others.

The first cars to support CarPlay come from Ferrari, Mercedes-Benz and Volvo, and were all shown off at last week’s Geneva Motor Show. Other companies, including Nissan, BMW and General Motors, are promising to integrate CarPlay into future vehicles. The rumor mill says that Ford is interested in adding CarPlay into its vehicles, too, even after recent reports suggested it was dropping Microsoft’s Sync systems in favor of BlackBerry.

CarPlay Auto Manufacturers

When Can I Use It?

CarPlay isn’t available yet, but will roll out as part of an iOS 7 update. Only the most recent iPhones—the 5, 5S and 5C—will be compatible with the system at first. There’s no launch date other than 2014.

Apple is not the first to unveil an in-car system, and it won’t be the last. Google and Audi are working on an Android system for the car, which Mercedes-Benz may accidentally have leaked recently.

To quote Yoda from Car Wars II: Attack of the Phones, “Begun, the Phone War has.” This is really going to be fun!

Calls on CarPlay

Read the original blog entry...

More Stories By Shelly Palmer

Shelly Palmer is the host of Fox Television’s "Shelly Palmer Digital Living" television show about living and working in a digital world. He is Fox 5′s (WNYW-TV New York) Tech Expert and the host of United Stations Radio Network’s, MediaBytes, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment.

Latest Stories
It’s been proven time and time again that in tech, diversity drives greater innovation, better team productivity and greater profits and market share. So what can we do in our DevOps teams to embrace diversity and help transform the culture of development and operations into a true “DevOps” team? In her session at DevOps Summit, Stefana Muller, Director, Product Management – Continuous Delivery at CA Technologies, answered that question citing examples, showing how to create opportunities for ...
The 17th International Cloud Expo has announced that its Call for Papers is open. 17th International Cloud Expo, to be held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, APM, APIs, Microservices, Security, Big Data, Internet of Things, DevOps and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding bu...
The Internet of Things is in the early stages of mainstream deployment but it promises to unlock value and rapidly transform how organizations manage, operationalize, and monetize their assets. IoT is a complex structure of hardware, sensors, applications, analytics and devices that need to be able to communicate geographically and across all functions. Once the data is collected from numerous endpoints, the challenge then becomes converting it into actionable insight.
With the Apple Watch making its way onto wrists all over the world, it’s only a matter of time before it becomes a staple in the workplace. In fact, Forrester reported that 68 percent of technology and business decision-makers characterize wearables as a top priority for 2015. Recognizing their business value early on, FinancialForce.com was the first to bring ERP to wearables, helping streamline communication across front and back office functions. In his session at @ThingsExpo, Kevin Roberts...
Contrary to mainstream media attention, the multiple possibilities of how consumer IoT will transform our everyday lives aren’t the only angle of this headline-gaining trend. There’s a huge opportunity for “industrial IoT” and “Smart Cities” to impact the world in the same capacity – especially during critical situations. For example, a community water dam that needs to release water can leverage embedded critical communications logic to alert the appropriate individuals, on the right device, as...
Manufacturing connected IoT versions of traditional products requires more than multiple deep technology skills. It also requires a shift in mindset, to realize that connected, sensor-enabled “things” act more like services than what we usually think of as products. In his session at @ThingsExpo, David Friedman, CEO and co-founder of Ayla Networks, will discuss how when sensors start generating detailed real-world data about products and how they’re being used, smart manufacturers can use the ...
In his session at @ThingsExpo, Lee Williams, a producer of the first smartphones and tablets, will talk about how he is now applying his experience in mobile technology to the design and development of the next generation of Environmental and Sustainability Services at ETwater. He will explain how M2M controllers work through wirelessly connected remote controls; and specifically delve into a retrofit option that reverse-engineers control codes of existing conventional controller systems so the...
ElasticBox, the agile application delivery manager, announced freely available public boxes for the DevOps community. ElasticBox works with enterprises to help them deploy any application to any cloud. Public boxes are curated reference boxes that represent some of the most popular applications and tools for orchestrating deployments at scale. Boxes are an adaptive way to represent reusable infrastructure as components of code. Boxes contain scripts, variables, and metadata to automate proces...
To assist customers with legacy Windows Server 2003 that is no longer supported by Microsoft, Racemi has introduced fixed price packages for upgrading and migrating Windows Server 2003 servers to either Windows 2008 R2 or Windows 2012 R2 and the choice of Amazon Web Services (AWS) or SoftLayer cloud. "We're extending a lifeline by upgrading the legacy servers to more modern Windows Server platforms while taking advantage of cloud computing," said James Strayer, vice president of product managem...
To support developers and operations professionals in their push to implement DevOps principles for their infrastructure environments, ProfitBricks, a provider of cloud infrastructure, is adding support for DevOps tools Ansible and Chef. Ansible is a platform for configuring and managing data center infrastructure that combines multi-node software deployment, ad hoc task execution, and configuration management, and is used by DevOps professionals as they use its playbooks functionality to autom...
Skeuomorphism usually means retaining existing design cues in something new that doesn’t actually need them. However, the concept of skeuomorphism can be thought of as relating more broadly to applying existing patterns to new technologies that, in fact, cry out for new approaches. In his session at DevOps Summit, Gordon Haff, Senior Cloud Strategy Marketing and Evangelism Manager at Red Hat, discussed why containers should be paired with new architectural practices such as microservices rathe...
SYS-CON Events announced today that HPM Networks will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. For 20 years, HPM Networks has been integrating technology solutions that solve complex business challenges. HPM Networks has designed solutions for both SMB and enterprise customers throughout the San Francisco Bay Area.
Puppet Labs has announced the next major update to its flagship product: Puppet Enterprise 2015.2. This release includes new features providing DevOps teams with clarity, simplicity and additional management capabilities, including an all-new user interface, an interactive graph for visualizing infrastructure code, a new unified agent and broader infrastructure support.
SYS-CON Events announced today that Pythian, a global IT services company specializing in helping companies leverage disruptive technologies to optimize revenue-generating systems, has been named “Bronze Sponsor” of SYS-CON's 17th Cloud Expo, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Founded in 1997, Pythian is a global IT services company that helps companies compete by adopting disruptive technologies such as cloud, Big Data, advance...
All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades. With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo, November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Learn what is going on, contribute to the discussions, and e...