|By PR Newswire||
|March 21, 2014 08:45 AM EDT||
MARLBOROUGH, Mass., March 21, 2014 /PRNewswire/ -- In the mid-1980s—when the Reagan Administration had only recently deregulated the long distance phone industry—Sprint® (then US Sprint®) was having no luck enticing residential customers. Not only was there the inconvenience of 10-digit access codes, but most Americans didn't know they had a right to choose. We had grown up with AT&T® as our only phone service.
Besides, why should we switch? US Sprint had some good answers for that question: the first-ever fiber optic network provided a superior quality call, and there was a cost savings. "So what?" we asked, and when US Sprint spent tens of millions of dollars on TV advertising, we wouldn't even go to the trouble of getting out of our recliners to cross the room to our corded phones.
Sprint had begun to think of itself as a service provider for the Fortune 500, assuming residential customers were too dense to get them. Three things changed all that: what was then called one-plus dialing—the Sprint introduction of long distance dialing as simple as AT&T—and a couple of entrepreneurs from Kansas City, MO, who persuaded US Sprint to give them a chance to become resellers. Their company is now legendary in direct selling: Network 2000. In less than a year, Network 2000 was outselling Sprint's own outbound telemarketing team, signing up more than 100,000 customers a month.
Three elements contributed to the magic that introduced alternative long distance service for the residential market: Ease of use, a superior telephone experience, and a less expensive call.
Many direct sellers since Network 2000 have become hugely successful as resellers of telephone services, including Excel Communications—the methodology of which evolved out of Network 2000—which grew to have so many customers that it ultimately was acquired by a telephone company wanting access both to the customer base and the effective direct selling distributor sales force. And most recently, TelexFREE, a Marlborough, Massachusetts, direct reseller of long distance and other phone services has experience tremendous success in terms of both customer acquisition and usage: more than 10 million minutes in February 2014.
And since TelexFREE adopted the same sales strategy proven so successful by Network 2000 and Excel Communications, it may have been expected they would acquire some of the same executive talent that served to make those companies successful, including Stuart A. MacMillan, the first President of Excel Communications, Canada.
Speaking on behalf of TelexFREE, Mr. MacMillan says, "I see much the same opportunity for TelexFREE that I saw for Excel in its early days. Direct selling is a tremendously effective means of marketing, advertising, and customer acquisition. And TelexFREE has discovered and made great inroads into one of the most rapidly growing marketplaces in the U.S.—the Latin market. That said, I see my responsibility as establishing internal governance and an expansion of the products and services. Like so many entrepreneurial companies in the tech space, TelexFREE has been growing so fast, it hasn't had much time for management. I've been brought in to spend that time and to provide that experience, including an end-to-end review of methodologies and controls. I'm committed to providing our thousands of customers the best service available anywhere in the world. To accomplish that goal…well, suffice it to say, I've got a lot of work ahead of me! But TelexFREE has done the one thing most essential to the success of a phone company: they have acquired customers who are using lots of the service!"
TelexFREE is a private company headquartered in Marlborough, Mass., with offices in a number of regions around the world.
Read more news from TelexFREE.
The enterprise market will drive IoT device adoption over the next five years. In his session at @ThingsExpo, John Greenough, an analyst at BI Intelligence, division of Business Insider, analyzed how companies will adopt IoT products and the associated cost of adopting those products. John Greenough is the lead analyst covering the Internet of Things for BI Intelligence- Business Insider’s paid research service. Numerous IoT companies have cited his analysis of the IoT. Prior to joining BI In...
Jul. 7, 2015 02:00 AM EDT Reads: 1,229
"ciqada is a combined platform of hardware modules and server products that lets people take their existing devices or new devices and lets them be accessible over the Internet for their users," noted Geoff Engelstein of ciqada, a division of Mars International, in this SYS-CON.tv interview at @ThingsExpo, held June 9-11, 2015, at the Javits Center in New York City.
Jul. 7, 2015 01:15 AM EDT Reads: 855
SYS-CON Events announced today that Secure Infrastructure & Services will exhibit at SYS-CON's 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Secure Infrastructure & Services (SIAS) is a managed services provider of cloud computing solutions for the IBM Power Systems market. The company helps mid-market firms built on IBM hardware platforms to deploy new levels of reliable and cost-effective computing and hig...
Jul. 6, 2015 11:00 PM EDT Reads: 1,918
Live Webinar with 451 Research Analyst Peter Christy. Join us on Wednesday July 22, 2015, at 10 am PT / 1 pm ET In a world where users are on the Internet and the applications are in the cloud, how do you maintain your historic SLA with your users? Peter Christy, Research Director, Networks at 451 Research, will discuss this new network paradigm, one in which there is no LAN and no WAN, and discuss what users and network administrators gain and give up when migrating to the agile world of clo...
Jul. 6, 2015 07:45 PM EDT Reads: 1,616
DevOps Summit, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 17th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development...
Jul. 6, 2015 07:45 PM EDT Reads: 1,899
DevOps is about increasing efficiency, but nothing is more inefficient than building the same application twice. However, this is a routine occurrence with enterprise applications that need both a rich desktop web interface and strong mobile support. With recent technological advances from Isomorphic Software and others, it is now feasible to create a rich desktop and tuned mobile experience with a single codebase, without compromising performance or usability.
Jul. 6, 2015 07:00 PM EDT Reads: 1,133
Containers are revolutionizing the way we deploy and maintain our infrastructures, but monitoring and troubleshooting in a containerized environment can still be painful and impractical. Understanding even basic resource usage is difficult – let alone tracking network connections or malicious activity. In his session at DevOps Summit, Gianluca Borello, Sr. Software Engineer at Sysdig, will cover the current state of the art for container monitoring and visibility, including pros / cons and liv...
Jul. 6, 2015 06:15 PM EDT Reads: 1,966
SYS-CON Media announced today that CloudBees, the Jenkins Enterprise company, has launched ad campaigns on SYS-CON's DevOps Journal. CloudBees' campaigns focus on the business value of Continuous Delivery and how it has been recognized as a game changer for IT and is now a top priority for organizations, and the best ways to optimize Jenkins to ensure your continuous integration environment is optimally configured.
Jul. 6, 2015 05:30 PM EDT Reads: 1,166
SYS-CON Events announced today that ProfitBricks, the provider of painless cloud infrastructure, will exhibit at SYS-CON's 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. ProfitBricks is the IaaS provider that offers a painless cloud experience for all IT users, with no learning curve. ProfitBricks boasts flexible cloud servers and networking, an integrated Data Center Designer tool for visual control over the...
Jul. 6, 2015 05:00 PM EDT Reads: 2,162
The 4th International Internet of @ThingsExpo, co-located with the 17th International Cloud Expo - to be held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA - announces that its Call for Papers is open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than
Jul. 6, 2015 05:00 PM EDT Reads: 1,978
"In the IoT space we are helping customers, mostly enterprises and industry verticals where time-to-value is critical, and we help them with the ability to do faster insights and actions using our platform so they can transform their business operations," explained Venkat Eswara, VP of Marketing at Vitria, in this SYS-CON.tv interview at @ThingsExpo, held June 9-11, 2015, at the Javits Center in New York City.
Jul. 6, 2015 04:30 PM EDT Reads: 690
The most often asked question post-DevOps introduction is: “How do I get started?” There’s plenty of information on why DevOps is valid and important, but many managers still struggle with simple basics for how to initiate a DevOps program in their business. They struggle with issues related to current organizational inertia, the lack of experience on Continuous Integration/Delivery, understanding where DevOps will affect revenue and budget, etc. In their session at DevOps Summit, JP Morgenthal...
Jul. 6, 2015 04:15 PM EDT Reads: 1,577
"We provide a web application framework for building really sophisticated web applications that run on a browser without any installation need so we get used for biotech, defense, and banking applications," noted Charles Kendrick, CTO and Chief Architect at Isomorphic Software, in this SYS-CON.tv interview at @DevOpsSummit (http://DevOpsSummit.SYS-CON.com), held June 9-11, 2015, at the Javits Center in New York
Jul. 6, 2015 03:45 PM EDT Reads: 1,767
"Plutora provides release and testing environment capabilities to the enterprise," explained Dalibor Siroky, Director and Co-founder of Plutora, in this SYS-CON.tv interview at @DevOpsSummit, held June 9-11, 2015, at the Javits Center in New York City.
Jul. 6, 2015 03:00 PM EDT Reads: 1,810
DevOps tends to focus on the relationship between Dev and Ops, putting an emphasis on the ops and application infrastructure. But that’s changing with microservices architectures. In her session at DevOps Summit, Lori MacVittie, Evangelist for F5 Networks, will focus on how microservices are changing the underlying architectures needed to scale, secure and deliver applications based on highly distributed (micro) services and why that means an expansion into “the network” for DevOps.
Jul. 6, 2015 03:00 PM EDT Reads: 3,048