Click here to close now.


Blog Feed Post

CODE_n Accelerates Dialog between Established Companies and Startups at CeBIT

EY analysis: Opportunities and Risks of Big Data

Hanover, March 10th, 2014 - Companies face a double dilemma when it comes to Big Data, i.e. the analysis of large volumes of data: They see the business opportunities, but the ideas on how the subject can be specifically tackled are lacking. Many of the users don't even think twice about revealing their data. These are the findings of a recent analysis by EY (formerly Ernst & Young). EY is a partner of CODE_n, the innovation platform at CeBIT that offers space to start-ups with innovative business models relating to Big Data in Hall 16. The entrepreneurs' aims: To tackle the datability dilemma in a constructive way - in close collaboration with established companies.

The volume of data that was generated worldwide last year was more than four Zettabytes in size, a number with 21 zeros. Where do you begin with something that size? This is a question that more and more companies are asking themselves. According to EY, 79 percent of decision makers in European companies today believe that revenues can be increased by collecting and evaluating Big Data.

So a data repository? More of a data jigsaw: "The companies face very practical implementation problems," says Drazen Nikolic, Partner at EY Advisory and Head of the Enterprise Intelligence Division. "They need employees with technical and analytical skills, but also an in-depth understanding of the company's business so that they can bring together existing data and prepare it in a way that makes it useful. These employees are a rare breed. The often very heterogeneous IT landscape in companies also complicates matters." Legal and regulatory issues relating to data protection also make Big Data a challenge. And then there are the customers themselves: According to EY, 70 percent are unhappy about the fact that companies are already able to utilize their data. Just under half are completely unwilling to share personal data with companies. "So without a strategic plan on how Big Data can be used practically and with convincing and tangible benefits for customers, it won't work. Generally speaking, help and ideas from outside really make sense," says Nikolic.

CeBIT as a reality check for young innovators
CODE_n will be showcasing 50 of the most innovative ideas relating to Big Data. The young companies from 17 countries have fought off competition with their business models from 450 rivals for the CODE_n Award, inspired this year by the motto: "Driving the Data Revolution". At CeBIT, they will have the opportunity to present themselves to decision makers and investors from all over the world.

"For most of them this is the first truly tough reality check," says Ulrich Dietz, CEO of the GFT Group and initiator of CODE_n. "The questions they need to ask themselves are obvious: How innovative is my business concept, really? Can it stand up to data protection requirements? And can I ultimately convince the trade visitors of the relevance of my idea to the real world? Participating in CODE_n is therefore a true baptism of fire."

CODE_n acts as a platform for dialog relating to future topics, stepping up the unconventional exchange between "David" and "Goliath". "In this sense, CODE_n works like an innovations accelerator in the rapidly changing digital economy," says Dietz.

Oliver Frese, Head of CeBIT at Deutsche Messe, is also looking forward to the program in Hall 16: "CODE_n turns the spotlight on discussions relating to our number one topic, Datability, from a very different angle. Experiencing live how the 50 finalists will be bringing fresh impetus to the subject of Big Data with their ideas is an absolute must for every trade fair visitor - and all in front of a very impressive backdrop designed by Reed Kram and Clemens Weisshaar." The pair have developed an imposing trade fair design that reflects the concept of Big Data brilliantly - using gigantic, twelve-meter-tall graphics that completely surround the 5,000-square-meter hall.

The most important information about CODE_n at CeBIT 2014

// The 50 finalists of the CODE_n competition at a glance

// CODE_n conference program in Hall 16

// Hall map with all exhibitors

// CODE_n Award Show: Wednesday, March 12th from 6 p.m., admission free

About CODE_n:
CODE_n is an international initiative for digital pioneers, innovators and groundbreaking startups. Initiated in 2011 by the GFT Group, the goal of this network is to support outstanding business talents and their exceptional business ideas, provide them with a platform for dialog, and therefore stimulate and accelerate innovation in the field. CODE_n stands for "Code of the New", the DNA of innovation. Global partners are EY and CeBIT.

This year, CODE_n will bestow the third annual CODE_n Award under the motto: "Driving the Data Revolution". The contest is looking for business models devoted to the intelligent and efficient handling of large data volumes. For more information, please visit:

Press contact:
Felix Jansen
GFT Technologies AG
[email protected]
+49 (0)711 62042-115

Rose Ross
Omarketing, for GFT UK & Ireland
[email protected]
+44(0)208 255 5225

Source: RealWire

Read the original blog entry...

More Stories By RealWire News Distribution

RealWire is a global news release distribution service specialising in the online media. The RealWire approach focuses on delivering relevant content to the receivers of our client's news releases. As we know that it is only through delivering relevance, that influence can ever be achieved.

Latest Stories
"Matrix is an ambitious open standard and implementation that's set up to break down the fragmentation problems that exist in IP messaging and VoIP communication," explained John Woolf, Technical Evangelist at Matrix, in this interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
In his session at DevOps Summit, Bryan Cantrill, CTO at Joyent, will demonstrate a third path: containers on multi-tenant bare metal that maximizes performance, security, and networking connectivity.
Docker is hot. However, as Docker container use spreads into more mature production pipelines, there can be issues about control of Docker images to ensure they are production-ready. Is a promotion-based model appropriate to control and track the flow of Docker images from development to production? In his session at DevOps Summit, Fred Simon, Co-founder and Chief Architect of JFrog, will demonstrate how to implement a promotion model for Docker images using a binary repository, and then show h...
Achim Weiss is Chief Executive Officer and co-founder of ProfitBricks. In 1995, he broke off his studies to co-found the web hosting company "Schlund+Partner." The company "Schlund+Partner" later became the 1&1 web hosting product line. From 1995 to 2008, he was the technical director for several important projects: the largest web hosting platform in the world, the second largest DSL platform, a video on-demand delivery network, the largest eMail backend in Europe, and a universal billing syste...
Containers have changed the mind of IT in DevOps. They enable developers to work with dev, test, stage and production environments identically. Containers provide the right abstraction for microservices and many cloud platforms have integrated them into deployment pipelines. DevOps and Containers together help companies to achieve their business goals faster and more effectively.
The buzz continues for cloud, data analytics and the Internet of Things (IoT) and their collective impact across all industries. But a new conversation is emerging - how do companies use industry disruption and technology enablers to lead in markets undergoing change, uncertainty and ambiguity? Organizations of all sizes need to evolve and transform, often under massive pressure, as industry lines blur and merge and traditional business models are assaulted and turned upside down. In this new da...
WebRTC converts the entire network into a ubiquitous communications cloud thereby connecting anytime, anywhere through any point. In his session at WebRTC Summit,, Mark Castleman, EIR at Bell Labs and Head of Future X Labs, will discuss how the transformational nature of communications is achieved through the democratizing force of WebRTC. WebRTC is doing for voice what HTML did for web content.
Too often with compelling new technologies market participants become overly enamored with that attractiveness of the technology and neglect underlying business drivers. This tendency, what some call the “newest shiny object syndrome,” is understandable given that virtually all of us are heavily engaged in technology. But it is also mistaken. Without concrete business cases driving its deployment, IoT, like many other technologies before it, will fade into obscurity.
There are many considerations when moving applications from on-premise to cloud. It is critical to understand the benefits and also challenges of this migration. A successful migration will result in lower Total Cost of Ownership, yet offer the same or higher level of robustness. Migration to cloud shifts computing resources from your data center, which can yield significant advantages provided that the cloud vendor an offer enterprise-grade quality for your application.
The IoT is upon us, but today’s databases, built on 30-year-old math, require multiple platforms to create a single solution. Data demands of the IoT require Big Data systems that can handle ingest, transactions and analytics concurrently adapting to varied situations as they occur, with speed at scale. In his session at @ThingsExpo, Chad Jones, chief strategy officer at Deep Information Sciences, will look differently at IoT data so enterprises can fully leverage their IoT potential. He’ll sha...
Today air travel is a minefield of delays, hassles and customer disappointment. Airlines struggle to revitalize the experience. GE and M2Mi will demonstrate practical examples of how IoT solutions are helping airlines bring back personalization, reduce trip time and improve reliability. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Dr. Sarah Cooper, M2Mi's VP Business Development and Engineering, will explore the IoT cloud-based platform technologies driv...
The modern software development landscape consists of best practices and tools that allow teams to deliver software in a near-continuous manner. By adopting a culture of automation, measurement and sharing, the time to ship code has been greatly reduced, allowing for shorter release cycles and quicker feedback from customers and users. Still, with all of these tools and methods, how can teams stay on top of what is taking place across their infrastructure and codebase? Hopping between services a...
In today's digital world, change is the one constant. Disruptive innovations like cloud, mobility, social media, and the Internet of Things have reshaped the market and set new standards in customer expectations. To remain competitive, businesses must tap the potential of emerging technologies and markets through the rapid release of new products and services. However, the rigid and siloed structures of traditional IT platforms and processes are slowing them down – resulting in lengthy delivery ...
As a CIO, are your direct reports IT managers or are they IT leaders? The hard truth is that many IT managers have risen through the ranks based on their technical skills, not their leadership ability. Many are unable to effectively engage and inspire, creating forward momentum in the direction of desired change. Renowned for its approach to leadership and emphasis on their people, organizations increasingly look to our military for insight into these challenges.
DevOps and Continuous Delivery software provider XebiaLabs has announced it has been selected to join the Amazon Web Services (AWS) DevOps Competency partner program. The program is designed to highlight software vendors like XebiaLabs who have demonstrated technical expertise and proven customer success in DevOps and specialized solution areas like Continuous Delivery. DevOps Competency Partners provide solutions to, or have deep experience working with AWS users and other businesses to help t...