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ProfNet Experts Available on Office Hazards, Cybercrime, More

Also in This Edition: Jobs for Writers and Media Industry Blog Posts

NEW YORK, April 1, 2014 /PRNewswire/ -- Below are experts from the ProfNet network that are available to discuss timely issues in your coverage area. If you are interested in interviewing any of the experts, please contact them via the contact information at the end of the listing. To receive these updates by email, send a note to [email protected] with the industries you cover, and we'll add you to the appropriate edition. 

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  • Homebuyers Beware in a Flipper's Market
  • Telltale Signs Your Office is a Health Hazard
  • Protecting Your Company From Infiltration and Theft


  • Healthcare Reporter - Bloomberg News (NY)
  • Staff Writer - (CA)
  • Lifestyle/News Feature Reporter - St. Joseph News-Press (MO)


  • Media 411: Avoid These Beginner Journalist Mistakes
  • The Q&A Team: 15 Tips for Creating the Perfect Headline
  • SPOTLIGHT: Mark Guarino, The Christian Science Monitor


Homebuyers Beware in a Flipper's Market
Eric Workman
Vice President of Sales
MACK Companies
Homebuyers need to exercise extra caution when buying in a seller's market, but that is especially true when buying from a house flipper. Says Workman: "While a property's value is comprised of a number of factors, including the number of rooms, the home's condition and the sale price of neighboring homes, where many flippers get burned, is in calculating how much it will cost to make the home sale-ready and estimating a realistic sale price. This sometimes results in the flipper taking short-cuts to make the home appear in good condition when, in reality, costly repairs are still needed." For that reason, he says that before homebuyers engage in a bidding war, they need to find out if the home is really worth it. He also advises would-be buyers to spot the signs that the home is not in prime condition. Says Workman: "Look for subtle but severe signs of deterioration, like poorly patched cracks in the foundation, sloping floors or water stains. Homebuyers also need to do their homework to uncover potential issues. Find out who did the rehab work – was it a licensed contractor or an inexperienced do-it-yourselfer? Did they pull the necessary permits? And research if the home sat vacant before the flipper purchased it. If it endured several freeze and thaw seasons unattended, it may have suffered significant damage."
Workman knows the process from both the flipper's and buyer's perspective, and can explain what homebuyers need to know before buying from a flipper. As vice president of sales at MACK Companies, he identifies foreclosed single-family homes to purchase, redevelop to new construction standards and then sell or rent.  
Media Contact: Julie Liedtke, [email protected]

Telltale Signs Your Office is a Health Hazard
Justin Dixon
Snyder Environmental
"What are the telltale signs your office is a health hazard? Asbestos and poor indoor air quality (IAQ). The probabilities of asbestos in your workplace is very simple: If the structure was constructed prior to 1990, asbestos-containing materials may be present, although rare in '80s-model construction. Many common building materials and finish materials could possibly contain asbestos, so the only way to know with certainty is to have the building inspected for asbestos by a licensed firm. If leasing space, ask the building manager to view the asbestos inspection for the building, and if they don't have one, urge them to have this done. The inspection report will identify what materials contain asbestos. Company management can then alert employees to the material and its location, and instruct them to monitor the condition and report if the material becomes disturbed or damaged. According to EPA, indoor air is 70 times more polluted than the air outside. Common signs of poor workplace IAQ are water intrusion, odors and, most importantly, consistent or repetitive complaints of employees of respiratory irritation. Examples of poor indoor air would be mold growth, funny smells, and the presence of insects. Indoor air pollution can cause itching, watering eyes, worsened allergies and asthma, headache, nausea, dry throat and skin. If these signs are present, contact an environmental services. The fewer airborne pollutants the cleaner the air."
Snyder Environmental, Inc., is a North Little Rock, Ark-based small business that specializes in the safe and compliant remediation of environmental issues such as asbestos, mold, lead paint removal, dust control and demolition for businesses.
Media Contact: John Goodman, [email protected]

Protecting Your Company From Infiltration and Theft
David Sun
Technical Investigator and President
SunBlock Systems, Inc.
"Every company believes they are doing their best to protect their resources from infiltration or theft. However, as cybercrime grows exponentially, it's no longer likely that it's a teenager depositing a crackling skull-and-crossbones into your network as a company wide screensaver. Your company is subject to intellectual property theft, sabotage, and social protest. How will you most likely discover you've been compromised? The first clue will be a phone call from the FBI. Learn what happens when your company must recover from an infiltration or IP theft."
Media Contact: Liora Farkovitz, [email protected]



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Following are links to other news and resources we think you might find useful. If you have an item you think other reporters would be interested in and would like us to include in a future alert, please drop us a line at [email protected]

  • MEDIA 411: AVOID THESE BEGINNER JOURNALIST MISTAKES. If you're just starting out as a reporter, this list will provide you with links to some really great clips with information that can help you avoid making the mistakes many newbies make:
  • THE Q&A TEAM: 15 TIPS FOR CREATING THE PERFECT HEADLINE. The first thing most readers notice is the headline of an article, blog post, press release, etc. It is important that the headline catches the reader's attention and persuades them to continue reading. We asked some of our ProfNet experts to share tips on creating the perfect headline. Here are the top 15 tips:
  • SPOTLIGHT: MARK GUARINO, THE CHRISTIAN SCIENCE MONITOR: This SPOTLIGHT belongs to Mark Guarino, a staff writer with The Christian Science Monitor where he covers national news and culture out of Chicago. His byline has also run in Reuters, Salon, the Chicago Tribune, the Chicago Sun-Times, New York Magazine, Agence France-Press (AFP), and other media outlets:

PROFNET is an exclusive service of PR Newswire. To submit a request for experts:  To search the ProfNet Connect experts database:  To contact ProfNet by phone: +1-800-PROFNET, ext. 1  To share a thought on Expert Alerts: [email protected]



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