|By PR Newswire||
|April 7, 2014 06:00 AM EDT||
LAS VEGAS, April 7, 2014 /PRNewswire/ -- NAB Show -- Wayin, a company that is changing the way that social content and media is delivered, measured and experienced, today announced the launch of Wayin Broadcast. Developed on the heels of acquiring Comenta.TV, South America's premier social TV integration company, Wayin Broadcast was designed to help TV producers, networks, broadcasters and marketers seamlessly leverage social content to generate improved experiences for audiences and advertisers.
Wayin, one of few Twitter Certified Partners with premium access to Twitter's entire database, makes it easy for broadcasters to aggregate, curate and contextualize social media content within their preferred production workflow requirements. The Wayin Broadcast toolset enables users to instantly surface social content based on Twitter conversations and their relevance to specific TV programming. Wayin also maps and filters this content with a deep understanding of the audience's influence, location, and related organic trends.
TV producers and marketers can now better utilize real-time data for advanced audience engagement; on-air, online and in-app. Through a number of live visualizations and direct engagement tools, the Wayin platform helps producers and programmers capture and enhance the moments within and surrounding a show – both on-air and via second screen experiences.
"As former TV producers and marketers ourselves, our broadcast team spent almost a year speaking with TV producers and executives about their pain points, goals, and dream scenarios. We then developed an easy to use and unique suite of tools that provide incredibly powerful insights that can be acted upon instantly. We simplified social TV while also adding new functionality," said Tim Glomb, VP of media and entertainment at Wayin.
Wayin will premiere its innovative broadcast solution at this year's NAB event in Las Vegas. Attendees are invited to experience simultaneous social feeds displayed across a number of broadcast graphics systems through Apantac "Universal" Multi-viewers, all in real-time.
The Wayin Broadcast platform ensures that a broadcast station or network can identify and display various forms of Twitter data on air for its immediate production needs. These visualizations include tweets to screen, hashtag polls, mention counters, heat maps, live graphs, and more.
- Come see Wayin in the Sprockit Hub, Booth C2455 from 12:30-1:30 on April 7th.
- Join NAB's biggest Social TV Happy Hour from 3-6p April 7th- April 9th at the Wayin booth #SL15508 (Tweet #NABeer).
- View multiple feeds throughout the event on Apantac Multiviewer displays in Wayin booth #SL15508 and Apantac booth #N5212.
Wayin's ability to aggregate, curate, and measure social content and data in real-time enables companies of all sizes to extend and derive new value from their social marketing and communication efforts. Wayin facilitates relevant social content on any device, in any venue, from any site, and across any screen.
Dedicated to bringing clarity to every aspect of social business, Wayin clients include leading global brands, sports teams, TV networks and advertising agencies. Wayin's belief in delivering clarity also applies to their no-surprise pricing, no-guesswork analytics, and dedicated always-on customer service.
The Wayin Broadcast product set was designed to help producers, networks, broadcasters, and TV marketers seamlessly leverage social conversations to generate more meaningful experiences for audiences and advertisers.
Started by the co-founder and former top executives of SUN Microsystems and led by a team of engineers and media industry veterans, Wayin is based in Denver with offices in NYC, San Francisco, Palo Alto, Atlanta, Tokyo and Buenos Aires.
Microservices are a very exciting architectural approach that many organizations are looking to as a way to accelerate innovation. Microservices promise to allow teams to move away from monolithic "ball of mud" systems, but the reality is that, in the vast majority of organizations, different projects and technologies will continue to be developed at different speeds. How to handle the dependencies between these disparate systems with different iteration cycles? Consider the "canoncial problem" ...
Mar. 28, 2017 06:00 AM EDT Reads: 8,879
As businesses adopt functionalities in cloud computing, it’s imperative that IT operations consistently ensure cloud systems work correctly – all of the time, and to their best capabilities. In his session at @BigDataExpo, Bernd Harzog, CEO and founder of OpsDataStore, will present an industry answer to the common question, “Are you running IT operations as efficiently and as cost effectively as you need to?” He will expound on the industry issues he frequently came up against as an analyst, and...
Mar. 28, 2017 06:00 AM EDT Reads: 4,276
Why do your mobile transformations need to happen today? Mobile is the strategy that enterprise transformation centers on to drive customer engagement. In his general session at @ThingsExpo, Roger Woods, Director, Mobile Product & Strategy – Adobe Marketing Cloud, covered key IoT and mobile trends that are forcing mobile transformation, key components of a solid mobile strategy and explored how brands are effectively driving mobile change throughout the enterprise.
Mar. 28, 2017 06:00 AM EDT Reads: 2,942
After more than five years of DevOps, definitions are evolving, boundaries are expanding, ‘unicorns’ are no longer rare, enterprises are on board, and pundits are moving on. Can we now look at an evolution of DevOps? Should we? Is the foundation of DevOps ‘done’, or is there still too much left to do? What is mature, and what is still missing? What does the next 5 years of DevOps look like? In this Power Panel at DevOps Summit, moderated by DevOps Summit Conference Chair Andi Mann, panelists l...
Mar. 28, 2017 05:00 AM EDT Reads: 9,880
In their Live Hack” presentation at 17th Cloud Expo, Stephen Coty and Paul Fletcher, Chief Security Evangelists at Alert Logic, provided the audience with a chance to see a live demonstration of the common tools cyber attackers use to attack cloud and traditional IT systems. This “Live Hack” used open source attack tools that are free and available for download by anybody. Attendees learned where to find and how to operate these tools for the purpose of testing their own IT infrastructure. The...
Mar. 28, 2017 04:45 AM EDT Reads: 7,463
Keeping pace with advancements in software delivery processes and tooling is taxing even for the most proficient organizations. Point tools, platforms, open source and the increasing adoption of private and public cloud services requires strong engineering rigor - all in the face of developer demands to use the tools of choice. As Agile has settled in as a mainstream practice, now DevOps has emerged as the next wave to improve software delivery speed and output. To make DevOps work, organization...
Mar. 28, 2017 02:30 AM EDT Reads: 2,020
My team embarked on building a data lake for our sales and marketing data to better understand customer journeys. This required building a hybrid data pipeline to connect our cloud CRM with the new Hadoop Data Lake. One challenge is that IT was not in a position to provide support until we proved value and marketing did not have the experience, so we embarked on the journey ourselves within the product marketing team for our line of business within Progress. In his session at @BigDataExpo, Sum...
Mar. 28, 2017 02:15 AM EDT Reads: 3,091
The modern software development landscape consists of best practices and tools that allow teams to deliver software in a near-continuous manner. By adopting a culture of automation, measurement and sharing, the time to ship code has been greatly reduced, allowing for shorter release cycles and quicker feedback from customers and users. Still, with all of these tools and methods, how can teams stay on top of what is taking place across their infrastructure and codebase? Hopping between services a...
Mar. 28, 2017 02:15 AM EDT Reads: 9,902
Virtualization over the past years has become a key strategy for IT to acquire multi-tenancy, increase utilization, develop elasticity and improve security. And virtual machines (VMs) are quickly becoming a main vehicle for developing and deploying applications. The introduction of containers seems to be bringing another and perhaps overlapped solution for achieving the same above-mentioned benefits. Are a container and a virtual machine fundamentally the same or different? And how? Is one techn...
Mar. 28, 2017 02:15 AM EDT Reads: 3,106
SYS-CON Events announced today that MobiDev, a client-oriented software development company, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place June 6-8, 2017, at the Javits Center in New York City, NY, and the 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. MobiDev is a software company that develops and delivers turn-key mobile apps, websites, web services, and complex softw...
Mar. 28, 2017 02:00 AM EDT Reads: 3,891
DevOps is often described as a combination of technology and culture. Without both, DevOps isn't complete. However, applying the culture to outdated technology is a recipe for disaster; as response times grow and connections between teams are delayed by technology, the culture will die. A Nutanix Enterprise Cloud has many benefits that provide the needed base for a true DevOps paradigm.
Mar. 28, 2017 01:00 AM EDT Reads: 2,343
What sort of WebRTC based applications can we expect to see over the next year and beyond? One way to predict development trends is to see what sorts of applications startups are building. In his session at @ThingsExpo, Arin Sime, founder of WebRTC.ventures, will discuss the current and likely future trends in WebRTC application development based on real requests for custom applications from real customers, as well as other public sources of information,
Mar. 28, 2017 12:45 AM EDT Reads: 982
Interoute has announced the integration of its Global Cloud Infrastructure platform with Rancher Labs’ container management platform, Rancher. This approach enables enterprises to accelerate their digital transformation and infrastructure investments. Matthew Finnie, Interoute CTO commented “Enterprises developing and building apps in the cloud and those on a path to Digital Transformation need Digital ICT Infrastructure that allows them to build, test and deploy faster than ever before. The int...
Mar. 28, 2017 12:00 AM EDT Reads: 1,247
Whether you like it or not, DevOps is on track for a remarkable alliance with security. The SEC didn’t approve the merger. And your boss hasn’t heard anything about it. Yet, this unruly triumvirate will soon dominate and deliver DevSecOps faster, cheaper, better, and on an unprecedented scale. In his session at DevOps Summit, Frank Bunger, VP of Customer Success at ScriptRock, discussed how this cathartic moment will propel the DevOps movement from such stuff as dreams are made on to a practic...
Mar. 28, 2017 12:00 AM EDT Reads: 8,378
ChatOps is an emerging topic that has led to the wide availability of integrations between group chat and various other tools/platforms. Currently, HipChat is an extremely powerful collaboration platform due to the various ChatOps integrations that are available. However, DevOps automation can involve orchestration and complex workflows. In his session at @DevOpsSummit at 20th Cloud Expo, Himanshu Chhetri, CTO at Addteq, will cover practical examples and use cases such as self-provisioning infra...
Mar. 27, 2017 11:30 PM EDT Reads: 3,063