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Vital Herd Selects ThingWorx M2M Technology Platform for Livestock Management
|By Business Wire
|April 14, 2014 08:15 AM EDT
(Nasdaq: PTC) business and leading Internet of Things (IoT) and M2M
platform provider, today announced that Vital Herd™, Inc, a Software as
a Service (SaaS) solution provider for animal health and nutrition
management initiatives, has selected the ThingWorx®
application platform to power its M2M non-invasive individual animal
monitoring technology. This technology will offer advanced intelligence
and analytics to dairy and beef operations to improve animal health and
nutrition management, which is largely done by visual observation today.
According to the US Department of Agriculture’s (USDA) latest report,
approximately four million animals die in the U.S. as part of its dairy
and beef production, while many more get sick. This represents many
billions of dollars in economic losses each year for U.S. dairy and beef
producers in terms of lost revenue, high treatment costs and high feed
Vital Herd’s first product targets dairy producers and offers them a
practical, data-driven solution for improving productivity. Each
producing cow ingests an ePill which contains a novel sensor that
captures real time vital sign information from each cow, for the life of
the animal. Vital Herd is using the ThingWorx application development
platform to normalize the data, create vital sign benchmarks for each
animal and then deliver that information back to the producer in an
easy-to-understand, actionable dashboard format. This data offers new
and early insight into productivity-limiting illnesses, suboptimal
nutrition programs and even environmental factors such as heat stress
that can reduce production.
“Cattle health, nutritional and well-being management today is done
largely by visually inspecting the animals throughout the day. This is a
very inefficient way to identify problems because it relies on physical
clues, which occur late when it is difficult and costly to reverse,”
said Brian Walsh, CEO, Vital Herd. “Being able to collect individual
animal data economically that can provide early insights into
sub-optimal health or nutrition is vitally important and can make a very
meaningful impact in productivity. We chose the ThingWorx
platform because we are able to rapidly develop intuitive applications
that highlight what action may be needed before possible disease or
nutrition becomes a clinical problem.”
The ThingWorx platform provides Vital Herd with a complete software
development, runtime, and intelligence environment, along with rapid
application building tools, allowing the company to quickly enhance
their customer-facing applications without incurring additional
“Vital Herd is a good example of how M2M technology can improve animal
well-being,” said Russ Fadel, president, ThingWorx. “Using ThingWorx,
Vital Herd can quickly bring new capabilities to market,
offering significant economic gain for the producers in addition to
better animal productivity. We look forward to continuing to work with
About Vital Herd, Inc.
Vital Herd, Inc. was founded in early
2012 to modernize the global beef and dairy production industries
through continuous, autonomous and individual animal monitoring for
increased producer profits and improved animal well-being. For more
information about Vital Herd, please visit www.vitalherd.com.
About ThingWorx, a PTC Business
ThingWorx, a PTC (Nasdaq:
PTC) business, provides the first platform designed to efficiently build
and run the applications of today’s connected world. ThingWorx’s
model-based design and search-based intelligence simplifies application
development efforts by minimizing cost and risk while accelerating time
to value. The ThingWorx® platform combines the key
functionality of Web 2.0, search, and social collaboration, and applies
it to the world of “things”, including connected products, machines,
sensors, systems, and industrial equipment. Businesses use the ThingWorx
platform to rapidly deliver innovative applications and connected
solutions across markets ranging from manufacturing, energy and food, to
Machine-to-Machine (M2M) remote monitoring and service, as well as in
emerging Internet of Things applications, including smart cities, smart
grid, agriculture, and transportation. For more information, please
visit our website at www.thingworx.com
and our blog at www.thingworx.com/blog
or follow us on Twitter at @ThingWorx.
PTC, ThingWorx, and the ThingWorx logo are trademarks or registered
trademarks of PTC Inc. or its subsidiaries in the United States and
Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20140414005051/en/
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