|By Marketwired .||
|March 17, 2014 04:43 AM EDT||
HONG KONG, CHINA -- (Marketwired) -- 03/17/14 -- Lane Crawford, the iconic, luxury department store, has opened in Chengdu, bringing the first multi-brand luxury fashion and lifestyle destination to one of China's fastest growing luxury markets.
Located in the new Chengdu International Finance Square, the Lane Crawford store totals 82,000 square feet, the same size as its Hong Kong flagship at IFC. The store is set over two floors, with more than 300 international brands across womenswear, ladies' shoes and accessories, beauty, menswear, men's shoes and accessories, and home & lifestyle.
The store represents an RMB 300 million investment and follows the opening of Lane Crawford's China flagship in Shanghai in October 2013. Lane Crawford's portfolio in mainland China also includes two stores in Beijing and a global online store, fully optimised for the China market with Chinese language editorial, customer service and payment capabilities.
"Lane Crawford is invested in creating the future of global retail, in the market of the future. We are building beautiful stores strategically positioned in major regional hubs in Greater China. Our stores are seamlessly connected to our digital flagship through product and service, and this enables us to cover all of China, extending reach into new markets for our customers and importantly, also for our brand partners," Andrew Keith, President, Lane Crawford said.
"Chengdu as the thriving gateway to Western China and the financial centre of the region, is integral to this strategy. There are key indicators of rapid and continued growth in the region with strong GDP, a robust environment of foreign direct investment, a dynamic technology industry and double-digit average income growth. Not surprisingly there is an expanding super rich community and it is one of the most productive luxury goods markets in China.
"We've seen first-hand the appetite for designer fashion and lifestyle through the increasing numbers of Chengdu residents coming to Lane Crawford in Hong Kong and our online store -- not simply to buy but also to learn and experience the world of style. That same passion and eagerness to engage and learn was also very striking in the 200 staff we've recruited. So we're very excited about creating a really dynamic business here," Mr Keith said.
Lane Crawford is unique in Greater China for its "buyers model" executed at the scale of a department store, while other multi-brand retailers operate concession models, essentially renting space to brands. Mr Keith said the unique collection of merchandise for Chengdu Lane Crawford was selected by a buying team of 85 experts which has close relationships with brand partners and designers globally.
Featured brands range from international designers including Azzedine Alaia, Alexander McQueen, Givenchy, Lanvin, Stella McCartney and Valentino to new generation designers including Alexander Wang and Sacai, and contemporary collections including Alice & Olivia, J.Crew and Chinese designers Chictopia by Christine Lau, Helen Lee and Ms Min by Min Liu.
The store design is cool and modern, with an open and flexible floor plan featuring two enormous LED screens for digital content and pop areas for collaborations and exhibition. The space is punctuated by a dramatic void which features a three metre high sculpture entitled The Scribble by international artist Sawada who has also created The Lattice, a series of architectural screens in the menswear area. The majority of materials including limestone, grey and white marble, oak and walnut flooring, have been sourced locally.
The store offers a host of exclusive personalised services including a Concierge team and a luxurious 5,700 square foot suite for personal styling and private events. Exclusive beauty services include six beauty treatment suites, a hair salon and nail bar, with almost 2000 square feet dedicated to a calendar of activities including complimentary skin and makeup and fragrance consultations, beauty tips and trends workshops, product samples and new services.
As part of Lane Crawford's connected commerce strategy, the Chengdu store and Lane Crawford's online store are completely connected to provide a seamless shopping experience. Customers in Chengdu can enjoy same day delivery of online and store orders, or collect or return their online order at the Online Shopping Concierge, a 1000 square foot space featuring fitting rooms and iPads.
More than 3,000 square feet is designated for creative displays and specifically, a space called The Hub aims to showcase and support emerging creative talent in fashion, art and design, by showcasing their work in the heart of the store.
Mr Keith concluded, "We're very happy with the way the Lane Crawford business has been performing, recording double digit sales growth in Greater China -- and triple digit growth online. But as a heritage brand celebrating its 164th birthday this year, we have a responsibility to ensure the long-term sustainability of the business by building for the future. With two significant stores in Shanghai and Chengdu completed within six months of each other, and an online store that is increasing its category and product range with the aim to parallel a physical flagship store, we have bolstered the foundations for the next generation of Lane Crawford."
For high resolution images and more information, please download here:
About Lane Crawford
Founded in 1850, Lane Crawford is an iconic, luxury department store driving a "connected commerce" strategy focused on creating a seamless shopping experience across its physical stores in Greater China and its global online store.
With more than 600,000 square feet of retail space, Lane Crawford has 10 points of sale, across Hong Kong, Beijing, Shanghai and Chengdu. With an online store, purpose built for China while also shipping globally, Lane Crawford is China's first luxury omni-channel fashion retailer.
Featuring the largest designer portfolio across Womenswear, Menswear, Cosmetics, Home and Lifestyle, and Fine Jewellery in the region, Lane Crawford showcases more than 800 international brands.
Lane Crawford is unique for its wholesale model and direct brand partnerships in a market otherwise dominated by concession models. This enables Lane Crawford to present its edit with authority in creative store environments fusing fashion, design, art and music and extend elevated levels of personalised service. Regarded as an industry benchmark for innovation in retail concepts and creative, Lane Crawford holds a number of prestigious international awards including The National Retail Federation's International award selected by global industry leaders.
Lane Crawford is a part of The Lane Crawford Joyce Group, Asia's premier fashion retail and brand management group, which includes cutting edge fashion boutique Joyce, fashion footwear, handbags and accessories specialist Pedder Group and retail, brand management and distribution company ImagineX.
Just over a week ago I received a long and loud sustained applause for a presentation I delivered at this year’s Cloud Expo in Santa Clara. I was extremely pleased with the turnout and had some very good conversations with many of the attendees. Over the next few days I had many more meaningful conversations and was not only happy with the results but also learned a few new things. Here is everything I learned in those three days distilled into three short points.
Nov. 30, 2015 02:00 PM EST Reads: 365
DevOps is about increasing efficiency, but nothing is more inefficient than building the same application twice. However, this is a routine occurrence with enterprise applications that need both a rich desktop web interface and strong mobile support. With recent technological advances from Isomorphic Software and others, rich desktop and tuned mobile experiences can now be created with a single codebase – without compromising functionality, performance or usability. In his session at DevOps Su...
Nov. 30, 2015 01:45 PM EST Reads: 428
As organizations realize the scope of the Internet of Things, gaining key insights from Big Data, through the use of advanced analytics, becomes crucial. However, IoT also creates the need for petabyte scale storage of data from millions of devices. A new type of Storage is required which seamlessly integrates robust data analytics with massive scale. These storage systems will act as “smart systems” provide in-place analytics that speed discovery and enable businesses to quickly derive meaningf...
Nov. 30, 2015 01:45 PM EST Reads: 434
Most of the IoT Gateway scenarios involve collecting data from machines/processing and pushing data upstream to cloud for further analytics. The gateway hardware varies from Raspberry Pi to Industrial PCs. The document states the process of allowing deploying polyglot data pipelining software with the clear notion of supporting immutability. In his session at @ThingsExpo, Shashank Jain, a development architect for SAP Labs, discussed the objective, which is to automate the IoT deployment proces...
Nov. 30, 2015 01:12 PM EST
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu’s platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
Nov. 30, 2015 01:00 PM EST Reads: 537
In his General Session at 17th Cloud Expo, Bruce Swann, Senior Product Marketing Manager for Adobe Campaign, explored the key ingredients of cross-channel marketing in a digital world. Learn how the Adobe Marketing Cloud can help marketers embrace opportunities for personalized, relevant and real-time customer engagement across offline (direct mail, point of sale, call center) and digital (email, website, SMS, mobile apps, social networks, connected objects).
Nov. 30, 2015 12:45 PM EST Reads: 342
The buzz continues for cloud, data analytics and the Internet of Things (IoT) and their collective impact across all industries. But a new conversation is emerging - how do companies use industry disruption and technology enablers to lead in markets undergoing change, uncertainty and ambiguity? Organizations of all sizes need to evolve and transform, often under massive pressure, as industry lines blur and merge and traditional business models are assaulted and turned upside down. In this new da...
Nov. 30, 2015 12:45 PM EST Reads: 288
Countless business models have spawned from the IaaS industry – resell Web hosting, blogs, public cloud, and on and on. With the overwhelming amount of tools available to us, it's sometimes easy to overlook that many of them are just new skins of resources we've had for a long time. In his general session at 17th Cloud Expo, Harold Hannon, Sr. Software Architect at SoftLayer, an IBM Company, broke down what we have to work with, discussed the benefits and pitfalls and how we can best use them ...
Nov. 30, 2015 11:45 AM EST
In recent years, at least 40% of companies using cloud applications have experienced data loss. One of the best prevention against cloud data loss is backing up your cloud data. In his General Session at 17th Cloud Expo, Sam McIntyre, Partner Enablement Specialist at eFolder, presented how organizations can use eFolder Cloudfinder to automate backups of cloud application data. He also demonstrated how easy it is to search and restore cloud application data using Cloudfinder.
Nov. 30, 2015 11:00 AM EST Reads: 217
The Internet of Everything is re-shaping technology trends–moving away from “request/response” architecture to an “always-on” Streaming Web where data is in constant motion and secure, reliable communication is an absolute necessity. As more and more THINGS go online, the challenges that developers will need to address will only increase exponentially. In his session at @ThingsExpo, Todd Greene, Founder & CEO of PubNub, exploreed the current state of IoT connectivity and review key trends and t...
Nov. 30, 2015 10:45 AM EST Reads: 462
Two weeks ago (November 3-5), I attended the Cloud Expo Silicon Valley as a speaker, where I presented on the security and privacy due diligence requirements for cloud solutions. Cloud security is a topical issue for every CIO, CISO, and technology buyer. Decision-makers are always looking for insights on how to mitigate the security risks of implementing and using cloud solutions. Based on the presentation topics covered at the conference, as well as the general discussions heard between sessi...
Nov. 30, 2015 10:30 AM EST Reads: 353
With all the incredible momentum behind the Internet of Things (IoT) industry, it is easy to forget that not a single CEO wakes up and wonders if “my IoT is broken.” What they wonder is if they are making the right decisions to do all they can to increase revenue, decrease costs, and improve customer experience – effectively the same challenges they have always had in growing their business. The exciting thing about the IoT industry is now these decisions can be better, faster, and smarter. Now ...
Nov. 30, 2015 10:00 AM EST Reads: 290
The cloud. Like a comic book superhero, there seems to be no problem it can’t fix or cost it can’t slash. Yet making the transition is not always easy and production environments are still largely on premise. Taking some practical and sensible steps to reduce risk can also help provide a basis for a successful cloud transition. A plethora of surveys from the likes of IDG and Gartner show that more than 70 percent of enterprises have deployed at least one or more cloud application or workload. Y...
Nov. 30, 2015 09:00 AM EST Reads: 506
Discussions of cloud computing have evolved in recent years from a focus on specific types of cloud, to a world of hybrid cloud, and to a world dominated by the APIs that make today's multi-cloud environments and hybrid clouds possible. In this Power Panel at 17th Cloud Expo, moderated by Conference Chair Roger Strukhoff, panelists addressed the importance of customers being able to use the specific technologies they need, through environments and ecosystems that expose their APIs to make true ...
Nov. 30, 2015 08:00 AM EST Reads: 565
Too often with compelling new technologies market participants become overly enamored with that attractiveness of the technology and neglect underlying business drivers. This tendency, what some call the “newest shiny object syndrome” is understandable given that virtually all of us are heavily engaged in technology. But it is also mistaken. Without concrete business cases driving its deployment, IoT, like many other technologies before it, will fade into obscurity.
Nov. 30, 2015 07:00 AM EST Reads: 383