Welcome!

Blog Feed Post

CODE_n Accelerates Dialog between Established Companies and Startups at CeBIT

EY analysis: Opportunities and Risks of Big Data

Hanover, March 10th, 2014 - Companies face a double dilemma when it comes to Big Data, i.e. the analysis of large volumes of data: They see the business opportunities, but the ideas on how the subject can be specifically tackled are lacking. Many of the users don't even think twice about revealing their data. These are the findings of a recent analysis by EY (formerly Ernst & Young). EY is a partner of CODE_n, the innovation platform at CeBIT that offers space to start-ups with innovative business models relating to Big Data in Hall 16. The entrepreneurs' aims: To tackle the datability dilemma in a constructive way - in close collaboration with established companies.

The volume of data that was generated worldwide last year was more than four Zettabytes in size, a number with 21 zeros. Where do you begin with something that size? This is a question that more and more companies are asking themselves. According to EY, 79 percent of decision makers in European companies today believe that revenues can be increased by collecting and evaluating Big Data.

So a data repository? More of a data jigsaw: "The companies face very practical implementation problems," says Drazen Nikolic, Partner at EY Advisory and Head of the Enterprise Intelligence Division. "They need employees with technical and analytical skills, but also an in-depth understanding of the company's business so that they can bring together existing data and prepare it in a way that makes it useful. These employees are a rare breed. The often very heterogeneous IT landscape in companies also complicates matters." Legal and regulatory issues relating to data protection also make Big Data a challenge. And then there are the customers themselves: According to EY, 70 percent are unhappy about the fact that companies are already able to utilize their data. Just under half are completely unwilling to share personal data with companies. "So without a strategic plan on how Big Data can be used practically and with convincing and tangible benefits for customers, it won't work. Generally speaking, help and ideas from outside really make sense," says Nikolic.

CeBIT as a reality check for young innovators
CODE_n will be showcasing 50 of the most innovative ideas relating to Big Data. The young companies from 17 countries have fought off competition with their business models from 450 rivals for the CODE_n Award, inspired this year by the motto: "Driving the Data Revolution". At CeBIT, they will have the opportunity to present themselves to decision makers and investors from all over the world.

"For most of them this is the first truly tough reality check," says Ulrich Dietz, CEO of the GFT Group and initiator of CODE_n. "The questions they need to ask themselves are obvious: How innovative is my business concept, really? Can it stand up to data protection requirements? And can I ultimately convince the trade visitors of the relevance of my idea to the real world? Participating in CODE_n is therefore a true baptism of fire."

CODE_n acts as a platform for dialog relating to future topics, stepping up the unconventional exchange between "David" and "Goliath". "In this sense, CODE_n works like an innovations accelerator in the rapidly changing digital economy," says Dietz.

Oliver Frese, Head of CeBIT at Deutsche Messe, is also looking forward to the program in Hall 16: "CODE_n turns the spotlight on discussions relating to our number one topic, Datability, from a very different angle. Experiencing live how the 50 finalists will be bringing fresh impetus to the subject of Big Data with their ideas is an absolute must for every trade fair visitor - and all in front of a very impressive backdrop designed by Reed Kram and Clemens Weisshaar." The pair have developed an imposing trade fair design that reflects the concept of Big Data brilliantly - using gigantic, twelve-meter-tall graphics that completely surround the 5,000-square-meter hall.

The most important information about CODE_n at CeBIT 2014

// The 50 finalists of the CODE_n competition at a glance

// CODE_n conference program in Hall 16

// Hall map with all exhibitors

// CODE_n Award Show: Wednesday, March 12th from 6 p.m., admission free

About CODE_n:
CODE_n is an international initiative for digital pioneers, innovators and groundbreaking startups. Initiated in 2011 by the GFT Group, the goal of this network is to support outstanding business talents and their exceptional business ideas, provide them with a platform for dialog, and therefore stimulate and accelerate innovation in the field. CODE_n stands for "Code of the New", the DNA of innovation. Global partners are EY and CeBIT.

This year, CODE_n will bestow the third annual CODE_n Award under the motto: "Driving the Data Revolution". The contest is looking for business models devoted to the intelligent and efficient handling of large data volumes. For more information, please visit: http://www.code-n.org/.

Press contact:
Felix Jansen
GFT Technologies AG
[email protected]
+49 (0)711 62042-115

Rose Ross
Omarketing, for GFT UK & Ireland
[email protected]
+44(0)208 255 5225

Source: RealWire

Read the original blog entry...

More Stories By RealWire News Distribution

RealWire is a global news release distribution service specialising in the online media. The RealWire approach focuses on delivering relevant content to the receivers of our client's news releases. As we know that it is only through delivering relevance, that influence can ever be achieved.

Latest Stories
"With Digital Experience Monitoring what used to be a simple visit to a web page has exploded into app on phones, data from social media feeds, competitive benchmarking - these are all components that are only available because of some type of digital asset," explained Leo Vasiliou, Director of Web Performance Engineering at Catchpoint Systems, in this SYS-CON.tv interview at DevOps Summit at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
21st International Cloud Expo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Me...
SYS-CON Events announced today that DXWorldExpo has been named “Global Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Digital Transformation is the key issue driving the global enterprise IT business. Digital Transformation is most prominent among Global 2000 enterprises and government institutions.
SYS-CON Events announced today that Datera, that offers a radically new data management architecture, has been named "Exhibitor" of SYS-CON's 21st International Cloud Expo ®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Datera is transforming the traditional datacenter model through modern cloud simplicity. The technology industry is at another major inflection point. The rise of mobile, the Internet of Things, data storage and Big...
Kubernetes is an open source system for automating deployment, scaling, and management of containerized applications. Kubernetes was originally built by Google, leveraging years of experience with managing container workloads, and is now a Cloud Native Compute Foundation (CNCF) project. Kubernetes has been widely adopted by the community, supported on all major public and private cloud providers, and is gaining rapid adoption in enterprises. However, Kubernetes may seem intimidating and complex ...
"Outscale was founded in 2010, is based in France, is a strategic partner to Dassault Systémes and has done quite a bit of work with divisions of Dassault," explained Jackie Funk, Digital Marketing exec at Outscale, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We focus on SAP workloads because they are among the most powerful but somewhat challenging workloads out there to take into public cloud," explained Swen Conrad, CEO of Ocean9, Inc., in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"DivvyCloud as a company set out to help customers automate solutions to the most common cloud problems," noted Jeremy Snyder, VP of Business Development at DivvyCloud, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We provide IoT solutions. We provide the most compatible solutions for many applications. Our solutions are industry agnostic and also protocol agnostic," explained Richard Han, Head of Sales and Marketing and Engineering at Systena America, in this SYS-CON.tv interview at @ThingsExpo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We are still a relatively small software house and we are focusing on certain industries like FinTech, med tech, energy and utilities. We help our customers with their digital transformation," noted Piotr Stawinski, Founder and CEO of EARP Integration, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"I think DevOps is now a rambunctious teenager – it’s starting to get a mind of its own, wanting to get its own things but it still needs some adult supervision," explained Thomas Hooker, VP of marketing at CollabNet, in this SYS-CON.tv interview at DevOps Summit at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We've been engaging with a lot of customers including Panasonic, we've been involved with Cisco and now we're working with the U.S. government - the Department of Homeland Security," explained Peter Jung, Chief Product Officer at Pulzze Systems, in this SYS-CON.tv interview at @ThingsExpo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We're here to tell the world about our cloud-scale infrastructure that we have at Juniper combined with the world-class security that we put into the cloud," explained Lisa Guess, VP of Systems Engineering at Juniper Networks, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
Your homes and cars can be automated and self-serviced. Why can't your storage? From simply asking questions to analyze and troubleshoot your infrastructure, to provisioning storage with snapshots, recovery and replication, your wildest sci-fi dream has come true. In his session at @DevOpsSummit at 20th Cloud Expo, Dan Florea, Director of Product Management at Tintri, provided a ChatOps demo where you can talk to your storage and manage it from anywhere, through Slack and similar services with...
"We were founded in 2003 and the way we were founded was about good backup and good disaster recovery for our clients, and for the last 20 years we've been pretty consistent with that," noted Marc Malafronte, Territory Manager at StorageCraft, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.