News Feed Item

Half of Americans Likely To Buy New Smartphone This Year [Survey]

New Electronics Buyer Survey from FatWallet.com reports that 48% of American adults will purchase a new smartphone in 2014 and 1 in 4 plan to purchase a new tablet and/or a new laptop.

BELOIT, Wis., March 18, 2014 /PRNewswire/ -- FatWallet.com, the one-stop resource for online coupons and deals with cash back savings, announced results from its 2014 Electronics Buyer Survey* (TNS Global) and INFOGRAPHIC. Of 1,000 American adults surveyed online, 48% said they will purchase a new smartphone this year (52% of females and 60% under age 30) with Android slightly edging out iPhones. One in every four surveyed said they're likely to buy new tablets and of those, one in three want iPads. The survey also reveals that more than half will buy electronics from online retailers and 31% said they'll spend more than $500. Note: Those surveyed were not asked whether they would purchase a new TV (see FatWallet TV Buyer Survey from JAN 2014).

INFOGRAPHIC: Half of Americans Will Buy a New Smartphone This Year and 1 in 4 a New Tablet

Key survey results:

  • Smartphones rule: Almost half surveyed said they're likely to purchase a new smartphone with 52% of females and more than 60% of those under age 30. Android is more popular than iPhone for those under age 40, 14% of Boomers want Windows phones, 20% of seniors still want basic cell phones (not smartphones), 1 in 3 want Verizon as their carrier while 1 in 4 want AT&T, and 13% will elect for No Contract (+18% for 40 and older).
  • Windows and Kindle tablets hold their own: 1 in every 4 Americans are likely to buy a new tablet this year and of those 34% prefer the iPad (43% of females), 31% Android (38% of males), 20% Kindle and 15% Windows (almost 25% of seniors).
  • Laptops still in demand: The survey revealed 27% likely to buy a new laptop (vs. 25% a new tablet). Of those, 27% want HP, 24% Dell, 14% Apple, 9% Samsung, 5% ASUS and 5% Lenovo.
  • Cutting the cord: Only 27% said they will purchase wireless (or bluetooth) electronics products this year and of those, wireless printers (12%) are most coveted, followed by streaming media devices (8%), bluetooth headphones/speakers (7%), wearable gadgets (6%-smart watches, fitness bands, etc), and wireless automation products for their home (6%).
  • Techie spending: Nearly 3 of 4 said they will purchase new electronics in 2014, 41% of those said they will spend less than $500 and 13% said they will spend more than $1,000. More than half said they buy electronics from online retailers, 10% from mobile devices and 19% through deal/coupon sites. Surprisingly, 78% said they will still buy some electronics in-store.

Note: Those surveyed were not asked whether they would purchase a new TV.

"Along with HDTV discounts, tablet and smartphone prices keep dropping to record lows," stated Brent Shelton, FatWallet spokesperson. "Whether consumers are tempted to take advantage of low prices during March Madness sales and aggressive trade-in offers from Walmart, Best Buy or Target, or they elect to wait for the new iPhone 6 or Galaxy S5 to be released later this year, big savings are abundant to March shoppers." FatWallet's annual March Mania Cash Back Sale offers even more opportunities to save as dozens of top retailers like Lenovo, Dell, Macy's and Newegg increase cash back through the end of the month. FatWallet members can stack cash back with hundreds of timely deals and coupons on electronics, sport and outdoors, home and garden, spring fashion and spring and summer travel.

FULL Results: 2014 Electronics Buyer Survey
INFOGRAPHIC: 2014 Electronics Buyer Survey

About FatWallet: As the preferred online resource for millions of smart consumers and home to the hottest electronics deals, FatWallet rewards consumers by providing cash back on purchases while also providing access to thousands of coupons, discounts, and promotions at over 1,500 retailers including eBay, Best Buy, Walmart, and Amazon.  FatWallet members have earned more than $50 million to date.  The much celebrated FatWallet forums represent the pulse of an evolving online marketplace where savvy shoppers gather to share and learn.  FatWallet is owned by Ebates Inc., which owns and operates the world's most rewarding online shopping programs.

*The national survey conducted online by TNS on behalf of FatWallet.com in March 2014 was fielded among 1,000 adults ages 18 or older.

Where Savings Stack Up! (PRNewsFoto/FatWallet)

Photo - http://photos.prnewswire.com/prnh/20140318/CG84949-INFO

Logo - http://photos.prnewswire.com/prnh/20131023/CG02613LOGO

SOURCE FatWallet

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.
Virgil consists of an open-source encryption library, which implements Cryptographic Message Syntax (CMS) and Elliptic Curve Integrated Encryption Scheme (ECIES) (including RSA schema), a Key Management API, and a cloud-based Key Management Service (Virgil Keys). The Virgil Keys Service consists of a public key service and a private key escrow service. 

In his general session at 19th Cloud Expo, Manish Dixit, VP of Product and Engineering at Dice, will discuss how Dice leverages data insights and tools to help both tech professionals and recruiters better understand how skills relate to each other and which skills are in high demand using interactive visualizations and salary indicator tools to maximize earning potential. Manish Dixit is VP of Product and Engineering at Dice. As the leader of the Product, Engineering and Data Sciences team a...
Intelligent machines are here. Robots, self-driving cars, drones, bots and many IoT devices are becoming smarter with Machine Learning. In her session at @ThingsExpo, Sudha Jamthe, CEO of IoTDisruptions.com, will discuss the next wave of business disruption at the junction of IoT and AI, impacting many industries and set to change our lives, work and world as we know it.
@ThingsExpo has been named the Top 5 Most Influential Internet of Things Brand by Onalytica in the ‘The Internet of Things Landscape 2015: Top 100 Individuals and Brands.' Onalytica analyzed Twitter conversations around the #IoT debate to uncover the most influential brands and individuals driving the conversation. Onalytica captured data from 56,224 users. The PageRank based methodology they use to extract influencers on a particular topic (tweets mentioning #InternetofThings or #IoT in this ...
SYS-CON Events announced today that eCube Systems, the leading provider of modern development tools and best practices for Continuous Integration on OpenVMS, will exhibit at SYS-CON's @DevOpsSummit at Cloud Expo New York, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. eCube Systems offers a family of middleware products and development tools that maximize return on technology investment by leveraging existing technical equity to meet evolving business needs. ...
Join Impiger for their featured webinar: ‘Cloud Computing: A Roadmap to Modern Software Delivery’ on November 10, 2016, at 12:00 pm CST. Very few companies have not experienced some impact to their IT delivery due to the evolution of cloud computing. This webinar is not about deciding whether you should entertain moving some or all of your IT to the cloud, but rather, a detailed look under the hood to help IT professionals understand how cloud adoption has evolved and what trends will impact th...
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smar...
operations aren’t merging to become one discipline. Nor is operations simply going away. Rather, DevOps is leading software development and operations – together with other practices such as security – to collaborate and coexist with less overhead and conflict than in the past. In his session at @DevOpsSummit at 19th Cloud Expo, Gordon Haff, Red Hat Technology Evangelist, will discuss what modern operational practices look like in a world in which applications are more loosely coupled, are deve...
Web Real-Time Communication APIs have quickly revolutionized what browsers are capable of. In addition to video and audio streams, we can now bi-directionally send arbitrary data over WebRTC's PeerConnection Data Channels. With the advent of Progressive Web Apps and new hardware APIs such as WebBluetooh and WebUSB, we can finally enable users to stitch together the Internet of Things directly from their browsers while communicating privately and securely in a decentralized way.
All clouds are not equal. To succeed in a DevOps context, organizations should plan to develop/deploy apps across a choice of on-premise and public clouds simultaneously depending on the business needs. This is where the concept of the Lean Cloud comes in - resting on the idea that you often need to relocate your app modules over their life cycles for both innovation and operational efficiency in the cloud. In his session at @DevOpsSummit at19th Cloud Expo, Valentin (Val) Bercovici, CTO of So...
Enterprises have been using both Big Data and virtualization for years. Until recently, however, most enterprises have not combined the two. Big Data's demands for higher levels of performance, the ability to control quality-of-service (QoS), and the ability to adhere to SLAs have kept it on bare metal, apart from the modern data center cloud. With recent technology innovations, we've seen the advantages of bare metal erode to such a degree that the enhanced flexibility and reduced costs that cl...
With an estimated 50 billion devices connected to the Internet by 2020, several industries will begin to expand their capabilities for retaining end point data at the edge to better utilize the range of data types and sheer volume of M2M data generated by the Internet of Things. In his session at @ThingsExpo, Don DeLoach, CEO and President of Infobright, discussed the infrastructures businesses will need to implement to handle this explosion of data by providing specific use cases for filterin...
Security, data privacy, reliability, and regulatory compliance are critical factors when evaluating whether to move business applications from in-house, client-hosted environments to a cloud platform. Quality assurance plays a vital role in ensuring that the appropriate level of risk assessment, verification, and validation takes place to ensure business continuity during the migration to a new cloud platform.
In past @ThingsExpo presentations, Joseph di Paolantonio has explored how various Internet of Things (IoT) and data management and analytics (DMA) solution spaces will come together as sensor analytics ecosystems. This year, in his session at @ThingsExpo, Joseph di Paolantonio from DataArchon, will be adding the numerous Transportation areas, from autonomous vehicles to “Uber for containers.” While IoT data in any one area of Transportation will have a huge impact in that area, combining sensor...