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GuestLogix Secures 3 Year Deal with Priority Travel Group, The World's Leading Provider of Airport Lounge Access

TORONTO, ONTARIO -- (Marketwired) -- 04/07/14 -- GuestLogix Inc. (TSX: GXI), the leading global provider of onboard retail and payment technology solutions to airlines and the passenger travel industry, today announced a 3-year agreement with the world's largest independent provider of airport lounge access, Priority Travel Group. Following an extensive trial, the Company's onboard retailing technology, including PCI-compliant handheld POS devices and GuestPass™ platform, will be deployed across Priority Travel Group's lounge network, to authenticate and manage lounge member access for all its membership programs, including the industry leader, Priority Pass. This agreement allows Priority Travel Group to globally upgrade its lounge access verification technology, which will be used to improve the lounge check-in process for all customers globally.

"In 2014, GuestLogix will be extending its reach to off-board touchpoints via various partnerships and agreements, and this signing with Priority Travel Group will assist us in creating an impactful off-board presence in airport lounges," said Brett Proud, President & CEO, GuestLogix. "Priority Travel Group is a massive win for GuestLogix, involving the deployment of our technology across their global network of airport VIP lounges - on every single continent. Our enhanced PCI-compliant platform technology will modernize the lounge check-in process for this market leader."

"The GuestLogix solution will help us to improve the lounge check-in process for our members and customers, which is a key business objective for the Company," said Steve Pinches, Managing Director, Priority Travel Group. "Our goal is to provide a stress-free experience for our members by providing peaceful lounge environments that negate the typical chaos of being at the airport. We are constantly looking for ways to enhance our customer experience, and based on our evaluation of GuestLogix' solution, our members will soon benefit from a streamlined lounge check-in process."

Priority Travel Group, a division of the Collinson Group, is a market-leader within the lifestyle benefits and business travel sectors. Having created the concept over twenty years ago with its Priority Pass lounge membership program, it continues to be the largest independent airport lounge access program in the world.

"Our team demonstrated its commitment to earning Priority Travel Group's business by developing a customised application to meet their unique set of requirements, and we are thrilled that they have decided to proceed with a global network rollout," said Ilia Kostov, EVP Global Sales and Product Strategy, GuestLogix. "Our technology will deliver consistency and accuracy throughout Priority Travel Group's worldwide lounge estate, and we look forward to supporting their initiatives in all corners of the globe."

About Priority Travel Group

Priority Travel Group is a market-leader within the leisure and business travel sectors and includes the well-established products: Priority Pass, IAPA, Lounge Club, Lounge Pass and Priority Traveller. The Priority Travel Group is a division of the Collinson Group.

The Collinson Group is a privately owned global organisation that leverages data, customer insight & marketing expertise to benefit its companies, clients & their customers. Unique intellectual property enables the Collinson Group to develop stronger relationships between brands and their customers by identifying a customer need which allows enhanced targeting through relevant concepts leading to more profitable customers in global markets.

With some Group companies having started more than 30 years ago, today the Collinson Group is divided in to four core divisions operating in 24 global locations, Priority Travel Group being one of these core divisions with offices based in London, Dallas and Hong Kong.

The four core divisions that make up the Collinson Group are: International Travel Clubs and Services (Priority Travel Group); Marketing Services Group (Origo Marketing Group); Insurance (the Collinson Insurance Group) and; Collinson R&D.

For more information:

Priority Pass™

Priority Pass ( provides frequent travelers with airport lounge access, irrespective of their class of travel, airline flown or existing membership in an airline loyalty program. Launched in 1992, Priority Pass now offers more than 600 airport lounges worldwide in 300 cities in over 100 countries.

About GuestLogix

GuestLogix Inc. (TSX: GXI), is a global leader in comprehensive retail solutions delivered to the passenger travel industry, both onboard and off-board. Bringing over a decade of expertise as the industry's most trusted onboard transaction processing partner to airlines, rail operators and elsewhere in the passenger travel industry, GuestLogix powers the industry's growing reliance on ancillary revenue generation. Both direct to operators as well as through partnerships with global leaders in catering, duty-free, inflight entertainment and self-service retail experts, the Company provides the payment services touching over 1 billion travelling consumers each year. GuestLogix' global headquarters and centre for product innovation is located in Toronto, with regional head offices located in Dallas, London and Hong Kong. More information is available at

© 2014 GuestLogix. All Rights Reserved.

Forward-Looking Statements

This news release includes certain forward-looking statements that are based upon current expectations, which involve risks and uncertainties associated with GuestLogix' business and the environment in which the business operates. Any statements contained herein that are not statements of historical facts may be deemed to be forward-looking, including those identified by the expressions "anticipate", "believe", "plan", "estimate", "expect", "intend", and similar expressions to the extent they relate to the Company or its management. The forward-looking statements are not historical facts, but reflect GuestLogix' current expectations regarding future results or events. These forward-looking statements are subject to a number of risks and uncertainties that could cause actual results or events to differ materially from current expectations, including the matters discussed under "Risks and Uncertainties" in the Filing Statement filed on March 24, 2014 with the regulatory authorities. GuestLogix assumes no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those reflected in the forward-looking statements.

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