Welcome!

News Feed Item

National Park Service Announces Public Engagement Campaign As Centerpiece Of 2016 Centennial

National Park Service and National Park Foundation Unveil Expanded Graphic Identity

WASHINGTON, March 24, 2014 /PRNewswire-USNewswire/ -- The National Park Service today announced that the centerpiece of its 2016 Centennial will be a broad public engagement campaign to reintroduce the national parks and the work of the National Park Service to a new generation of Americans, inviting them to visit and get involved. The two-year effort will begin in 2015 and run throughout the National Park Service's 100th anniversary year in 2016. Plans for the campaign, entitled "Find Your Park," are underway in collaboration with the National Park Foundation, the official nonprofit partner of the National Park Service.

National Park Foundation

The National Park Service and the National Park Foundation will team up with partners to produce programs, events, and activities that will drive broad awareness, deepen engagement, and increase support for America's national parks, the work of the National Park Service, and its partners. In addition to making all 401 national parks go-to destinations, the campaign will highlight the historic preservation and outdoor recreation work the National Park Service does with communities across the country and the value it brings to Americans every day.

"We are excited to use the Centennial to invite every American to get to know their national parks and to understand how our one hundred years of conservation experience translates into on-the-ground revitalization projects in their neighborhoods," said National Park Service Director Jonathan B. Jarvis. "Our campaign will encourage Americans to 'Find Your Park' – to discover a personal connection to a place or a story that provides inspiration or enjoyment, and to then join us in our second century of stewardship of America's most treasured places."

"We are proud to support the National Park Service in this historic milestone," said Neil Mulholland, President and CEO of the National Park Foundation. "Together, and in concert with many partners around the country, we will set the course for the next hundred years with an engaged citizenry who love their national parks and proudly show their support through visitation, volunteerism and philanthropy."

Marking the first phase of the campaign, the National Park Service and the National Park Foundation unveiled two new additions to the National Park Service brand family. Building off of the National Park Service's iconic arrowhead, the new graphic identities highlight the partnership between the National Park Service and its Congressionally-chartered nonprofit partner, the National Park Foundation. The arrowhead will continue to serve as the official seal of the National Park Service. Learn more about the History of NPS Visual Identity.

In addition, the National Park Service and National Park Foundation both launched Centennial web pages today, the start of a robust communications effort that will kick into high gear in early 2015 across all digital platforms to invite engagement in Centennial activities.

The National Park Foundation has retained Grey New York to develop the multi-channel public engagement campaign which includes the creation of strategic partnerships with media, corporations and talent. 

To help guide Centennial efforts, Jarvis asked the National Park System Advisory Board to create a Centennial Advisory Committee made up of 31 members representing the broad spectrum of National Park Service partners and stakeholders. The committee is chaired by Gretchen Long.

For more information about the National Park Service's Centennial, visit www.nps.gov/centennial or www.nationalparks.org/centennial.

ABOUT THE NATIONAL PARK SERVICE
More than 20,000 National Park Service employees care for America's 401 national parks and work with communities across the nation to help preserve local history and create close-to-home recreational opportunities. Learn more at: www.nps.gov.

ABOUT THE NATIONAL PARK FOUNDATION
The National Park Foundation is the official charity of America's national parks and nonprofit partner to the National Park Service.  Chartered by Congress in 1967, the National Park Foundation raises private funds to help PROTECT more than 84 million acres of national parks through critical conservation and preservation efforts, CONNECT all Americans with their incomparable natural landscapes, vibrant culture and rich history, and INSPIRE the next generation of park stewards.  Find out more and become a part of the national park community at www.nationalparks.org

MEDIA CONTACTS:  Marjorie Hall
202-354-6480
[email protected]

April Slayton
202-208-6843
[email protected] 

Logo - http://photos.prnewswire.com/prnh/20140324/DC89075LOGO

SOURCE National Park Foundation

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
The emerging Internet of Everything creates tremendous new opportunities for customer engagement and business model innovation. However, enterprises must overcome a number of critical challenges to bring these new solutions to market. In his session at @ThingsExpo, Michael Martin, CTO/CIO at nfrastructure, outlined these key challenges and recommended approaches for overcoming them to achieve speed and agility in the design, development and implementation of Internet of Everything solutions wi...
Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more business becomes digital the more stakeholders are interested in this data including how it relates to business. Some of these people have never used a monitoring tool before. They have a question on their mind like “How is my application doing” but no id...
Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is expected in the amount of information being processed, managed, analyzed, and acted upon by enterprise IT. This amazing is not part of some distant future - it is happening today. One report shows a 650% increase in enterprise data by 2020. Other estimates are even higher....
Smart Cities are here to stay, but for their promise to be delivered, the data they produce must not be put in new siloes. In his session at @ThingsExpo, Mathias Herberts, Co-founder and CTO of Cityzen Data, will deep dive into best practices that will ensure a successful smart city journey.
Identity is in everything and customers are looking to their providers to ensure the security of their identities, transactions and data. With the increased reliance on cloud-based services, service providers must build security and trust into their offerings, adding value to customers and improving the user experience. Making identity, security and privacy easy for customers provides a unique advantage over the competition.
Qosmos has announced new milestones in the detection of encrypted traffic and in protocol signature coverage. Qosmos latest software can accurately classify traffic encrypted with SSL/TLS (e.g., Google, Facebook, WhatsApp), P2P traffic (e.g., BitTorrent, MuTorrent, Vuze), and Skype, while preserving the privacy of communication content. These new classification techniques mean that traffic optimization, policy enforcement, and user experience are largely unaffected by encryption. In respect wit...
SYS-CON Events announced today that 910Telecom will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Housed in the classic Denver Gas & Electric Building, 910 15th St., 910Telecom is a carrier-neutral telecom hotel located in the heart of Denver. Adjacent to CenturyLink, AT&T, and Denver Main, 910Telecom offers connectivity to all major carriers, Internet service providers, Internet backbones and ...
SYS-CON Events announced today that Pulzze Systems will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Pulzze Systems, Inc. provides infrastructure products for the Internet of Things to enable any connected device and system to carry out matched operations without programming. For more information, visit http://www.pulzzesystems.com.
There is growing need for data-driven applications and the need for digital platforms to build these apps. In his session at 19th Cloud Expo, Muddu Sudhakar, VP and GM of Security & IoT at Splunk, will cover different PaaS solutions and Big Data platforms that are available to build applications. In addition, AI and machine learning are creating new requirements that developers need in the building of next-gen apps. The next-generation digital platforms have some of the past platform needs a...
Data is an unusual currency; it is not restricted by the same transactional limitations as money or people. In fact, the more that you leverage your data across multiple business use cases, the more valuable it becomes to the organization. And the same can be said about the organization’s analytics. In his session at 19th Cloud Expo, Bill Schmarzo, CTO for the Big Data Practice at EMC, will introduce a methodology for capturing, enriching and sharing data (and analytics) across the organizati...
DevOps at Cloud Expo – being held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA – announces that its Call for Papers is open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the world's largest enterprises – and delivering real results. Am...
Traditional on-premises data centers have long been the domain of modern data platforms like Apache Hadoop, meaning companies who build their business on public cloud were challenged to run Big Data processing and analytics at scale. But recent advancements in Hadoop performance, security, and most importantly cloud-native integrations, are giving organizations the ability to truly gain value from all their data. In his session at 19th Cloud Expo, David Tishgart, Director of Product Marketing ...
Fact: storage performance problems have only gotten more complicated, as applications not only have become largely virtualized, but also have moved to cloud-based infrastructures. Storage performance in virtualized environments isn’t just about IOPS anymore. Instead, you need to guarantee performance for individual VMs, helping applications maintain performance as the number of VMs continues to go up in real time. In his session at Cloud Expo, Dhiraj Sehgal, Product and Marketing at Tintri, wil...
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - comp...
StarNet Communications Corp has announced the addition of three Secure Remote Desktop modules to its flagship X-Win32 PC X server. The new modules enable X-Win32 to safely tunnel the remote desktops from Linux and Unix servers to the user’s PC over encrypted SSH. Traditionally, users of PC X servers deploy the XDMCP protocol to display remote desktop environments such as the Gnome and KDE desktops on Linux servers and the CDE environment on Solaris Unix machines. XDMCP is used primarily on comp...