Welcome!

News Feed Item

Jordan Armstrong, Age 12 from Las Cruces, NM Wins 39th Odor-Eaters® National Rotten Sneaker Contest® In Its New York City Debut

NEW YORK, March 25, 2014 /PRNewswire/ -- Hold your nose.  This story stinks…literally! New York is used to its fair share of interesting smells, but for the first time ever, the city had the odorous honor of hosting the Annual Odor-Eaters National Rotten Sneaker Contest, a competition that tests just how offensive sneakers can get.  Ready to be judged were seven finalists, ages five to fourteen, from across the nation.  They gathered at Ripley's Believe It or Not! in Times Square today wearing the decrepit and redolent rubber-soles that won them regional recognition.  Only one competitor's sneakers were declared the stinkiest, and they belonged to 12 year old Jordan Armstrong from White Sands Missile Range, Las Cruces, NM.

To view the multimedia assets associated with this release, please click: http://www.multivu.com/mnr/65107-odor-eaters-39th-national-rotten-sneaker-contest-new-york-city-winner 

In its 39th year, the Odor-Eaters® Rotten Sneaker Contest® is the ultimate test of just how dirty and stinky sneakers can get when they're part of an active kid's life…playing outdoors, splashing through puddles, slogging through mud and more. Sneakers are judged on the interior and exterior conditions of the shoe, and most importantly odor, by a panel that includes NASA "Master Sniffer" George Aldrich, Chemical Specialist for NASA space missions, Rachel Herz, Ph.D., an expert and author on the psychology of smell, Claudio Schapsis, Marketing Director and Chief Experience Officer of Ripley's Believe It or Not! Times Square, and Buck Wolf, Executive Editor at the Huffington Post.

What meets the criteria for the nastiest, most repellent sneaks in the nation? According to one judge, Dr. Herz, a smell expert from Brown University, "It's not enough that the sneakers repel me.  They should make me feel faint, or wish I had a clothespin or a gas mask nearby.  That's the kind of stink that takes home the gold."

This year, Jordan Armstrong was the grand prize winner of $2,500, out-stinking other contestants from Wasilla, AK; Hickory Hills, IL; Burton, MI; Holden, UT; Lilburn, GA and Bristol, CT.  The Champion confessed that her sneakers got dirty and smelly because she never takes them off – she's worn them for the past two years to school, to the park, playing sports and even to bed!

She also received an additional two-night stay in New York City, tickets to the Broadway Show THE LION KING, the Golden Sneaker Award, and a supply of Odor-Eaters products to kick out the odor from her new sneakers.  Jordan's rotten sneakers will also be enshrined in the Odor-Eaters "Hall of Fumes".

The contest began 39 years ago as a promotion created by a Montpelier, Vermont sporting goods owner who wanted to advertise a new line of athletic shoes.  At the Montpelier Department of Recreation, he discovered a photogenic pair of superbly rotten sneakers that would look great in the store ad.  The recreation director seized the moment and created a new contest -- the search for the best rotten sneakers!  In 1988, the maker of Odor-Eaters products caught a "whiff" of this grand event, and became the official sponsor.  Odor-Eaters manufactures a full line of products including insoles, sprays and powders.  Each product provides superior wetness protection and now contains 30% more odor-fighters for better foot odor control.

Although the maker of Odor-Eaters products sponsors the contest, it's clear that the contestants keep the product far from the rotten sneakers they submitted for judging. 

For more information about the Odor-Eaters Rotten Sneaker Contest or Odor-Eaters products, visit www.odor-eaters.com.

CONTACT:

Joy Robinson


914-715-8072


[email protected]

 

 

Jordan Armstrong, age 12, of Las Cruces, NM, wins the 39th Annual National Odor-Eaters® Rotten Sneaker Contest® in its NYC debut at Ripley’s Believe It or Not! Times Square.

 

Judges and contestants gather at Ripley’s Believe It or Not! Times Square for the 39th National Odor-Eaters® Rotten Sneaker Contest®.

 

Alex Bernier, age 14, from Bristol, CT, was the runner-up in the 39th National Odor-Eaters® Rotten Sneaker Contest®

To view the multimedia assets associated with this release, please click: http://www.multivu.com/mnr/65107-odor-eaters-39th-national-rotten-sneaker-contest-new-york-city-winner

SOURCE Odor Eaters

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
"Infoblox does DNS, DHCP and IP address management for not only enterprise networks but cloud networks as well. Customers are looking for a single platform that can extend not only in their private enterprise environment but private cloud, public cloud, tracking all the IP space and everything that is going on in that environment," explained Steve Salo, Principal Systems Engineer at Infoblox, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Conventio...
"Cloud Academy is an enterprise training platform for the cloud, specifically public clouds. We offer guided learning experiences on AWS, Azure, Google Cloud and all the surrounding methodologies and technologies that you need to know and your teams need to know in order to leverage the full benefits of the cloud," explained Alex Brower, VP of Marketing at Cloud Academy, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clar...
In his session at 21st Cloud Expo, Carl J. Levine, Senior Technical Evangelist for NS1, will objectively discuss how DNS is used to solve Digital Transformation challenges in large SaaS applications, CDNs, AdTech platforms, and other demanding use cases. Carl J. Levine is the Senior Technical Evangelist for NS1. A veteran of the Internet Infrastructure space, he has over a decade of experience with startups, networking protocols and Internet infrastructure, combined with the unique ability to it...
The question before companies today is not whether to become intelligent, it’s a question of how and how fast. The key is to adopt and deploy an intelligent application strategy while simultaneously preparing to scale that intelligence. In her session at 21st Cloud Expo, Sangeeta Chakraborty, Chief Customer Officer at Ayasdi, provided a tactical framework to become a truly intelligent enterprise, including how to identify the right applications for AI, how to build a Center of Excellence to oper...
"IBM is really all in on blockchain. We take a look at sort of the history of blockchain ledger technologies. It started out with bitcoin, Ethereum, and IBM evaluated these particular blockchain technologies and found they were anonymous and permissionless and that many companies were looking for permissioned blockchain," stated René Bostic, Technical VP of the IBM Cloud Unit in North America, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Conventi...
Gemini is Yahoo’s native and search advertising platform. To ensure the quality of a complex distributed system that spans multiple products and components and across various desktop websites and mobile app and web experiences – both Yahoo owned and operated and third-party syndication (supply), with complex interaction with more than a billion users and numerous advertisers globally (demand) – it becomes imperative to automate a set of end-to-end tests 24x7 to detect bugs and regression. In th...
In his session at 21st Cloud Expo, James Henry, Co-CEO/CTO of Calgary Scientific Inc., introduced you to the challenges, solutions and benefits of training AI systems to solve visual problems with an emphasis on improving AIs with continuous training in the field. He explored applications in several industries and discussed technologies that allow the deployment of advanced visualization solutions to the cloud.
Widespread fragmentation is stalling the growth of the IIoT and making it difficult for partners to work together. The number of software platforms, apps, hardware and connectivity standards is creating paralysis among businesses that are afraid of being locked into a solution. EdgeX Foundry is unifying the community around a common IoT edge framework and an ecosystem of interoperable components.
Agile has finally jumped the technology shark, expanding outside the software world. Enterprises are now increasingly adopting Agile practices across their organizations in order to successfully navigate the disruptive waters that threaten to drown them. In our quest for establishing change as a core competency in our organizations, this business-centric notion of Agile is an essential component of Agile Digital Transformation. In the years since the publication of the Agile Manifesto, the conn...
"MobiDev is a software development company and we do complex, custom software development for everybody from entrepreneurs to large enterprises," explained Alan Winters, U.S. Head of Business Development at MobiDev, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Large industrial manufacturing organizations are adopting the agile principles of cloud software companies. The industrial manufacturing development process has not scaled over time. Now that design CAD teams are geographically distributed, centralizing their work is key. With large multi-gigabyte projects, outdated tools have stifled industrial team agility, time-to-market milestones, and impacted P&L stakeholders.
"ZeroStack is a startup in Silicon Valley. We're solving a very interesting problem around bringing public cloud convenience with private cloud control for enterprises and mid-size companies," explained Kamesh Pemmaraju, VP of Product Management at ZeroStack, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Enterprises are adopting Kubernetes to accelerate the development and the delivery of cloud-native applications. However, sharing a Kubernetes cluster between members of the same team can be challenging. And, sharing clusters across multiple teams is even harder. Kubernetes offers several constructs to help implement segmentation and isolation. However, these primitives can be complex to understand and apply. As a result, it’s becoming common for enterprises to end up with several clusters. Thi...
"Space Monkey by Vivent Smart Home is a product that is a distributed cloud-based edge storage network. Vivent Smart Home, our parent company, is a smart home provider that places a lot of hard drives across homes in North America," explained JT Olds, Director of Engineering, and Brandon Crowfeather, Product Manager, at Vivint Smart Home, in this SYS-CON.tv interview at @ThingsExpo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"Akvelon is a software development company and we also provide consultancy services to folks who are looking to scale or accelerate their engineering roadmaps," explained Jeremiah Mothersell, Marketing Manager at Akvelon, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.