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Miami Mazda dealership provides key research tool for customers

Ocean Mazda devotes a section of its website helping customers choose between models

MIAMI, March 26, 2014 /PRNewswire-iReach/ -- Today's auto dealership faces a challenge that its predecessors seldom dealt with. Rather than being the customer's main source of vehicle information, the dealership has become a place where people go once they've already made a decision based on independent research. Sales teams unwilling to adapt to this new environment have fallen by the wayside, while others have risen to the test.

(Photo: http://photos.prnewswire.com/prnh/20140326/MN90766)

One example of a modern dealership that is finding new ways to keep customers interested and informed is Ocean Mazda, a Miami dealership specializing in new Mazda vehicles, service, parts, as well as a robust used vehicle department. Rather than sitting quietly by while their potential customers surf the web for answers to their most pressing automotive questions, Ocean Mazda has put together a resource so that their knowledge and expertise can still be of relevance to the people they want to reach out to.

The Ocean Mazda website includes copious model information, a regularly-updated blog, and up-to-date inventory for their current selection of vehicles, but perhaps the most sophisticated tool they offer is the Model Comparison Page, where shoppers can go to receive fast, accurate data about how the vehicles in stock at Ocean Mazda compare to their toughest competitors on the market today. Examples include a comparison between the Mazda3 and Toyota Corolla compact cars, and a page highlighting key differences between the Mazda CX-5 crossover and the Honda CR-V.

Shoppers who are interested in learning more about the comparisons provided by Ocean Mazda, or those who would like to view current inventory are encouraged to visit the dealership's website at www.oceanmazda.com. The sales team may also be reached by phone at 888-689-8789.

Media Contact: Maurice Gomez, Ocean Mazda, 888-689-8789, mauricegomez@oceanmazda.com

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SOURCE Ocean Mazda

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