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New Study Reveals Americans' Egg Preferences This Easter

SAN FRANCISCO, CA -- (Marketwired) -- 04/08/14 -- Just in time for Spring and the Easter holiday season, a new study conducted by Kelton Global* has revealed Americans' Egg preferences are all about "scrambled." 98 percent of the nation eats eggs, but one-third of Americans prefer their eggs scrambled. Only seven percent prefer their eggs to be hard-boiled. What to do this Easter? the happy egg co. wants you to be egg-spertly creative and transform those hard-boiled eggs into works of art and palate pleasing meals.

Instead of buying the classic white shelled egg, the happy egg co. wants to offer an egg-cellent tip. Natural pigments within the signature brown shells of eggs from the happy egg co. result in more jewel-like tones than the same coloring methods on white shelled eggs. Here's an eggtastic stat to share at Sunday brunch: 96 percent of Americans don't know that the color of eggs is actually determined by the color of the hen's earlobes!

To make your Easter truly happy, make sure to use a quality egg that has a happy life. the happy egg co. is the first and only 100 percent Free Range Egg Company certified by Humane Farm Animal Care. The hens, affectionately called "The Girls," have access to over four acres of pasture every day, which is about the size of three football fields. "The Girls" spend every day outdoors in natural sunlight, flapping, perching, foraging and dust-bathing under the expert care of family farmers.

Free Range on pasture eggs from the happy egg co. are conveniently available in more than 2,200 grocery stores in 33 states across the U.S. Packaged in a sunshine-yellow carton, made of 100 percent recycled and compostable material, happy eggs stand out for their color and clarity in the egg aisle.

Need Easter entertaining recipes? For breakfast, lunch or dinner, hop on over to thehappyeggco.com for delicious ideas.

*Survey was conducted by Kelton, a leading global insights firm, on behalf of the happy egg co. among 1,011 nationally representative Americans ages 18 and over.

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Media Contact:
Julie Hendricks
Rogers Finn Partners
[email protected]
(310) 552-4107

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