Welcome!

News Feed Item

100% Pure Adds Color to Its Marketing Campaigns With AgilOne

AgilOne, the cloud-based predictive marketing company, today announced that 100% Pure, an organic cosmetics company that is the only brand that uses fruit dyes to color its makeup, has decided to leverage the AgilOne platform to retain and delight customers. 100% Pure is growing at a rapid pace, and AgilOne Enterprise Edition will help the cosmetics retailer put effective VIP, welcome, shopping cart abandonment and replenishment campaigns in place.

100% Pure started as an eCommerce business, and because of the growing demand for its all-natural cosmetics line, the company has also opened multiple brick-and-mortar stores with plans for continued expansion in 2014. Having both an online and physical store presence means that the cosmetics retailer also needs to be conscious to capture a 360-degree snapshot of its customers shopping via both channels.

“We have a tremendous growth opportunity in front of us right now, and customer retention is a huge priority,” said Ric Kostick, CEO of 100% Pure. “With AgilOne, we will have the ability to easily understand customer data so that we can create tailored campaigns based on who buys what, when and from which channels. 100% Pure takes great care in developing all-natural cosmetics that customers love, and we knew it was time to apply the same care to our marketing efforts.”

The cosmetics retailer has a small internal team, so it really needed data-driven marketing platform that was easy to use. AgilOne Enterprise is designed for the everyday marketer, so a data science background is not necessary to send highly relevant campaigns. In addition, the AgilOne platform delivers Fortune 100-level predictive analytics-powered marketing at a very affordable price for SMB retailers like 100% Pure.

“AgilOne’s advanced predictive algorithms will let 100% Pure predict customer behavior and optimize overall customer responses,” said Omer Artun, CEO of AgilOne. “The typical retailer experiences 300 percent higher margins and retains 20 percent more customers with AgilOne Enterprise, and we look forward to seeing 100% Pure make better predictions and create long-term, profitable customer relationships.”

About 100% Pure

100% Pure is a fast growing prestige cosmetics company. Inspired by her garden, product developer Susie Wang created 100% Pure Cosmetics to complement her healthy lifestyle. Made with pigments from fruits and vegetables along with nature's best resources, 100% Pure marries all-natural ingredients with high-end cosmetics formulas to create beauty in a class of its own. 100% Pure sells through multiple channels of distribution with half of their sales through their company website, www.100percentpure.com, and the other half through specialty beauty retailers and their company owned boutiques (in Berkeley, Santana Row in San Jose, Oakridge in San Jose, SFO Airport, West Hollywood, and Sacramento). Six additional 100% Pure retail stores are slated to open by May 2014. 100% Pure is a small company that is growing very rapidly and on pace to have 50 branded retail stores in 3 years. Every quarter the company launches 30-50 new products across its brands in color cosmetics, hair care, skin care, and bath & body. 100% Pure is founded by innovators and formulators that create the absolute best cosmetic products in the world.

About AgilOne

AgilOne is a cloud-based predictive marketing platform. It is used by brands including Shazam, Sports Authority, Moosejaw and shopPBS.org. AgilOne helps marketers connect with the individual in every customer. AgilOne prescribes exactly the right marketing offer, makes each relationship more profitable, and simplifies the science of marketing. Based on a data science approach, AgilOne makes big customer data clean and smart. Then, AgilOne recommends which immediate actions will increase revenue. AgilOne is based in Mountain View, CA and is venture-funded by Sequoia Capital and Mayfield Fund. The company has been featured in well-respected publications and news programs including CNN, NPR’s Marketplace, and Internet Retailer magazine. For more information, please visit http://www.agilone.com.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
DevOps is being widely accepted (if not fully adopted) as essential in enterprise IT. But as Enterprise DevOps gains maturity, expands scope, and increases velocity, the need for data-driven decisions across teams becomes more acute. DevOps teams in any modern business must wrangle the ‘digital exhaust’ from the delivery toolchain, "pervasive" and "cognitive" computing, APIs and services, mobile devices and applications, the Internet of Things, and now even blockchain.
@DevOpsSummit has been named the ‘Top DevOps Influencer' by iTrend. iTred processes millions of conversations, tweets, interactions, news articles, press releases, blog posts - and extract meaning form them and analyzes mobile and desktop software platforms used to communicate, various metadata (such as geo location), and automation tools. In overall placement, @DevOpsSummit ranked as the number one ‘DevOps Influencer' followed by @CloudExpo at third, and @MicroservicesE at 24th.
The explosion of new web/cloud/IoT-based applications and the data they generate are transforming our world right before our eyes. In this rush to adopt these new technologies, organizations are often ignoring fundamental questions concerning who owns the data and failing to ask for permission to conduct invasive surveillance of their customers. Organizations that are not transparent about how their systems gather data telemetry without offering shared data ownership risk product rejection, regu...
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu’s platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
SYS-CON Events announced today that SoftLayer, an IBM Company, has been named “Gold Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. SoftLayer, an IBM Company, provides cloud infrastructure as a service from a growing number of data centers and network points of presence around the world. SoftLayer’s customers range from Web startups to global enterprises.
Did you know that you can develop for mainframes in Java? Or that the testing and deployment can be automated across mobile to mainframe? In his session at @DevOpsSummit at 20th Cloud Expo, Vaughn Marshall, Sr. Principal Product Owner at CA Technologies, will discuss and demo how increasingly teams are developing with agile methodologies using modern development environments and automating testing and deployments, mobile to mainframe.
SYS-CON Events announced today that Juniper Networks (NYSE: JNPR), an industry leader in automated, scalable and secure networks, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Juniper Networks challenges the status quo with products, solutions and services that transform the economics of networking. The company co-innovates with customers and partners to deliver automated, scalable and secure network...
As pervasive as cloud technology is -- and as persuasive as the arguments are for using it -- the cloud has its limits. Some companies will always have security concerns about storing data in the cloud and certain high-transaction applications will always be better suited for on-premises storage. Those statements were among the bottom-line takeaways delivered at Cloud Expo this week, a three day, bi-annual event focused on cloud technologies, adoption and associated challenges.
Multiple data types are pouring into IoT deployments. Data is coming in small packages as well as enormous files and data streams of many sizes. Widespread use of mobile devices adds to the total. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists will look at the tools and environments that are being put to use in IoT deployments, as well as the team skills a modern enterprise IT shop needs to keep things running, get a handle on all this data, and deli...
Quickly find the root cause of complex database problems slowing down your applications. Up to 88% of all application performance issues are related to the database. DPA’s unique response time analysis shows you exactly what needs fixing - in four clicks or less. Optimize performance anywhere. Database Performance Analyzer monitors on-premises, on VMware®, and in the Cloud, including Amazon® AWS and Azure™ virtual machines.
SYS-CON Events announced today that Grape Up will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct. 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Grape Up is a software company specializing in cloud native application development and professional services related to Cloud Foundry PaaS. With five expert teams that operate in various sectors of the market across the U.S. and Europe, Grape Up works with a variety of customers from emergi...
20th Cloud Expo, taking place June 6-8, 2017, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy.
Translating agile methodology into real-world best practices within the modern software factory has driven widespread DevOps adoption, yet much work remains to expand workflows and tooling across the enterprise. As models evolve from pockets of experimentation into wholescale organizational reinvention, practitioners find themselves challenged to incorporate the culture and architecture necessary to support DevOps at scale. In his session at @DevOpsSummit at 20th Cloud Expo, Anand Akela, Senior...
SYS-CON Events announced today that Super Micro Computer, Inc., a global leader in compute, storage and networking technologies, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Supermicro (NASDAQ: SMCI), the leading innovator in high-performance, high-efficiency server technology, is a premier provider of advanced server Building Block Solutions® for Data Center, Cloud Computing, Enterprise IT, Hadoop/...
Amazon has gradually rolled out parts of its IoT offerings in the last year, but these are just the tip of the iceberg. In addition to optimizing their back-end AWS offerings, Amazon is laying the ground work to be a major force in IoT – especially in the connected home and office. Amazon is extending its reach by building on its dominant Cloud IoT platform, its Dash Button strategy, recently announced Replenishment Services, the Echo/Alexa voice recognition control platform, the 6-7 strategic...