Welcome!

News Feed Item

Reflect and The Old State Bring Home 2014 DSA Award of Excellence for Best Interactive Cultural Digital Signage

Rory Meyers Children's Adventure Garden - The Dallas Arboretum

DALLAS, March 31, 2014 /PRNewswire/ -- Reflect, the turnkey solutions provider for digital out-of-home customer experiences, today announced that they, along with The Old State, a Dallas-based interactive app and website design agency, have been awarded top honors by The Digital Screenmedia Association (DSA), winning the 2014 Award of Excellence for Best Interactive Cultural Digital Signage for their deployment at the Rory Meyers Children's Adventure Garden at The Dallas Arboretum.

The Dallas Arboretum is using digital engagement to educate children of all ages about nature and science.  The recently opened Rory Meyers Children's Adventure Garden boasts an expansive eight acres of themed learning galleries and will draw close to 1 million visitors annually.  The Children's Adventure Garden includes over 120 interactive digital displays and exhibits, running more than 600 educational games in 17 learning galleries.

The digital experience starts upon entry with an interactive Directory Kiosk. The garden features a 500-linear-foot trail, an adventure bridge, a 30 foot tree snag, a canopy walk, a 9,100 square-foot indoor Exploration Center and more. Children can play Crime Scene Investigator to solve plant mysteries and interact with displays and exhibits to learn about the interconnections between people, plants and animals.  Children can also visit the Globe Theater, an interactive digital globe that shows near real-time weather, global ecosystems, and atmospheric changes of the solar system.  While exploring the garden, animated characters appear to teach children about life in their unique habitats. Kids can catch a nature play in the puppet theater and live science demonstrations are continuously taking place throughout the 17 learning galleries in the garden.

The Arboretum wanted to steer away from using traditional plastic, static signs in the newly renovated park.  Given the huge percentage of children using mobile devices in their daily lives, advisors and senior leadership at the Arboretum felt that their young audience would have more reaction and engagement to digital screens.  One of the principal goals of the interactive screens is to tie educational content and games into specific areas of the park and make those experiences relevant to the plants, rocks, or wildlife present near the screens.  The Arboretum retained education experts who also created curriculum, lessons, and content ideas for games that went in each area.  In this way, no set of screens is showing exactly the same content but there is a consistent user experience across all the screens. 

"WOW, what a great use of technology to immerse kids in the learning experience.  Not only does this technology provide a fun way to learn, I bet most of the kids don't even realize they are learning, but it provides a simple way to change out content. " DSA Award of Excellence Judge

To achieve these results, the Arboretum implemented one reliable solution that could be used to control, manage, schedule, and update content and applications for all of the 120 interactive outdoor touch screens.

"Our teams rallied together to bring this project to life. It was definitely a challenge having to work with the many environment and technological variables involved with such a large-scale installation.  We are all excited to receive this award," said Ron Leon Guerrero, Director of Technology, The Old State.

The Old State Agency was responsible for interactive game design, outdoor hardware selection and the Content Management System (CMS) front end for the deployment.  Governor™ CMS, which The Old State created for use with their clients' websites, was modified to act as a drag-and-drop creative front end and CMS for the Arboretum creative staff.  The Old State created over 980 interactive learning games and applications that brought specific areas of the park to life for children and adults.

"We all worked tirelessly to produce this very unique and integrated Children's Garden installation. This install posed challenges on many fronts, and we are all so pleased with the results," said Travis McElroy, Managing Partner/Creative Director, The Old State. 

The Old State & Reflect Systems developed a seamless interface between the Governor CMS and the ReflectView™ digital media platform. The teams provided the ability for The Old State to display the interactive games for all of the touch screens and video walls by using the ReflectView Software Suite as the central control, distribution and management system.  The project required extensive support from both Reflect and The Old State field personnel to install, test, and enable the outdoor touchscreens and displays.

"I couldn't be more pleased to receive recognition for the truly amazing interactive experience created at The Dallas Arboretum.  Working with The Old State to use our technology in such a unique and innovative way, to teach children about science and nature, has been very rewarding and a project we are all very proud of," said Bill Warren, CEO, Reflect.

The result is an extremely satisfying blend of entertainment and education that will be enjoyed by millions of children for years to come.  Teachers bringing groups of students into the Arboretum can augment their lessons and visit with content and games that tie directly to their learning plans and scope.  Currently one of the largest interactive outdoor display deployments in the U.S., the Arboretum has experienced record crowds and the interaction between children and the interactive displays has been amazing. 

Watch the Video - https://www.youtube.com/watch?v=aYbBSwzfWAI

DSA Announcement - http://www.digitalscreenmedia.org/2014-dsa-excellence-award-winners

About Reflect

Reflect provides solutions for brands to create engaging digital media experiences. End to end, Reflect supplies everything brands need including the market-leading ReflectView™ software platform, strategic consulting, content and application development, hardware procurement and solution design, project management, installation, and ongoing monitoring and field services. With a proven record of providing digital solutions to thousands of locations seamlessly, Reflect is trusted by the most reputable brands in the world.  For more information, please visit www.reflectsystems.com.

About The Old State

The Old State House of Web Design & Development is a technology, branding, and interactive web design firm based in Dallas, Texas. The recipient of national design and technology awards, The Old State House is notable for a client roster including ConocoPhillips, The Dallas Arboretum, NorthPark Center, Papercity Magazine, Texas Christian University, The Goss-Michael Foundation, Klyde Warren Park and other well known businesses and brands.  For more information, please visit www.theoldstate.com.

SOURCE Reflect

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Cloud applications are seeing a deluge of requests to support the exploding advanced analytics market. “Open analytics” is the emerging strategy to deliver that data through an open data access layer, in the cloud, to be directly consumed by external analytics tools and popular programming languages. An increasing number of data engineers and data scientists use a variety of platforms and advanced analytics languages such as SAS, R, Python and Java, as well as frameworks such as Hadoop and Spark...
Interested in leveling up on your Cloud Foundry skills? Join IBM for Cloud Foundry Days on June 7 at Cloud Expo New York at the Javits Center in New York City. Cloud Foundry Days is a free half day educational conference and networking event. Come find out why Cloud Foundry is the industry's fastest-growing and most adopted cloud application platform.
Cloud promises the agility required by today’s digital businesses. As organizations adopt cloud based infrastructures and services, their IT resources become increasingly dynamic and hybrid in nature. Managing these require modern IT operations and tools. In his session at 20th Cloud Expo, Raj Sundaram, Senior Principal Product Manager at CA Technologies, will discuss how to modernize your IT operations in order to proactively manage your hybrid cloud and IT environments. He will be sharing bes...
Regardless of what business you’re in, it’s increasingly a software-driven business. Consumers’ rising expectations for connected digital and physical experiences are driving what some are calling the "Customer Experience Challenge.” In his session at @DevOpsSummit at 20th Cloud Expo, Marco Morales, Director of Global Solutions at CollabNet, will discuss how organizations are increasingly adopting a discipline of Value Stream Mapping to ensure that the software they are producing is poised to o...
SYS-CON Events announced today that delaPlex will exhibit at SYS-CON's @CloudExpo, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. delaPlex pioneered Software Development as a Service (SDaaS), which provides scalable resources to build, test, and deploy software. It’s a fast and more reliable way to develop a new product or expand your in-house team.
DevOps is often described as a combination of technology and culture. Without both, DevOps isn't complete. However, applying the culture to outdated technology is a recipe for disaster; as response times grow and connections between teams are delayed by technology, the culture will die. A Nutanix Enterprise Cloud has many benefits that provide the needed base for a true DevOps paradigm. In his Day 3 Keynote at 20th Cloud Expo, Chris Brown, a Solutions Marketing Manager at Nutanix, will explore t...
Five years ago development was seen as a dead-end career, now it’s anything but – with an explosion in mobile and IoT initiatives increasing the demand for skilled engineers. But apart from having a ready supply of great coders, what constitutes true ‘DevOps Royalty’? It’ll be the ability to craft resilient architectures, supportability, security everywhere across the software lifecycle. In his keynote at @DevOpsSummit at 20th Cloud Expo, Jeffrey Scheaffer, GM and SVP, Continuous Delivery Busine...
SYS-CON Events announced today that Outscale, a global pure play Infrastructure as a Service provider and strategic partner of Dassault Systèmes, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Founded in 2010, Outscale simplifies infrastructure complexities and boosts the business agility of its customers. Outscale delivers a secure, reliable and industrial strength solution for its customers, which in...
Most DevOps journeys involve several phases of maturity. Research shows that the inflection point where organizations begin to see maximum value is when they implement tight integration deploying their code to their infrastructure. Success at this level is the last barrier to at-will deployment. Storage, for instance, is more capable than where we read and write data. In his session at @DevOpsSummit at 20th Cloud Expo, Josh Atwell, a Developer Advocate for NetApp, will discuss the role and value...
SYS-CON Events announced today that CollabNet, a global leader in enterprise software development, release automation and DevOps solutions, will be a Bronze Sponsor of SYS-CON's 20th International Cloud Expo®, taking place from June 6-8, 2017, at the Javits Center in New York City, NY. CollabNet offers a broad range of solutions with the mission of helping modern organizations deliver quality software at speed. The company’s latest innovation, the DevOps Lifecycle Manager (DLM), supports Value S...
IBM helps FinTechs and financial services companies build and monetize cognitive-enabled financial services apps quickly and at scale. Hosted on IBM Bluemix, IBM’s platform builds in customer insights, regulatory compliance analytics and security to help reduce development time and testing. In his session at 20th Cloud Expo, Tom Eck, Industry Platforms CTO at IBM Cloud, will discuss how these tools simplify the time-consuming tasks of selection, mapping and data integration, allowing developers ...
In order to meet the rapidly changing demands of today’s customers, companies are continually forced to redefine their business strategies in order to meet these needs, stay relevant and continue to see profitable growth. IoT deployment and development is integral in this transformation, and today businesses are increasingly seeing the value of investing their resources into IoT deployments. These technologies are able increase ROI through projects such as connecting supply chains or enabling sm...
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, whic...
SYS-CON Events announced today that Peak 10, Inc., a national IT infrastructure and cloud services provider, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Peak 10 provides reliable, tailored data center and network services, cloud and managed services. Its solutions are designed to scale and adapt to customers’ changing business needs, enabling them to lower costs, improve performance and focus intern...
Everywhere we turn in our industry we can find strong opinions about the direction, type and nature of cloud’s impact on computing and business. Another word that is used in every context in our industry is “hybrid.” In his session at 20th Cloud Expo, Alvaro Gonzalez, Director of Technical, Partner and Field Marketing at Peak 10, will use a combination of a few conceptual props and some research recently commissioned by Peak 10 to offer a real-world consideration of how the various categories of...