Welcome!

News Feed Item

We Feel Your Pain! Zippo Launches Virtual Support System for Owners of Lost Lighters

Americans spend an average of 903 hours of their lives looking for lost items

BRADFORD, Pa., April 3, 2014 /PRNewswire/ -- In response to the thousands of messages received from forlorn owners of lost Zippo lighters, the eponymous maker of iconic windproof lighters today announces the launch of www.ShareThePain.com. Through this new online community consumers can interact with the brand and share the sadness of having to live without their Zippo lighters. Losing a Zippo lighter is exceedingly common, and it takes an emotional toll. A recent survey by Zippo found that 68 percent of Zippo lighter owners in the United States have lost their lighter.

To view the multimedia assets associated with this release, please click: http://www.multivu.com/mnr/7161251-zippo-launches-online-community-for-owners-of-lost-lighters-sharethepain

#SharethePain with Jax McFlame at ShareThePain.com

"We've been receiving letters, calls and e-mails for decades from Zippo fans sharing their sadness at having lost a cherished lighter," said David Warfel, global marketing director, Zippo. "These run the gamut from matter-of-fact messages about a fisherman dropping his Zippo overboard to heartfelt notes from American war veterans whose military-issued Zippos disappeared during combat."

For many, Zippos are more than just lighters; they are treasured gifts, mementos, keepsakes and symbols of American history. ShareThePain.com will serve as a virtual support system for owners of lost Zippo lighters, where they can share their pain with Jax McFlame, the ultimate Zippo man and all-American tough guy, receive his words of wisdom and start the healing process. There's almost nothing in the world that can rattle Jax, but losing his Zippo lighter is one thing he cannot stand. ShareThePain.com will also act as a forum to promote stories of 'found' Zippo lighters.

"Not every story has a sad ending," Warfel added. "A great 'found Zippo' story that stands out comes from a former New York State fish and game protector. He relayed the tale of a fishing party that caught an 18-pound Pike, dressed the fish and found a Zippo lighter in its stomach. Even after being swallowed by a fish, the lighter was in excellent shape and lit on the first try. This is just one of the thousands of stories from devoted Zippo fans who have had to deal with the pain of losing a lighter, or in this case the joy of finding one that was lost by a previous owner."

The Zippo survey shows that the average American spends 54,180 minutes, or 903 hours, of his or her life searching for lost belongings[1], with 84.2 percent of respondents noting that they would either "panic" or "swear/curse" if they lost a valued item. Of the respondents who owned and then lost a Zippo lighter, nearly 20 percent noted that they were "devastated" upon realizing their lighter was lost.

The U.S.'s top 5 most commonly lost items are:

  1. Pen
  2. Money
  3. Lighter
  4. Car keys
  5. Jewelry

Notes to editors
The Zippo study into lost items was conducted in January 2014 amongst 11,117 people across 10 countries and three continents. 1,030 Americans were surveyed as part of the study.

About Zippo
One of the most recognized brands in the world, Zippo was founded in the fall of 1932 by George G. Blaisdell in Bradford, PA, where it has manufactured over 500 million windproof lighters. With the exception of improvements to the flint wheel and modifications in case finishes, the product remains unchanged and is backed by the company's famous lifetime guarantee – "It works, or we fix it free.™" Zippo's diverse product line includes lighter accessories; butane candle lighters; watches, fragrance, and lifestyle accessories for men; and a robust line of heat and flame products for outdoor enthusiasts.  Zippo markets in over 160 countries and also owns the Ronson brand of lighters and fuel and W.R. Case and Sons Cutlery Company, both based in Bradford, PA.  For more information, visit Zippo.com.

[1]Calculated on the average U.S. lifespan of 78.7 years, CDC 2011

Global Lost Stats and Facts #SharethePain

 

Lost your lighter? Visit SharethePain.com

 

Zippo launches support system for owners of lost lighters

To view the multimedia assets associated with this release, please click: http://www.multivu.com/mnr/7161251-zippo-launches-online-community-for-owners-of-lost-lighters-sharethepain

SOURCE Zippo Manufacturing Company

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Between the mockups and specs produced by analysts, and resulting applications built by developers, there exists a gulf where projects fail, costs spiral, and applications disappoint. Methodologies like Agile attempt to address this with intensified communication, with partial success but many limitations. In his session at @DevOpsSummit at 19th Cloud Expo, Charles Kendrick, CTO at Isomorphic Software, will present a revolutionary model enabled by new technologies. Learn how business and deve...
As cloud adoption continues to transform business, today’s global enterprises are challenged with managing a growing amount of information living outside of the data center. The rapid adoption of IoT and increasingly mobile workforce are exacerbating the problem. Ensuring secure data sharing and efficient backup poses capacity and bandwidth considerations as well as policy and regulatory compliance issues.
Why do your mobile transformations need to happen today? Mobile is the strategy that enterprise transformation centers on to drive customer engagement. In his general session at @ThingsExpo, Roger Woods, Director, Mobile Product & Strategy – Adobe Marketing Cloud, covered key IoT and mobile trends that are forcing mobile transformation, key components of a solid mobile strategy and explored how brands are effectively driving mobile change throughout the enterprise.
SYS-CON Events announced today that eCube Systems, a leading provider of middleware modernization, integration, and management solutions, will exhibit at @DevOpsSummit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. eCube Systems offers a family of middleware evolution products and services that maximize return on technology investment by leveraging existing technical equity to meet evolving business needs. ...
Although it has gained significant traction in the consumer space, IoT is still in the early stages of adoption in enterprises environments. However, many companies are working on initiatives like Industry 4.0 that includes IoT as one of the key disruptive technologies expected to reshape businesses of tomorrow. The key challenges will be availability, robustness and reliability of networks that connect devices in a business environment. Software Defined Wide Area Network (SD-WAN) is expected to...
Data is an unusual currency; it is not restricted by the same transactional limitations as money or people. In fact, the more that you leverage your data across multiple business use cases, the more valuable it becomes to the organization. And the same can be said about the organization’s analytics. In his session at 19th Cloud Expo, Bill Schmarzo, CTO for the Big Data Practice at EMC, will introduce a methodology for capturing, enriching and sharing data (and analytics) across the organizati...
SYS-CON Events announced today that Pulzze Systems will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Pulzze Systems, Inc. provides infrastructure products for the Internet of Things to enable any connected device and system to carry out matched operations without programming. For more information, visit http://www.pulzzesystems.com.
Developing software for the Internet of Things (IoT) comes with its own set of challenges. Security, privacy, and unified standards are a few key issues. In addition, each IoT product is comprised of (at least) three separate application components: the software embedded in the device, the back-end service, and the mobile application for the end user’s controls. Each component is developed by a different team, using different technologies and practices, and deployed to a different stack/target –...
SYS-CON Events announced today Telecom Reseller has been named “Media Sponsor” of SYS-CON's 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
Traditional on-premises data centers have long been the domain of modern data platforms like Apache Hadoop, meaning companies who build their business on public cloud were challenged to run Big Data processing and analytics at scale. But recent advancements in Hadoop performance, security, and most importantly cloud-native integrations, are giving organizations the ability to truly gain value from all their data. In his session at 19th Cloud Expo, David Tishgart, Director of Product Marketing ...
Almost two-thirds of companies either have or soon will have IoT as the backbone of their business in 2016. However, IoT is far more complex than most firms expected. How can you not get trapped in the pitfalls? In his session at @ThingsExpo, Tony Shan, a renowned visionary and thought leader, will introduce a holistic method of IoTification, which is the process of IoTifying the existing technology and business models to adopt and leverage IoT. He will drill down to the components in this fra...
Fact: storage performance problems have only gotten more complicated, as applications not only have become largely virtualized, but also have moved to cloud-based infrastructures. Storage performance in virtualized environments isn’t just about IOPS anymore. Instead, you need to guarantee performance for individual VMs, helping applications maintain performance as the number of VMs continues to go up in real time. In his session at Cloud Expo, Dhiraj Sehgal, Product and Marketing at Tintri, wil...
Pulzze Systems was happy to participate in such a premier event and thankful to be receiving the winning investment and global network support from G-Startup Worldwide. It is an exciting time for Pulzze to showcase the effectiveness of innovative technologies and enable them to make the world smarter and better. The reputable contest is held to identify promising startups around the globe that are assured to change the world through their innovative products and disruptive technologies. There w...
StarNet Communications Corp has announced the addition of three Secure Remote Desktop modules to its flagship X-Win32 PC X server. The new modules enable X-Win32 to safely tunnel the remote desktops from Linux and Unix servers to the user’s PC over encrypted SSH. Traditionally, users of PC X servers deploy the XDMCP protocol to display remote desktop environments such as the Gnome and KDE desktops on Linux servers and the CDE environment on Solaris Unix machines. XDMCP is used primarily on comp...
SYS-CON Events announced today that StarNet Communications will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. StarNet Communications’ FastX is the industry first cloud-based remote X Windows emulator. Using standard Web browsers (FireFox, Chrome, Safari, etc.) users from around the world gain highly secure access to applications and data hosted on Linux-based servers in a central data center. ...