Welcome!

News Feed Item

Brownstein Group Opens Kosher Winery

Marc Brownstein Announces His Departure From the Agency to Oversee Production of a Limited-Edition 'Liberty Kvell' Kosher Wine

PHILADELPHIA ,PA--(Marketwired - April 01, 2014) - Brownstein Group, the longest-running independent brand communication firm in Philadelphia, today announced it has opened its own kosher winery and will begin production of a 'Liberty Kvell' label, described as a sweet red wine bottled under strict Rabbinical supervision. Marc Brownstein, President and CEO of Brownstein Group, will take a year-long sabbatical from the agency to focus on the new operation.

Since 1964, Brownstein Group has excelled in the fields of advertising and public relations. The agency now joins an industry trend moving away from traditional advertising and towards the creation of artisanal liquors, despite an overwhelming lack of demand.

Analysts have lauded Brownstein Group's timing, citing the continued steady growth of its competition. It has been speculated that advertising liquor pioneer Steve Grasse, inventor of the successful spirit Sailor Jerry, is actively trying to increase supply by expanding his distillery empire to New Hampshire. Red Tettemer O'Connell + Partners meanwhile has spent the past quarter re-purposing its TuB Gin as a signature cologne for teenagers, called NecK.

Berny Brownstein, Founder and Chairman at Brownstein Group, has taken full responsibility for the agency's late addition to the market, but is confident their new kosher wine will resonate.

"We were too focused on clients during our first 50 years and I won't be making that mistake again," said Brownstein. "Kosher wine sells itself; we don't need a fancy video. This isn't your bubbe's house. Liberty Kvell is punk rock -- young, hip and comes in flavors like purple."

The word "kvell" (pronounced "K-VELL") is Yiddish and means "to be delighted." Berny Brownstein, who recently converted to Judaism, felt the name Liberty Kvell adequately captured the blend of his new faith and his longtime hometown of Philadelphia. Brownstein Group timed the release of the first Liberty Kvell vintage to coincide with the agency's 50thAnniversary and the vineyard is located on the roof of their headquarters at 215 S. Broad Street. Tours and tastings are scheduled to begin in early summer and will be led by Marc Brownstein, the former President and now Chief Vintner of Brownstein Group.

"It was never my plan to remain at Brownstein Group for more than a few months," said Marc Brownstein, Chief Vintner and Cork Master of Brownstein Group. "Despite years of profitable growth and successful branding campaigns, I never felt truly satisfied. Now that we have the vineyard on our roof, I'm finally able to combine the two great passions in my life -- advertising and sweet wine."

For more information about Brownstein Group or to schedule a tour of its new kosher winery, please visit www.brownsteingroup.com or join us on Facebook.

About Brownstein Group

Brownstein Group is a brand communication firm located in Center City Philadelphia. Founded in 1964, Brownstein Group has since evolved into a network of integrated communication specialties encompassing brand strategy, digital, advertising and design, public relations and social media. Brownstein Group is proud to celebrate 50 years of providing services to local, national and international clients such as IKEA, Beneficial Bank, Comcast, Microsoft, Saint-Gobain North America, Western Union, AmerisourceBergen, Cozen O'Connor, the Philadelphia Auto Show and Campus Apartments. For additional information, connect with Brownstein Group on Twitter @Brownstein_Grp or Facebook at www.facebook.com/brownsteingroup, or visit www.brownsteingroup.com.

Sean Carney
Brownstein Group
(215) 735-3470
[email protected]

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
SYS-CON Events announced today that CrowdReviews.com has been named “Media Sponsor” of SYS-CON's 22nd International Cloud Expo, which will take place on June 5–7, 2018, at the Javits Center in New York City, NY. CrowdReviews.com is a transparent online platform for determining which products and services are the best based on the opinion of the crowd. The crowd consists of Internet users that have experienced products and services first-hand and have an interest in letting other potential buye...
In his session at 21st Cloud Expo, James Henry, Co-CEO/CTO of Calgary Scientific Inc., introduced you to the challenges, solutions and benefits of training AI systems to solve visual problems with an emphasis on improving AIs with continuous training in the field. He explored applications in several industries and discussed technologies that allow the deployment of advanced visualization solutions to the cloud.
"There's plenty of bandwidth out there but it's never in the right place. So what Cedexis does is uses data to work out the best pathways to get data from the origin to the person who wants to get it," explained Simon Jones, Evangelist and Head of Marketing at Cedexis, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"Space Monkey by Vivent Smart Home is a product that is a distributed cloud-based edge storage network. Vivent Smart Home, our parent company, is a smart home provider that places a lot of hard drives across homes in North America," explained JT Olds, Director of Engineering, and Brandon Crowfeather, Product Manager, at Vivint Smart Home, in this SYS-CON.tv interview at @ThingsExpo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"Codigm is based on the cloud and we are here to explore marketing opportunities in America. Our mission is to make an ecosystem of the SW environment that anyone can understand, learn, teach, and develop the SW on the cloud," explained Sung Tae Ryu, CEO of Codigm, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"We're focused on how to get some of the attributes that you would expect from an Amazon, Azure, Google, and doing that on-prem. We believe today that you can actually get those types of things done with certain architectures available in the market today," explained Steve Conner, VP of Sales at Cloudistics, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
The question before companies today is not whether to become intelligent, it’s a question of how and how fast. The key is to adopt and deploy an intelligent application strategy while simultaneously preparing to scale that intelligence. In her session at 21st Cloud Expo, Sangeeta Chakraborty, Chief Customer Officer at Ayasdi, provided a tactical framework to become a truly intelligent enterprise, including how to identify the right applications for AI, how to build a Center of Excellence to oper...
"IBM is really all in on blockchain. We take a look at sort of the history of blockchain ledger technologies. It started out with bitcoin, Ethereum, and IBM evaluated these particular blockchain technologies and found they were anonymous and permissionless and that many companies were looking for permissioned blockchain," stated René Bostic, Technical VP of the IBM Cloud Unit in North America, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Conventi...
"We're developing a software that is based on the cloud environment and we are providing those services to corporations and the general public," explained Seungmin Kim, CEO/CTO of SM Systems Inc., in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
WebRTC is great technology to build your own communication tools. It will be even more exciting experience it with advanced devices, such as a 360 Camera, 360 microphone, and a depth sensor camera. In his session at @ThingsExpo, Masashi Ganeko, a manager at INFOCOM Corporation, introduced two experimental projects from his team and what they learned from them. "Shotoku Tamago" uses the robot audition software HARK to track speakers in 360 video of a remote party. "Virtual Teleport" uses a multip...
SYS-CON Events announced today that Telecom Reseller has been named “Media Sponsor” of SYS-CON's 22nd International Cloud Expo, which will take place on June 5-7, 2018, at the Javits Center in New York, NY. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
"CA has been doing a lot of things in the area of DevOps. Now we have a complete set of tool sets in order to enable customers to go all the way from planning to development to testing down to release into the operations," explained Aruna Ravichandran, Vice President of Global Marketing and Strategy at CA Technologies, in this SYS-CON.tv interview at DevOps Summit at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
DevOps promotes continuous improvement through a culture of collaboration. But in real terms, how do you: Integrate activities across diverse teams and services? Make objective decisions with system-wide visibility? Use feedback loops to enable learning and improvement? With technology insights and real-world examples, in his general session at @DevOpsSummit, at 21st Cloud Expo, Andi Mann, Chief Technology Advocate at Splunk, explored how leading organizations use data-driven DevOps to close th...
Enterprises are moving to the cloud faster than most of us in security expected. CIOs are going from 0 to 100 in cloud adoption and leaving security teams in the dust. Once cloud is part of an enterprise stack, it’s unclear who has responsibility for the protection of applications, services, and data. When cloud breaches occur, whether active compromise or a publicly accessible database, the blame must fall on both service providers and users. In his session at 21st Cloud Expo, Ben Johnson, C...
Coca-Cola’s Google powered digital signage system lays the groundwork for a more valuable connection between Coke and its customers. Digital signs pair software with high-resolution displays so that a message can be changed instantly based on what the operator wants to communicate or sell. In their Day 3 Keynote at 21st Cloud Expo, Greg Chambers, Global Group Director, Digital Innovation, Coca-Cola, and Vidya Nagarajan, a Senior Product Manager at Google, discussed how from store operations and ...