|By RealWire News Distribution||
|March 12, 2014 01:11 AM EDT||
Over 300MM ads served on the Genieo platform
HERZLIYA, Israel, March 11, 2014: Genieo the easy to use newspaper-styled homepage, today confirmed that it is the preferred personalized homepage for millions of Mac users.
The platform is delivering over 100MM unique monthly page views, serving more than 300MM ads and the average Genieo user spends over two minutes reading articles every day.
Genieo's personal homepage, originally launched in 2010, was developed using proprietary algorithms based on Micro Behavioral Targeting, which automatically extracts user behavior, interests and preferences.
As a result, the user can create a personalized news portal, which collects content from various channels, such as news sites, blogs and social networks. The technology dynamically analyzes changes in the user's topics of interest, and frequently updates the portal.
Genieo has succeeding in doing something that the world's internet giants have long strived to achieve, by developing the only real personalized news content service that immediately learns the user's preferences while preserving the user's privacy. Genieo needs no configuration.
What's more, Genieo is a client-based newsreader that runs in the user's web browser, acting as the default start page, showing news and other information based on the user's interests. Once installed, Genieo goes to work and it gets better the more it is used, it is a learning engine.
Sol Tzvi, CEO, Genieo comments: "Genieo is changing the way we consume information. It is a client-based news reader that seeks to understand what you read, what your social circle finds interesting, and also helps you to discover new content. It does this all without any user input as it doesn't require any user preference settings, or keywords.
"It's also careful about privacy. Genieo disables itself whenever there is a financial service or payment, or any other type of personal content, maintaining personal privacy as a priority."
Genieo also delivers new revenue opportunities for publishers, advertisers and software providers.
Publishers can increase the prominence of content and make it easier to access directly by distributing a branded version of Genieo. This will help to increase the content's appeal to users, and develop user-loyalty.
Genieo's personalized content and unique user experience also attracts a loyal and active audience, offering advertisers an exceptional opportunity to target content according to the audiences' interests and intentions. This also ensures that advertisements will be more relevant to the user.
For more information or to download Genieo, please visit http://www.genieo.com/.
About Genieo Innovation Ltd
Genieo Innovation is the developer of a unique personalization experience that leans on Genieo's new proprietary technology. Its first product, Genieo, is a free personalized newspaper style homepage.
Genieo is available to partners; white-labeled and reflecting both users' interests and the partner's brand. Genieo's partners receive significant monetization options and increased website stickiness, and additional revenues from search and targeted ads. Genieo learns interests through user's online browsing behaviors, and then delivers a personalized homepage populated with content each individual cares about. Unlike services that require people to set preferences and manage inputs, Genieo users discover and enjoy a rich experience immediately following a one-time, one-click download, without requiring explicit intervention or customization. The Genieo application is stored locally; therefore all personalization is performed on each individual's device, ensuring the most stringent privacy. In addition, Genieo filters web noise, bringing users, in the words of PC World Magazine, "a newsy home page with content you'll actually want to see." Users who download Genieo are more productive as it zeros in on the news and social updates that are relevant to their interests, from the sources they prefer most. Genieo's personalization service works on PC, Mac or mobile devices. Founded in 2008, Genieo is a privately backed company headquartered in Herzliya, Israel.
Lloyd Gofton [email protected] Mobile: +44 (0)7919 353484
SYS-CON Events announced today that CA Technologies has been named “Platinum Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY, and the 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CA Technologies helps customers succeed in a future where every business – from apparel to energy – is being rewritten by software. From ...
Feb. 27, 2017 07:00 AM EST
SYS-CON Events announced today that Linux Academy, the foremost online Linux and cloud training platform and community, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Linux Academy was founded on the belief that providing high-quality, in-depth training should be available at an affordable price. Industry leaders in quality training, provided services, and student certification passes, its goal is to c...
Feb. 27, 2017 06:45 AM EST Reads: 1,747
Microservices are a very exciting architectural approach that many organizations are looking to as a way to accelerate innovation. Microservices promise to allow teams to move away from monolithic "ball of mud" systems, but the reality is that, in the vast majority of organizations, different projects and technologies will continue to be developed at different speeds. How to handle the dependencies between these disparate systems with different iteration cycles? Consider the "canoncial problem" ...
Feb. 27, 2017 06:00 AM EST Reads: 6,147
After more than five years of DevOps, definitions are evolving, boundaries are expanding, ‘unicorns’ are no longer rare, enterprises are on board, and pundits are moving on. Can we now look at an evolution of DevOps? Should we? Is the foundation of DevOps ‘done’, or is there still too much left to do? What is mature, and what is still missing? What does the next 5 years of DevOps look like? In this Power Panel at DevOps Summit, moderated by DevOps Summit Conference Chair Andi Mann, panelists l...
Feb. 27, 2017 05:00 AM EST Reads: 7,408
SYS-CON Events announced today that delaPlex will exhibit at SYS-CON's @CloudExpo, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. delaPlex pioneered Software Development as a Service (SDaaS), which provides scalable resources to build, test, and deploy software. It’s a fast and more reliable way to develop a new product or expand your in-house team.
Feb. 27, 2017 04:30 AM EST Reads: 2,235
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at 20th Cloud Expo, Ed Featherston, director/senior enterprise architect at Collaborative Consulting, will discuss the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
Feb. 27, 2017 04:30 AM EST Reads: 4,300
With the proliferation of both SQL and NoSQL databases, organizations can now target specific fit-for-purpose database tools for their different application needs regarding scalability, ease of use, ACID support, etc. Platform as a Service offerings make this even easier now, enabling developers to roll out their own database infrastructure in minutes with minimal management overhead. However, this same amount of flexibility also comes with the challenges of picking the right tool, on the right ...
Feb. 27, 2017 04:00 AM EST Reads: 7,356
910Telecom exhibited at the 19th International Cloud Expo, which took place at the Santa Clara Convention Center in Santa Clara, CA, in November 2016. Housed in the classic Denver Gas & Electric Building, 910 15th St., 910Telecom is a carrier-neutral telecom hotel located in the heart of Denver. Adjacent to CenturyLink, AT&T, and Denver Main, 910Telecom offers connectivity to all major carriers, Internet service providers, Internet backbones and exchanges.
Feb. 27, 2017 03:30 AM EST Reads: 2,191
Cognitive Computing is becoming the foundation for a new generation of solutions that have the potential to transform business. Unlike traditional approaches to building solutions, a cognitive computing approach allows the data to help determine the way applications are designed. This contrasts with conventional software development that begins with defining logic based on the current way a business operates. In her session at 18th Cloud Expo, Judith S. Hurwitz, President and CEO of Hurwitz & ...
Feb. 27, 2017 03:00 AM EST Reads: 2,491
Hardware virtualization and cloud computing allowed us to increase resource utilization and increase our flexibility to respond to business demand. Docker Containers are the next quantum leap - Are they?! Databases always represented an additional set of challenges unique to running workloads requiring a maximum of I/O, network, CPU resources combined with data locality.
Feb. 27, 2017 03:00 AM EST Reads: 2,293
Why do your mobile transformations need to happen today? Mobile is the strategy that enterprise transformation centers on to drive customer engagement. In his general session at @ThingsExpo, Roger Woods, Director, Mobile Product & Strategy – Adobe Marketing Cloud, covered key IoT and mobile trends that are forcing mobile transformation, key components of a solid mobile strategy and explored how brands are effectively driving mobile change throughout the enterprise.
Feb. 27, 2017 02:00 AM EST Reads: 7,550
Zerto exhibited at SYS-CON's 18th International Cloud Expo®, which took place at the Javits Center in New York City, NY, in June 2016. Zerto is committed to keeping enterprise and cloud IT running 24/7 by providing innovative, simple, reliable and scalable business continuity software solutions. Through the Zerto Cloud Continuity Platform™, organizations can seamlessly move and protect virtualized workloads between public, private and hybrid clouds. The company’s flagship product, Zerto Virtual...
Feb. 27, 2017 01:30 AM EST Reads: 1,957
Some people worry that OpenStack is more flash then substance; however, for many customers this could not be farther from the truth. No other technology equalizes the playing field between vendors while giving your internal teams better access than ever to infrastructure when they need it. In his session at 20th Cloud Expo, Chris Brown, a Solutions Marketing Manager at Nutanix, will talk through some real-world OpenStack deployments and look into the ways this can benefit customers of all sizes....
Feb. 27, 2017 01:15 AM EST Reads: 1,721
In recent years, containers have taken the world by storm. Companies of all sizes and industries have realized the massive benefits of containers, such as unprecedented mobility, higher hardware utilization, and increased flexibility and agility; however, many containers today are non-persistent. Containers without persistence miss out on many benefits, and in many cases simply pass the responsibility of persistence onto other infrastructure, adding additional complexity.
Feb. 27, 2017 01:15 AM EST Reads: 1,690
As businesses adopt functionalities in cloud computing, it’s imperative that IT operations consistently ensure cloud systems work correctly – all of the time, and to their best capabilities. In his session at @BigDataExpo, Bernd Harzog, CEO and founder of OpsDataStore, will present an industry answer to the common question, “Are you running IT operations as efficiently and as cost effectively as you need to?” He will expound on the industry issues he frequently came up against as an analyst, and...
Feb. 27, 2017 01:00 AM EST Reads: 2,156