Welcome!

News Feed Item

Barclaycard Launches "Be Your Possible" Campaign Promoting Financial Literacy in Honor of Women's History Month

Click to Tweet: Social Media Contest Invites Fans to Share Their Possible for a Chance to Win $10,000 in Financial Support

WILMINGTON, Del., March 13, 2014 /PRNewswire/ -- In honor of Women's History Month, Barclaycard US, the payments business of Barclays in the US, has launched Be Your Possible, a four-week campaign focused on promoting increased financial literacy for women. Headed by Barclaycard's Women's Initiative Network (WIN), Be Your Possible will provide the 60 percent of women who report that their greatest financial priority is "just getting by" or paying off debt1 with a place to go to find the inspiration, support and knowledge they need to improve their financial understanding and reach their personal financial goals. The campaign includes a contest for Barclaycard US Facebook fans with $40,000 in total financial support to help them achieve their personal goals.

To view the multimedia assets associated with this release, please click: http://www.multivu.com/mnr/66053-barclaycard-us-be-your-possible-financial-support-literacy-campaign-women

"At Barclaycard we believe it is our responsibility to help bridge the financial literacy gap, both as an educator and facilitator, through meaningful leadership and content," said Peggy Maher, chief marketing officer of Barclaycard US. "From introducing the first crowd-sourced credit card, Barclaycard Ring to launching the Dream Account that rewards smart saving choices, we have proven we care about being a different kind of financial institution. The Be Your Possible campaign reinforces this commitment."

The Barclaycard US Facebook page (Facebook.com/BarclaycardUS) is serving as the hub for the four-week campaign, which will focus on different weekly themes: Be Your Own Boss (Small Business); Empowering Yourself (Education/Career); Investing in Your Future (Investing/Savings); and Your Money Smarts (Personal Finance and Credit Savvy). The campaign is joined by women leaders and experts who will serve as campaign mentors, such as Jill Flynn and Mary Davis Holt, co-authors of Break Your Own Rules; Joi Gordon, CEO of Dress for Success Worldwide; Elizabeth Cutler, founder of SoulCycle; and Mariela Dabbah, founder of the Red Shoe Movement. The campaign also features popular bloggers, such as NerdWallet; Moneywise Moms; Mom Biz Coach; and The Dollar Stretcher. The Barclaycard Facebook page will house inspiration and advice from these experts promoting all aspects of financial health, as well as encouraging women to share their aspirations for achieving their personal financial goals.

In addition, a Be Your Possible contest will run on Facebook in conjunction with the campaign from now through April 8, 2014. Barclaycard is asking fans to submit their personal goals for a chance to win financial support to help make their dreams possible. Each week one fan's submission will be selected and awarded a monetary prize of $10,000 to help them reach their financial possible. Click here to read the contest rules.

In addition to individual winners, Barclaycard will make a donation of $10,000 to YWCA Delaware for their adult financial literacy program that supports the education and individual coaching of women.

"Alongside our Women's Initiative Network, Be Your Possible brings our expertise, networks and resources together to help educate women on financial literacy in America," said Kathy Kreusch Cobb, chief people officer for Barclaycard. "Beyond our colleagues, we wanted to build a community for women to engage in dialogue to help them reach their financial possible. By creating this space, we hope to empower women to make smart financial decisions."

Visit BarclaycardUS.com/BeYourPossible to get inspired and share your possible.

Click to Tweet: Social Media Contest Invites Fans to Share Their Possible for a Chance to Win $10,000 in Financial Support

About Barclaycard

Headquartered in Wilmington, DE, Barclaycard creates customized, co-branded credit card programs for some of the country's most successful travel, entertainment, retail, affinity and financial institutions. The business also issues cards featuring the Barclaycard brand. For more information, please visit BarclaycardUS.com.

1TransAmerica.org – Center for Retirement Studies

Barclaycard US launches Be Your Possible campaign to promote financial literacy.

 

Barclaycard US

 

Be Your Possible, a four-week campaign focused on promoting increased financial literacy for women.

To view the multimedia assets associated with this release, please click: http://www.multivu.com/mnr/66053-barclaycard-us-be-your-possible-financial-support-literacy-campaign-women

SOURCE Barclaycard US

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
"We've discovered that after shows 80% if leads that people get, 80% of the conversations end up on the show floor, meaning people forget about it, people forget who they talk to, people forget that there are actual business opportunities to be had here so we try to help out and keep the conversations going," explained Jeff Mesnik, Founder and President of ContentMX, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
SYS-CON Events announced today that Isomorphic Software will exhibit at DevOps Summit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Isomorphic Software provides the SmartClient HTML5/AJAX platform, the most advanced technology for building rich, cutting-edge enterprise web applications for desktop and mobile. SmartClient combines the productivity and performance of traditional desktop software with the simp...
In his session at @DevOpsSummit at 19th Cloud Expo, Yoseph Reuveni, Director of Software Engineering at Jet.com, will discuss Jet.com's journey into containerizing Microsoft-based technologies like C# and F# into Docker. He will talk about lessons learned and challenges faced, the Mono framework tryout and how they deployed everything into Azure cloud. Yoseph Reuveni is a technology leader with unique experience developing and running high throughput (over 1M tps) distributed systems with extre...
"When you think about the data center today, there's constant evolution, The evolution of the data center and the needs of the consumer of technology change, and they change constantly," stated Matt Kalmenson, VP of Sales, Service and Cloud Providers at Veeam Software, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
"There's a growing demand from users for things to be faster. When you think about all the transactions or interactions users will have with your product and everything that is between those transactions and interactions - what drives us at Catchpoint Systems is the idea to measure that and to analyze it," explained Leo Vasiliou, Director of Web Performance Engineering at Catchpoint Systems, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York Ci...
As companies gain momentum, the need to maintain high quality products can outstrip their development team’s bandwidth for QA. Building out a large QA team (whether in-house or outsourced) can slow down development and significantly increases costs. This eBook takes QA profiles from 5 companies who successfully scaled up production without building a large QA team and includes: What to consider when choosing CI/CD tools How culture and communication can make or break implementation
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 19th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world and ThingsExpo Silicon Valley Call for Papers is now open.
Extreme Computing is the ability to leverage highly performant infrastructure and software to accelerate Big Data, machine learning, HPC, and Enterprise applications. High IOPS Storage, low-latency networks, in-memory databases, GPUs and other parallel accelerators are being used to achieve faster results and help businesses make better decisions. In his session at 18th Cloud Expo, Michael O'Neill, Strategic Business Development at NVIDIA, focused on some of the unique ways extreme computing is...
I wanted to gather all of my Internet of Things (IOT) blogs into a single blog (that I could later use with my University of San Francisco (USF) Big Data “MBA” course). However as I started to pull these blogs together, I realized that my IOT discussion lacked a vision; it lacked an end point towards which an organization could drive their IOT envisioning, proof of value, app dev, data engineering and data science efforts. And I think that the IOT end point is really quite simple…
"We view the cloud not really as a specific technology but as a way of doing business and that way of doing business is transforming the way software, infrastructure and services are being delivered to business," explained Matthew Rosen, CEO and Director at Fusion, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Redis is not only the fastest database, but it is the most popular among the new wave of databases running in containers. Redis speeds up just about every data interaction between your users or operational systems. In his session at 19th Cloud Expo, Dave Nielsen, Developer Advocate, Redis Labs, will share the functions and data structures used to solve everyday use cases that are driving Redis' popularity.
Aspose.Total for .NET is the most complete package of all file format APIs for .NET as offered by Aspose. It empowers developers to create, edit, render, print and convert between a wide range of popular document formats within any .NET, C#, ASP.NET and VB.NET applications. Aspose compiles all .NET APIs on a daily basis to ensure that it contains the most up to date versions of each of Aspose .NET APIs. If a new .NET API or a new version of existing APIs is released during the subscription peri...
Organizations planning enterprise data center consolidation and modernization projects are faced with a challenging, costly reality. Requirements to deploy modern, cloud-native applications simultaneously with traditional client/server applications are almost impossible to achieve with hardware-centric enterprise infrastructure. Compute and network infrastructure are fast moving down a software-defined path, but storage has been a laggard. Until now.
"My role is working with customers, helping them go through this digital transformation. I spend a lot of time talking to banks, big industries, manufacturers working through how they are integrating and transforming their IT platforms and moving them forward," explained William Morrish, General Manager Product Sales at Interoute, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
To leverage Continuous Delivery, enterprises must consider impacts that span functional silos, as well as applications that touch older, slower moving components. Managing the many dependencies can cause slowdowns. See how to achieve continuous delivery in the enterprise.