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Research and Markets: Convergent Services to Thrive with the Regulatory Push for MVNOs in Romania

Research and Markets ( has announced the addition of the "Convergent Services to Thrive with the Regulatory Push for MVNOs in Romania" report to their offering.

In 2013, multiplay penetration of households reached 47.5 percent, with 34.8 percent of all households using triple-play services. While RCS&RDS, Romtelecom and UPC are the main players in multiplay services, Pyramid expects competition to intensify further after the regulator opened the market to MVNOs in 2012, according to this new report.

Romania: Convergent Services to Thrive with the Regulatory Push for MVNOs offers a precise profile of the country's telecommunications, media and technology sectors based on proprietary data from this research in the market. It provides a detailed competitive analysis of both the fixed and mobile sectors, tracks the market shares of technologies and services and monitors the introduction and spread of new technologies.

At the time of approval, ANCOM reported that 17 licensed operators had expressed interest in operating an MVNO. UPC and Posta Romania are among the larger companies that have announced plans to launch MVNO services.

"The intensified competition is reflected in a number of operators expanding their services where they are not yet present; for example, cable operator UPC said it is entering the mobile market using an MVNO business model, while the leading mobile operator, Orange, has entered the pay-TV segment offering DTH services, Kaplan explains. Another MVNO entrant to the mobile market, RUNEX Telecom, formerly Enigma Systems, will most likely focus on innovative services, such as using a single number on more than one SIM card," an analyst says.

Key Topics Covered:

  1. Executive Summary
  2. Market and Competitor Overview
  3. Segment analysis
  4. Fixed services
  5. Identifying Opportunities

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