|By PR Newswire||
|March 19, 2014 04:07 AM EDT||
DUBLIN, March 19, 2014 /PRNewswire/ --
Research and Markets (http://www.researchandmarkets.com/research/l2xpcc/global_customer) has announced the addition of the "Global Customer Care and Billing Market 2012-2016" report to their offering.
Advanced analytics help companies improve their understanding of related data and use this to gain insights about consumer behavior. These analytics also help companies deal with a varied range of areas that have significant potential to enhance customer relationship improvement. Advanced analytics provide companies with a better understanding about customers and their changing behavior. Using analytics, companies can develop retention strategies before customers change their behavior, and this in turn optimizes ad-generated interaction and virtual goods sales. Therefore, the emergence of advanced analytics is one of the major trends in the Global CCB Systems market.
One of the key drivers is the need to increase customer satisfaction. Many organizations now understand the importance of customers and their relationship with the enterprises, thus focusing on the customer experience to gain competitive advantage. Companies are giving more importance to customers by marketing the products rather than selling the products in order to increase their market share.
Further, the report states that one of the major challenges faced by enterprises in the market is the issues related to data security. With the increasing technological advancements in the CCB systems, the number of customers is increasing which adds to a lot of structured and unstructured information. This information will include personal data about the customer, which needs to be protected from third parties.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.
Key Topics Covered:
1. Executive Summary
2. List of Abbreviations
4. Market Research Methodology
5. Scope of the Report
6. Market Landscape
7. Geographical Segmentation
8. Key Leading Countries
9. Vendor Landscape
10. Buying Criteria
11. Market Growth Drivers
12. Drivers and their Impact
13. Market Challenges
14. Impact of Drivers and Challenges
15. Market Trends
16. Key Vendor Analysis
17. Other Reports in this Series
- Amadocs Inc.
- Convergys Corp.
- Ferranti Computer Systems
- Hansen Technologies
- Junifer Systems
- LogNet Systems
- Logica Corp. (subsidiary of CGS)
- Oracle Corp
- SAP A.G.
- SmartGridCIS LLC
- Tieto Pvt Ltd.
For more information visit http://www.researchandmarkets.com/research/l2xpcc/global_customer
Media Contact: Laura Wood, +353-1-481-1716, [email protected]
SOURCE Research and Markets
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