Welcome!

News Feed Item

We Feel Your Pain! Zippo Launches Virtual Support System for Owners of Lost Lighters

Americans spend an average of 903 hours of their lives looking for lost items

BRADFORD, Pa., April 3, 2014 /PRNewswire/ -- In response to the thousands of messages received from forlorn owners of lost Zippo lighters, the eponymous maker of iconic windproof lighters today announces the launch of www.ShareThePain.com. Through this new online community consumers can interact with the brand and share the sadness of having to live without their Zippo lighters. Losing a Zippo lighter is exceedingly common, and it takes an emotional toll. A recent survey by Zippo found that 68 percent of Zippo lighter owners in the United States have lost their lighter.

To view the multimedia assets associated with this release, please click: http://www.multivu.com/mnr/7161251-zippo-launches-online-community-for-owners-of-lost-lighters-sharethepain

#SharethePain with Jax McFlame at ShareThePain.com

"We've been receiving letters, calls and e-mails for decades from Zippo fans sharing their sadness at having lost a cherished lighter," said David Warfel, global marketing director, Zippo. "These run the gamut from matter-of-fact messages about a fisherman dropping his Zippo overboard to heartfelt notes from American war veterans whose military-issued Zippos disappeared during combat."

For many, Zippos are more than just lighters; they are treasured gifts, mementos, keepsakes and symbols of American history. ShareThePain.com will serve as a virtual support system for owners of lost Zippo lighters, where they can share their pain with Jax McFlame, the ultimate Zippo man and all-American tough guy, receive his words of wisdom and start the healing process. There's almost nothing in the world that can rattle Jax, but losing his Zippo lighter is one thing he cannot stand. ShareThePain.com will also act as a forum to promote stories of 'found' Zippo lighters.

"Not every story has a sad ending," Warfel added. "A great 'found Zippo' story that stands out comes from a former New York State fish and game protector. He relayed the tale of a fishing party that caught an 18-pound Pike, dressed the fish and found a Zippo lighter in its stomach. Even after being swallowed by a fish, the lighter was in excellent shape and lit on the first try. This is just one of the thousands of stories from devoted Zippo fans who have had to deal with the pain of losing a lighter, or in this case the joy of finding one that was lost by a previous owner."

The Zippo survey shows that the average American spends 54,180 minutes, or 903 hours, of his or her life searching for lost belongings[1], with 84.2 percent of respondents noting that they would either "panic" or "swear/curse" if they lost a valued item. Of the respondents who owned and then lost a Zippo lighter, nearly 20 percent noted that they were "devastated" upon realizing their lighter was lost.

The U.S.'s top 5 most commonly lost items are:

  1. Pen
  2. Money
  3. Lighter
  4. Car keys
  5. Jewelry

Notes to editors
The Zippo study into lost items was conducted in January 2014 amongst 11,117 people across 10 countries and three continents. 1,030 Americans were surveyed as part of the study.

About Zippo
One of the most recognized brands in the world, Zippo was founded in the fall of 1932 by George G. Blaisdell in Bradford, PA, where it has manufactured over 500 million windproof lighters. With the exception of improvements to the flint wheel and modifications in case finishes, the product remains unchanged and is backed by the company's famous lifetime guarantee – "It works, or we fix it free.™" Zippo's diverse product line includes lighter accessories; butane candle lighters; watches, fragrance, and lifestyle accessories for men; and a robust line of heat and flame products for outdoor enthusiasts.  Zippo markets in over 160 countries and also owns the Ronson brand of lighters and fuel and W.R. Case and Sons Cutlery Company, both based in Bradford, PA.  For more information, visit Zippo.com.

[1]Calculated on the average U.S. lifespan of 78.7 years, CDC 2011

Global Lost Stats and Facts #SharethePain

 

Lost your lighter? Visit SharethePain.com

 

Zippo launches support system for owners of lost lighters

To view the multimedia assets associated with this release, please click: http://www.multivu.com/mnr/7161251-zippo-launches-online-community-for-owners-of-lost-lighters-sharethepain

SOURCE Zippo Manufacturing Company

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
"DivvyCloud as a company set out to help customers automate solutions to the most common cloud problems," noted Jeremy Snyder, VP of Business Development at DivvyCloud, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
While the focus and objectives of IoT initiatives are many and diverse, they all share a few common attributes, and one of those is the network. Commonly, that network includes the Internet, over which there isn't any real control for performance and availability. Or is there? The current state of the art for Big Data analytics, as applied to network telemetry, offers new opportunities for improving and assuring operational integrity. In his session at @ThingsExpo, Jim Frey, Vice President of S...
"We focus on SAP workloads because they are among the most powerful but somewhat challenging workloads out there to take into public cloud," explained Swen Conrad, CEO of Ocean9, Inc., in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"As we've gone out into the public cloud we've seen that over time we may have lost a few things - we've lost control, we've given up cost to a certain extent, and then security, flexibility," explained Steve Conner, VP of Sales at Cloudistics,in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We provide IoT solutions. We provide the most compatible solutions for many applications. Our solutions are industry agnostic and also protocol agnostic," explained Richard Han, Head of Sales and Marketing and Engineering at Systena America, in this SYS-CON.tv interview at @ThingsExpo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We are focused on SAP running in the clouds, to make this super easy because we believe in the tremendous value of those powerful worlds - SAP and the cloud," explained Frank Stienhans, CTO of Ocean9, Inc., in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
DX World EXPO, LLC., a Lighthouse Point, Florida-based startup trade show producer and the creator of "DXWorldEXPO® - Digital Transformation Conference & Expo" has announced its executive management team. The team is headed by Levent Selamoglu, who has been named CEO. "Now is the time for a truly global DX event, to bring together the leading minds from the technology world in a conversation about Digital Transformation," he said in making the announcement.
"DX encompasses the continuing technology revolution, and is addressing society's most important issues throughout the entire $78 trillion 21st-century global economy," said Roger Strukhoff, Conference Chair. "DX World Expo has organized these issues along 10 tracks with more than 150 of the world's top speakers coming to Istanbul to help change the world."
"Peak 10 is a hybrid infrastructure provider across the nation. We are in the thick of things when it comes to hybrid IT," explained , Chief Technology Officer at Peak 10, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We are still a relatively small software house and we are focusing on certain industries like FinTech, med tech, energy and utilities. We help our customers with their digital transformation," noted Piotr Stawinski, Founder and CEO of EARP Integration, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"I think DevOps is now a rambunctious teenager – it’s starting to get a mind of its own, wanting to get its own things but it still needs some adult supervision," explained Thomas Hooker, VP of marketing at CollabNet, in this SYS-CON.tv interview at DevOps Summit at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We've been engaging with a lot of customers including Panasonic, we've been involved with Cisco and now we're working with the U.S. government - the Department of Homeland Security," explained Peter Jung, Chief Product Officer at Pulzze Systems, in this SYS-CON.tv interview at @ThingsExpo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We're here to tell the world about our cloud-scale infrastructure that we have at Juniper combined with the world-class security that we put into the cloud," explained Lisa Guess, VP of Systems Engineering at Juniper Networks, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"I will be talking about ChatOps and ChatOps as a way to solve some problems in the DevOps space," explained Himanshu Chhetri, CTO of Addteq, in this SYS-CON.tv interview at @DevOpsSummit at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
Your homes and cars can be automated and self-serviced. Why can't your storage? From simply asking questions to analyze and troubleshoot your infrastructure, to provisioning storage with snapshots, recovery and replication, your wildest sci-fi dream has come true. In his session at @DevOpsSummit at 20th Cloud Expo, Dan Florea, Director of Product Management at Tintri, provided a ChatOps demo where you can talk to your storage and manage it from anywhere, through Slack and similar services with...