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New Umbrella Event for Asian Film and TV Content to Launch This December In Singapore

SINGAPORE, March 24, 2014 /PRNewswire/ -- Come this December, trade visitors and members of the public can expect a bigger and better film and TV event in Singapore, called the Singapore Media Festival, as announced by the Media Development Authority of Singapore (MDA) today.

The annual Singapore Media Festival is set to become one of Asia's leading international media events. This year, it will run from 4 to 14 December, 2014.

The Singapore Media Festival brings together four complementary film and TV events - a trade market for film and TV, conferences, awards and festival screenings under a single umbrella. For 2014, these will be held as follows:

  1. Singapore International Film Festival, 4 - 14 December 2014
  2. Asian Television Awards, 11 December 2014
  3. Asia TV Forum & Market, 9 - 12 December 2014
  4. ScreenSingapore, 9 - 12 December 2014
  • Singapore International Film Festival (SGIFF), 4-14 December:

Bringing quality films from around the world to the masses; recognizing the best films in Singapore and Asia

Founded in 1987 and into its 25th edition this year, SGIFF has become an iconic event in Singapore that is widely attended by international film critics, academics, industry practitioners, and general consumers. It is recognized worldwide for its focus on Asian filmmakers and promotion of Southeast Asian films, and is a one-stop location for film programmers and producers to discover filmmaking talent and trends.

SGIFF adds a public component to the Singapore Media Festival, bringing over 70 titles of top-notch international films to be screened across Singapore. It will also have an awards component to recognize film talents in Singapore and Asia with the Silver Screen awards.

"The Singapore International Film Festival being the longest-running and largest film festival in Singapore has always captured the hearts of filmmakers, creative professionals and film enthusiasts here. The co-location of the TV and film market with our Festival offers a new dimension for us which we hope will translate to benefits for the Singapore film industry," said Ms. Yuni Hadi, Executive Director of the SGIFF Ltd.

  • Asian Television Awards (ATA), 11 December:

Celebrating the best in Asian TV content; new revised digital category, webcasters to compete

Another component of the Singapore Media Festival is the ATA, one of Asia's premier awards event that recognizes the achievements of talent in Asia's TV industry. It has grown since its establishment in 1996, and has been consistently receiving more than 1,000 entries annually from across the region. This year, ATA will be introducing a new awards category in keeping with the digital trend, allowing webcasters to compete in the awards for the first time.

Raymond Wong, CEO of Contineo Media Pte Ltd and Chairman of the Asian Television Awards (ATA), is pleased that the ATA will be part of the Singapore Media Festival. "Every December, Singapore becomes a hotbed for the distribution of content and the exchange of ideas; and with both ScreenSingapore and SGIFF exhibiting quality films; it leaves ATA the distinct honor of celebrating the best of television in Asia. The ATA is a celebrated industry event that recognizes excellence in programming, production and performance, and received well over 1,200 entries from across 14 countries last year. This year, with our targeted second regional broadcast, we endeavor to unite Asia-Pacific to collectively witness the wins of each territory's home-grown talent from the comfort of living rooms big and small," says Wong.

On ATA's new digital category this year, Wong said, "This will be the first time that original TV content premiering on online platforms can compete at the awards; this is a reflection of the burgeoning demand for digital content fuelled by the proliferation of OTT and VOD services across the region."

  • Asia TV Forum & Market (ATF) and ScreenSingapore , 9-12 December:

An integrated film and TV market to bring greater business and networking opportunities

The third and fourth components of the Singapore Media Festival are ATF and ScreenSingapore, which will bring a seamless international trade market for film and TV as well as conferences and master classes under the event. ATF and ScreenSingapore were co-located in 2012 to bring greater synergies between film and TV content, and will return this year with even more opportunities for local and global media players to meet and exchange ideas.

Michelle Lim, Managing Director, Reed Exhibitions Singapore, said, "Asia Television Forum & Market and ScreenSingapore (ATF & SS) is honored to be part of the inaugural Singapore Media Festival. With the increased accessibility of entertainment content across different platforms, this integration of media and entertainment events under one umbrella will certainly bring more value and benefits for the trade industry. As a leading international entertainment content market in Asia, ATF & SS 2014 looks to provide industry players with a solid platform for networking and knowledge exchange, drawing in a myriad of entertainment content by international and regional sellers, while attracting buyers from the region."

About the Singapore Media Festival

The Singapore Media Festival is hosted by the Media Development Authority of Singapore, and organized by Reed Exhibitions, Contineo Media and SGIFF Ltd.

Angeline Poh, Assistant Chief Executive (Industry), Media Development Authority, said, "The Singapore Media Festival is set to be a seamless, must-attend media event where international participants gather to discover the latest trends, talents and content in Asia, making Singapore the choice destination for those in Asia's media business. With this event, everyone from industry players to public audiences will have something to look forward to. The Singapore Media Festival, with its umbrella of four signature events, can only become bigger and better in the years to come."

For more information, please contact:

Priscilla Gan
Executive, Industry Communications
Media Development Authority
Tel: +65-8322-0337
Email: priscilla_gan@mda.gov.sg

About Media Development Authority of Singapore (MDA)

The Media Development Authority of Singapore (www.mda.gov.sg) promotes the growth of globally competitive film, television, radio, publishing, music, games, animation and interactive digital media industries. It also regulates the media sector to safeguard the interests of consumers, and promotes a connected society. MDA is a statutory board under the Ministry of Communications and Information (www.mci.gov.sg).

About Singapore International Film Festival Ltd.

Singapore International Film Festival Ltd. is a non-profit organization that holds the Institution of a Public Character (IPC) status. It is the home of the Singapore International Film Festival (SGIFF), the largest and longest-running film event in Singapore founded in 1987. The SGIFF has become an iconic event in the Singapore arts calendar that is widely attended by international film critics, and recognized worldwide for its focus on Asian filmmakers and promotion of Southeast Asian films. The festival also serves as a catalyst to arouse the widest public interest in the arts and encourage artistic dialogue and cultural exchange. For more information, please visit www.sgiff.com.

About Contineo Media

Contineo Media ranks as one of Asia's leading business-business information providers. Headquartered in Singapore, Contineo Media also operates in China with offices in Beijing, Shanghai and Guangzhou. As a multi-platform information provider, Contineo Media connects buyers and sellers through its print products, websites, electronic newsletters, e-books, video channels, conferences and industry awards. Contineo Media's expertise is focused on two sectors -- Broadcast content and production, and Manufacturing. Brands in its stable include Television Asia Plus, Asia Image, Payload Asia, Control Engineering Asia, Logistics Insight Asia, PharmaAsia, and Asia Food Journal. Brand extensions in China include Asia Image (Yazhou Yingxiang), Control Engineering Asia-China (Yazhou Gongkong Gongcheng), and Electronics Manufacturing Asia-China (Yazhou Dianzi Zhizao). Leading industry awards organized by Contineo Media include the Asian Television Awards, Apollo Awards, Payload Asia Awards, and Asian Manufacturing Awards.

About Reed Exhibitions

Reed Exhibitions is the world's leading events organizer, with over 500 events in 40 countries. In 2013 Reed brought together over six million active event participants from around the world generating billions of dollars in business. Today Reed events are held throughout the Americas, Europe, the Middle East, Asia Pacific and Africa and organized by 34 fully staffed offices. Reed Exhibitions serves 43 industry sectors with trade and consumer events and is part of the Reed Elsevier Group plc, a world-leading publisher and information provider.

Reed Exhibitions is part of Reed Elsevier Group plc, a publisher and information provider. In 2010, Reed Elsevier made an adjusted profit before taxation of GBP1,279 million on turnover of GBP6,055 million.

SOURCE Media Development Authority of Singapore

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