Welcome!

News Feed Item

Camp Jeep® Makes its Georgia Debut at the 2014 Atlanta International Auto Show

Exhibit to Feature All-new 2015 Chrysler 200, Ram 1500 EcoDiesel, Chrysler Drive Test Track and More

ATLANTA, March 26, 2014 /PRNewswire/ --

  • Camp Jeep® debuts at the Atlanta auto show featuring its new articulated obstacle, the "Trail Rated Pass"
  • All-new 2015 Chrysler 200 mid-size sedan makes Georgia debut
  • Dodge brand shakes up the Atlanta auto show with the 2014 Dodge Challenger R/T Shaker  
  • Ram Truck brand display features award-winning 2014 Ram 1500 EcoDiesel with best-in-class 28 mpg fuel economy, 2014 Ram ProMaster and 2014 Ram 2500 6.4-liter HEMI® V-8
  • The SRT (Street and Racing Technology) brand shows off its flagship performance machine - the 640 horsepower 2014 SRT Viper GTS
  • The 2014 Fiat 500L, featured in the new "Mirage" global advertising campaign (http://www.youtube.com/watch?v=XBtVOmhnw-k), showcases its roominess at the Atlanta auto show
  • The Chrysler Drive outdoor test track features all-new 2014 Jeep Cherokee, plus other popular vehicles from Chrysler, Jeep, Dodge, Ram and FIAT
  • Show attendees can enter the 2014 Chrysler Group National Giveaway for a chance to win $45,000 towards any eligible Chrysler Group vehicle

Chrysler Group LLC kicks off Georgia's spring season with the introduction of Camp Jeep®  and its newest models at the 32nd annual Atlanta International Auto Show.

Show attendees will be inspired by Camp Jeep's unique off-road experience plus the exciting lineup of new vehicles found in this year's Chrysler, Jeep, Dodge, Ram, FIAT and SRT brand displays. The auto show runs March 26-30 at the Georgia World Congress Center in Atlanta.

"After a tough Atlanta winter, Camp Jeep is just what the car doctor ordered for pure off-road fun," said David Englen, Director - Southeast Business Center, Chrysler Group LLC. "Camp Jeep offers consumers a chance to experience the extreme off-road capabilities of Jeep vehicles and is guaranteed to thrill every Camp Jeep rider."

In addition to Camp Jeep, other show highlights include the Atlanta debut of the all-new 2015 Chrysler 200 mid-size sedan, the all-new 2014 Jeep Cherokee, the 2014 Ram 1500 EcoDiesel, the 2014 SRT Viper GTS and the 2014 Fiat 500L. Outside the auto show, and next to the Georgia Dome, consumers will enjoy the Chrysler Drive ride-and-drive experience featuring vehicles from the Chrysler, Jeep, Dodge, Ram and FIAT brands. Visitors to Camp Jeep and the Chrysler Drive can enter the 2014 National Giveaway for a chance to win $45,000 toward the purchase of any eligible Chrysler Group vehicle.

Camp Jeep
Auto show attendees are invited to experience the Atlanta debut of Camp Jeep, the trail-rated test track featuring the all-new 2014 Jeep Cherokee. The fan-favorite track has an all-new obstacle for 2014: the Trail Rated Pass! Camp Jeep is a thrilling five-minute interactive adventure zone that pairs professional 4x4 drivers with riders. Passengers can experience the full capabilities of Jeep models, including the Jeep Cherokee, Jeep Wrangler Unlimited and Jeep Grand Cherokee, as drivers demonstrate how to drive safely on off-road terrain. Guests sit right beside the professional driver and climb the eye-catching 14-foot high, 35-degree Jeep Mountain, the highlight of the ride and display. A DJ will be onsite during the Camp Jeep experience, adding a music element to the space.

All-new 2015 Chrysler 200
Exquisite style meets exceptional performance in the all-new 2015 Chrysler 200. The Chrysler 200 leapfrogs expectations for a mid-size car with an elegant exterior design, a thoughtful and beautifully crafted interior providing an exceptional driving experience complements of a segment-first nine-speed automatic transmission and an all-new chassis. With estimated highway fuel economy of 35 miles per gallon; the most available safety and security features in the segment with 60; an available, best-in-class all-wheel drive system; easy-to-use, state-of-the-art technology and a starting U.S. Manufacturer's Suggested Retail Price (MSRP) of just $21,700, the all-new 2015 Chrysler 200 is a car that customers will be proud to own and at a price they will appreciate. The 2015 Chrysler 200 is designed, engineered and built with pride in Michigan.

2014 Dodge Challenger R/T Shaker Model
Dodge will make a splash in Atlanta with the popular throw-back 2014 Dodge Challenger R/T Shaker model. The new 2014 R/T Shaker model features unique throw-back muscle car cues that link directly to the Dodge brand's performance legacy. And like the original 1970 Challenger R/T with the Shaker hood, the new 2014 model continues the Dodge tradition of an engine-mounted hood scoop that "shakes" with the powertrain's movement. 

Ram Trucks
Among the many Ram trucks on display will be the 28 mpg 2014 Ram 1500 EcoDiesel, named Motor Trend "Truck of the Year."  For those who need even bigger trucks, the 2014 Ram 2500 with an all-new 6.4-liter HEMI V-8 will be on the show floor along with the Ram ProMaster -- the latest entry into the full-size cargo van segment from the Ram Truck brand.

2014 Fiat 500L
The FIAT brand display will include the 2014 Fiat 500L, the focus of the new global advertising campaign "Mirage" that introduces the new Fiat 500L tagline, "Unbelievably Big." Expanding on the style, efficiency and driving enjoyment that has made the Fiat 500 an icon for more than 55 years, the all-new 2014 Fiat 500L expands the Cinquecento's appeal by offering 42 percent extra interior space with comfortable seating for five, engaging driving dynamics, a 160-horsepower 1.4-liter MultiAir Turbo engine and two fuel-saving, six-speed transmission offerings, all wrapped in contemporary Italian design.

2014 SRT Viper GTS
Leaving Dodge behind in 2013, the Viper is now part of the SRT brand which stands for Street and Racing Technology. The 640 horsepower 2014 SRT Viper GTS will wow the crowd at the Atlanta auto show with more power and performance, superior craftsmanship, new technologies and creature comforts.  

The Chrysler Drive 
The Chrysler Drive experience provides an entertaining atmosphere and opportunity for anyone looking to feel the plush leather and get behind the wheel of a wide range of Chrysler Group vehicles and drive the local streets of Atlanta. Auto show attendees who register for the 10-minute test-drive will get the chance to drive and evaluate the latest models across the Chrysler, Jeep, Dodge, Ram and FIAT brands in a no-pressure, no-hassle environment.

About the Atlanta International Auto Show 
Not only is the Atlanta International Auto Show the largest annual consumer event held annually at the Georgia World Congress Center, it also is one of the nation's great auto shows, attracting many of the world's major automotive manufacturers for its five-day run. The 32nd annual event will feature the best from 32 different automotive manufacturers on its 400,000-square-foot show floor. Fourteen different manufacturers also will give attendees the opportunity to test-drive their new vehicles at the show. Attractions include the weekend appearances of Marvel Comics' characters Thor and Captain America, a "Then and Now" exhibit of popular models from the 20th century displayed with their 2014 reincarnations and appearances by professional athletes. Thursday, March 27, is "Senior's Day at the Auto Show" offering half-price admission and parking to those more than 55 years of age. 

SOURCE Chrysler Group LLC

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
With more than 30 Kubernetes solutions in the marketplace, it's tempting to think Kubernetes and the vendor ecosystem has solved the problem of operationalizing containers at scale or of automatically managing the elasticity of the underlying infrastructure that these solutions need to be truly scalable. Far from it. There are at least six major pain points that companies experience when they try to deploy and run Kubernetes in their complex environments. In this presentation, the speaker will d...
While DevOps most critically and famously fosters collaboration, communication, and integration through cultural change, culture is more of an output than an input. In order to actively drive cultural evolution, organizations must make substantial organizational and process changes, and adopt new technologies, to encourage a DevOps culture. Moderated by Andi Mann, panelists discussed how to balance these three pillars of DevOps, where to focus attention (and resources), where organizations might...
The deluge of IoT sensor data collected from connected devices and the powerful AI required to make that data actionable are giving rise to a hybrid ecosystem in which cloud, on-prem and edge processes become interweaved. Attendees will learn how emerging composable infrastructure solutions deliver the adaptive architecture needed to manage this new data reality. Machine learning algorithms can better anticipate data storms and automate resources to support surges, including fully scalable GPU-c...
When building large, cloud-based applications that operate at a high scale, it's important to maintain a high availability and resilience to failures. In order to do that, you must be tolerant of failures, even in light of failures in other areas of your application. "Fly two mistakes high" is an old adage in the radio control airplane hobby. It means, fly high enough so that if you make a mistake, you can continue flying with room to still make mistakes. In his session at 18th Cloud Expo, Le...
Machine learning has taken residence at our cities' cores and now we can finally have "smart cities." Cities are a collection of buildings made to provide the structure and safety necessary for people to function, create and survive. Buildings are a pool of ever-changing performance data from large automated systems such as heating and cooling to the people that live and work within them. Through machine learning, buildings can optimize performance, reduce costs, and improve occupant comfort by ...
As Cybric's Chief Technology Officer, Mike D. Kail is responsible for the strategic vision and technical direction of the platform. Prior to founding Cybric, Mike was Yahoo's CIO and SVP of Infrastructure, where he led the IT and Data Center functions for the company. He has more than 24 years of IT Operations experience with a focus on highly-scalable architectures.
CI/CD is conceptually straightforward, yet often technically intricate to implement since it requires time and opportunities to develop intimate understanding on not only DevOps processes and operations, but likely product integrations with multiple platforms. This session intends to bridge the gap by offering an intense learning experience while witnessing the processes and operations to build from zero to a simple, yet functional CI/CD pipeline integrated with Jenkins, Github, Docker and Azure...
The explosion of new web/cloud/IoT-based applications and the data they generate are transforming our world right before our eyes. In this rush to adopt these new technologies, organizations are often ignoring fundamental questions concerning who owns the data and failing to ask for permission to conduct invasive surveillance of their customers. Organizations that are not transparent about how their systems gather data telemetry without offering shared data ownership risk product rejection, regu...
René Bostic is the Technical VP of the IBM Cloud Unit in North America. Enjoying her career with IBM during the modern millennial technological era, she is an expert in cloud computing, DevOps and emerging cloud technologies such as Blockchain. Her strengths and core competencies include a proven record of accomplishments in consensus building at all levels to assess, plan, and implement enterprise and cloud computing solutions. René is a member of the Society of Women Engineers (SWE) and a m...
Dhiraj Sehgal works in Delphix's product and solution organization. His focus has been DevOps, DataOps, private cloud and datacenters customers, technologies and products. He has wealth of experience in cloud focused and virtualized technologies ranging from compute, networking to storage. He has spoken at Cloud Expo for last 3 years now in New York and Santa Clara.
Enterprises are striving to become digital businesses for differentiated innovation and customer-centricity. Traditionally, they focused on digitizing processes and paper workflow. To be a disruptor and compete against new players, they need to gain insight into business data and innovate at scale. Cloud and cognitive technologies can help them leverage hidden data in SAP/ERP systems to fuel their businesses to accelerate digital transformation success.
Containers and Kubernetes allow for code portability across on-premise VMs, bare metal, or multiple cloud provider environments. Yet, despite this portability promise, developers may include configuration and application definitions that constrain or even eliminate application portability. In this session we'll describe best practices for "configuration as code" in a Kubernetes environment. We will demonstrate how a properly constructed containerized app can be deployed to both Amazon and Azure ...
Poor data quality and analytics drive down business value. In fact, Gartner estimated that the average financial impact of poor data quality on organizations is $9.7 million per year. But bad data is much more than a cost center. By eroding trust in information, analytics and the business decisions based on these, it is a serious impediment to digital transformation.
Digital Transformation: Preparing Cloud & IoT Security for the Age of Artificial Intelligence. As automation and artificial intelligence (AI) power solution development and delivery, many businesses need to build backend cloud capabilities. Well-poised organizations, marketing smart devices with AI and BlockChain capabilities prepare to refine compliance and regulatory capabilities in 2018. Volumes of health, financial, technical and privacy data, along with tightening compliance requirements by...
Predicting the future has never been more challenging - not because of the lack of data but because of the flood of ungoverned and risk laden information. Microsoft states that 2.5 exabytes of data are created every day. Expectations and reliance on data are being pushed to the limits, as demands around hybrid options continue to grow.