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Traders Hotels Launches PressReader, Offering Guests Access to 2,500+ Newspapers and Magazines
|By Business Wire
|March 24, 2014 02:03 PM EDT
Traders Hotels is raising the bar by implementing PressReader, an
all-you-can-read digital newsstand, in its 15 hotels throughout
Australia, Asia and the Middle East.
PressReader’s innovative technology offers Traders Hotel guests
cover-to-cover full editions of more than 2,500 global newspapers and
magazines in 60 languages from over 100 countries, which can be read or
downloaded on personal laptops and mobile devices.
“We at Traders Hotels strongly believe in offering our guests the quickest
and easiest way to get what they need. In this instance, PressReader
clearly does that,” says Lothar Nessmann, chief operating officer,
Traders Hotels, part of the Shangri-La Hotels & Resorts network, is the
practical choice for both business and leisure travelers. Its hotels are
located in key hubs, such as, Hong Kong, Singapore, Kuala Lumpur, Dubai
and even Brisbane. Traders Hotels caters to the savvy traveler who
appreciates smart functionality at work, rest or play.
“We are happy to support Traders Hotels’ goal of making life easier for
their guests,” said Igor Smirnoff, chief commercial officer of
PressReader. “This partnership allows us to meet the needs of Traders
Hotels’ guests while aligning to their eco-friendly practices through
PressReader’s digital delivery format.”
Traders Hotel guests will find it very convenient to start reading the
latest editions of their favorite newspapers and magazines the moment
they check in. There is no need for guests to set up an account or
login. Once the guest connects to the hotel Wi-Fi, they can download and
launch the PressReader app on their personal device and will instantly
be able to select from thousands of titles. The service is available
anywhere on the hotel property.
PressReader’s broad selection includes many local newspapers and
lifestyle magazines from the areas served by the hotels.
PressReader is an all-you-can-read digital
newsstand that connects people through news. More than 30 million people
use PressReader to read, share and talk about news. Full issues of
2,500+ global newspapers and magazines can be read online, in print or
downloaded via the app. Complimentary access is offered at many
libraries, hotels, corporate offices, airport lounges and other
businesses, as well as on airlines and cruise lines worldwide.
PressReader partners with more than 3,500 publishers in over 100
countries, helping them monetize their content and grow their global
reach and readership across multiple channels and platforms.
For more information visit pressreader.com
and follow us on Twitter, Facebook, LinkedIn, Google+ and Pinterest.
About Traders Hotels
Traders Hotels cater to today’s savvy
and passionate traveller with brilliant simplicity and warm sincerity.
They provide a friendly yet professional environment designed to
complement guests at work, rest or play. Based in major business centres
in Asia Pacific and the Middle East, Traders Hotels are the practical
choice for business and leisure travellers.
Traders Hotels are located in Abu Dhabi, Beijing, Changzhou, Dubai, Hong
Kong, Johor, Kuala Lumpur, Male, Manila, Penang, Shenyang, Singapore,
Yangon and Brisbane, with scheduled openings in Singapore and Doha,
Qatar. For more information and reservations, please contact a travel
professional or access the website at www.tradershotels.com.
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