Welcome!

News Feed Item

Enterprise Rent-A-Car Teams with Turner Sports Basketball Analyst Kenny Smith to Help Fans Choose the Greatest Pick?Up Moment in NCAA® March Madness® History

Official Corporate Partner of the NCAA® to Provide One Lucky Fan with a Trip to the 2015 NCAA® Men's Final Four™ in Indianapolis

ST. LOUIS, March 17, 2014 /PRNewswire/ -- From buzzer-beater shots and timely free throws to heart-stopping three-pointers and underdog victories, the NCAA® Division I Men's Basketball Championship is filled with moments that inspire, energize and ultimately pick up teams and their fans. This year, Enterprise Rent-A-Car, an official Corporate Partner of the NCAA – and well known for picking up local customers at no extra cost – is helping fans identify the greatest pick-up moment in March Madness® history.

Enterprise Rent-A-Car Logo

In partnership with Turner Sports basketball analyst Kenny Smith, Enterprise is launching the "Ultimate Pick Up Moment." Between March 17 and April 3, fans can use an interactive bracket located on the Enterprise Facebook page to vote for the greatest-ever March Madness pick-up moment. Enterprise defines these moments as game-changing plays and performances in which players defy the odds, do the impossible and inspire everyone watching.

"Just as basketball student-athletes work to pick up their teammates and fans through inspirational plays, Enterprise employees pick up customers and co-workers with best-in-class customer service," said Jim Stoeppler, assistant vice president, Enterprise Brand Marketing. "The Ultimate Pick Up Moment engages our customers and basketball fans nationwide in an interactive experience designed around the service feature we're best known for, 'We'll Pick You Up.' As an official Corporate Partner of the NCAA for the past nine years – and as one of the nation's top recruiters of college grads – Enterprise is excited to join NCAA fans in supporting their favorite teams."

"The Ultimate Pick Up Moment adds a new layer of competition that makes this incredible tournament even more fun," said Smith, a college basketball standout at the University of North Carolina who played in the NCAA Division I Men's Basketball Championship for four consecutive years. "I know firsthand how a big-time play can pick up an entire team and lead them to victory, and I am looking forward to reliving some of these unforgettable moments with passionate fans all over the country. I encourage fans to come back during each round to vote for the moments they think deserve top recognition." 

Patterned on the NCAA Championship format, 16 individual pick-up moments will be paired against one another, and fans will vote on the matchups through four separate rounds of voting. The moments that receive the most votes in each round will advance and, at the end, one ultimate pick-up moment will be crowned champion. In addition, after voting on each matchup, participants can enter a sweepstakes for a chance to win prizes, and one grand prize winner will score two tickets plus a trip to the 2015 NCAA® Men's Final Four™.  For Official Rules, fans can visit the Enterprise Facebook page.

Enterprise's Ultimate Pick Up Moment voting round schedule is as follows:

  • Round 1 (8 matchups) – March 17 - March 21
  • Round 2 (4 matchups) – March 22 - March 26
  • Round 3 (2 matchups) – March 27 - March 31
  • Round 4 (1 matchup) – April 1 - April 3

The Ultimate Pick Up Moment program will be supported by an integrated marketing campaign that includes traditional and digital advertising, public relations and social media efforts. Kenny Smith will also take part in the campaign and will be featured in media appearances and online advertising.

Enterprise is recognized as a top hirer of college graduates by CollegeGrad.com and Diversity Employers Magazine, and this fiscal year alone, is hiring nearly 8,500 college graduates and more than 1,500 interns. The new employees will enter into the Enterprise Rent-A-Car Management Training program and Management Internship program.

"Our relationship with the NCAA clearly extends beyond activations around major sporting events," said Stoeppler. "Many of our new hires are former NCAA student-athletes, and we've found that their personal passion, competitive spirit and strong sense of teamwork help them excel at Enterprise."

For more information, official rules and to vote in Enterprise's Ultimate Pick Up Moment, fans can visit the Enterprise Facebook page. Additionally, fans can follow the action on Twitter using #EnterpriseNCAA. For more information about Enterprise, visit www.enterprise.com

NCAA, March Madness and Final Four are trademarks of the National Collegiate Athletic Association.

About Enterprise Rent-A-Car

Founded in 1957 and known for an extensive network of locations, everyday low rates and outstanding customer service, Enterprise Rent-A-Car is an internationally recognized brand that was ranked on BusinessWeek magazine's annual list of "Customer Service Champs" for four years in a row. With more than 5,500 offices located within 15 miles of 90 percent of the U.S. population, Enterprise operates not only as a key provider for insurance replacement, weekend getaways and special occasions, but also as a local transportation alternative.

Logo - http://photos.prnewswire.com/prnh/20130730/MM55552LOGO-d

SOURCE Enterprise Rent-A-Car

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
SYS-CON Events announced today that MangoApps will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. MangoApps provides modern company intranets and team collaboration software, allowing workers to stay connected and productive from anywhere in the world and from any device. For more information, please visit https://www.mangoapps.com/.
SYS-CON Events announced today that EastBanc Technologies will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. EastBanc Technologies has been working at the frontier of technology since 1999. Today, the firm provides full-lifecycle software development delivering flexible technology solutions that seamlessly integrate with existing systems – whether on premise or cloud. EastBanc Technologies partners with p...
SYS-CON Events announced today that AppNeta, the leader in performance insight for business-critical web applications, will exhibit and present at SYS-CON's @DevOpsSummit at Cloud Expo New York, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. AppNeta is the only application performance monitoring (APM) company to provide solutions for all applications – applications you develop internally, business-critical SaaS applications you use and the networks that deli...
The cloud market growth today is largely in public clouds. While there is a lot of spend in IT departments in virtualization, these aren’t yet translating into a true “cloud” experience within the enterprise. What is stopping the growth of the “private cloud” market? In his general session at 18th Cloud Expo, Nara Rajagopalan, CEO of Accelerite, will explore the challenges in deploying, managing, and getting adoption for a private cloud within an enterprise. What are the key differences betwee...
In his session at 18th Cloud Expo, Bruce Swann, Senior Product Marketing Manager at Adobe, will discuss how the Adobe Marketing Cloud can help marketers embrace opportunities for personalized, relevant and real-time customer engagement across offline (direct mail, point of sale, call center) and digital (email, website, SMS, mobile apps, social networks, connected objects). Bruce Swann has more than 15 years of experience working with digital marketing disciplines like web analytics, social med...
SYS-CON Events announced today that ContentMX, the marketing technology and services company with a singular mission to increase engagement and drive more conversations for enterprise, channel and SMB technology marketers, has been named “Sponsor & Exhibitor Lounge Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York City, New York. “CloudExpo is a great opportunity to start a conversation with new prospects, but what happens after the...
WebRTC is bringing significant change to the communications landscape that will bridge the worlds of web and telephony, making the Internet the new standard for communications. Cloud9 took the road less traveled and used WebRTC to create a downloadable enterprise-grade communications platform that is changing the communication dynamic in the financial sector. In his session at @ThingsExpo, Leo Papadopoulos, CTO of Cloud9, will discuss the importance of WebRTC and how it enables companies to fo...
As machines are increasingly connected to the internet, it’s becoming easier to discover the numerous ways Industrial IoT (IIoT) is helping to shape the business world. This is exactly why we have decided to take a closer look at this pervasive movement and to examine the desire to connect more things! Now if you need a refresher on IIoT and how it is changing the world, take a moment and listen to Greg Gorbach with ARC Advisory Group. Gorbach believes, "IIoT will significantly change the worl...
SYS-CON Events announced today Object Management Group® has been named “Media Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today the Docker Meets Kubernetes – Intro into the Kubernetes World, being held June 9, 2016, in conjunction with 18th Cloud Expo | @ThingsExpo, at the Javits Center in New York, NY. Register for 'Docker Meets Kubernetes Workshop' Here! This workshop led by Sebastian Scheele, co-founder of Loodse, introduces participants to Kubernetes (container orchestration). Through a combination of instructor-led presentations, demonstrations, and hands-on labs, participants learn ...
The IoT is changing the way enterprises conduct business. In his session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, discuss how businesses can gain an edge over competitors by empowering consumers to take control through IoT. We'll cite examples such as a Washington, D.C.-based sports club that leveraged IoT and the cloud to develop a comprehensive booking system. He'll also highlight how IoT can revitalize and restore outdated business models, making them profitable...
The IoTs will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, will demonstrate how to move beyond today's coding paradigm and share the must-have mindsets for removing complexity from the development proc...
Customer experience has become a competitive differentiator for companies, and it’s imperative that brands seamlessly connect the customer journey across all platforms. With the continued explosion of IoT, join us for a look at how to build a winning digital foundation in the connected era – today and in the future. In his session at @ThingsExpo, Chris Nguyen, Group Product Marketing Manager at Adobe, will discuss how to successfully leverage mobile, rapidly deploy content, capture real-time d...
In his session at 18th Cloud Expo, Andrew Cole, Director of Solutions Engineering at Peak 10, will discuss how the newest technology advances are reducing the cost and complexity of traditional business continuity and disaster recovery solutions. Attendees will: Learn why having a full disaster recovery strategy is more important now than ever before Explore the key drivers of a successful disaster recovery solution Achieve measurable operational and business value from a disaster recovery ...
The cloud era has reached the stage where it is no longer a question of whether a company should migrate, but when. Enterprises have embraced the outsourcing of where their various applications are stored and who manages them, saving significant investment along the way. Plus, the cloud has become a defining competitive edge. Companies that fail to successfully adapt risk failure. The media, of course, continues to extol the virtues of the cloud, including how easy it is to get there. Migrating...