Welcome!

News Feed Item

New CommonSpot Release by PaperThin Improves User Experiences

PaperThin Inc., a leading SaaS, cloud-based Web content management solution provider, today announced the launch of its Spring 2014 release. Features in Spring 2014 enable content managers to do complex tasks more intuitively while improving the site visitor experience for better marketing results.

CommonSpot simplifies video management by seamlessly integrating with multiple media sources such as ...

CommonSpot simplifies video management by seamlessly integrating with multiple media sources such as YouTube or Brightcove.(Photo: Business Wire)

With CommonSpot Spring 2014, you can now:

  • Leverage video content more easily—Take advantage of the power of video to drive home your messaging though easy access, management and publishing of internal or external multimedia assets within CommonSpot’s streamlined user interface. Native integration of Brightcove and YouTube’s external multimedia services enables you to seamlessly and conveniently utilize the expertise and hosting capacity of dedicated video-sharing services to improve quality, reliability, efficiency, and control when serving video or multimedia content.
  • Change content layouts on the fly—As your content constantly changes, don’t force or shortchange messaging to fit page real-estate. Instead, though one-click WYSIWYG options, change the page section’s layout on the fly to display the content the way you want it to maximize effectiveness. Render content responsively using multiple columns, tabs, carousels, accordions, type-ahead lists and by any other means.
  • Manage navigation without code—Create flexible navigation or context structures that hierarchically define your content, allowing you to easily control access to your high level messaging. Then render these structures appropriately for multiple devices in the form of expanding/collapsing horizontal or vertical menus, accordion lists, mega menus, carousels, etc., all without the need to write code.
  • Optimize websites for the disabled—Create accessible web pages, organize content using HTML5 outlining, tag content regions, view how well those pages perform for accessibility, and optimize them in real time for the devices and web access strategies most often used by individuals with disabilities.
  • Easily incorporate responsive design—Utilize new CSS, container and navigation capabilities to integrate any of the popular grid systems, making it easy to incorporate a responsive design into your site. Then once the design is set in place, designers can develop pre-defined layouts that enable marketers to easily control future content in a responsive manner.

In addition to these features, Spring 2014 includes numerous customer requested improvements and enhancements such as the ability to post social media content directly to LinkedIn and Facebook group pages, improvements to Google Analytics reporting, Contextualization scheduling, updated browser and platform support and much more.

"Prior to selecting CommonSpot, we had used a home-grown CMS. We needed to replace the system we had built, while maintaining the extensive features we had developed. CommonSpot fit the bill. Additionally, the features in CommonSpot Spring 2014 are helping us meet our strategy of offering customers a more experience-focused website that leverages features such as responsive design and multimedia—to name only a few. We are excited about the functionality that the product brings us and look forward to taking advantage of these features, once our new site goes live later this month,” said Allan Jagos, Project Manager, Robinson & Cole LLP.

“Our move to CommonSpot Spring 2014 was prompted by the need for a redesign of our Fiber Science and Apparel Design website. The recently-launched new site takes advantage of the Navigation Builder feature allowing our marketing team to easily manage site navigation, reducing dependence on IT. We look forward to leveraging other new features in CommonSpot as the site further develops,” said Mark Vorreuter, manager web and digital communications, Cornell University College of Human Ecology.

“CommonSpot makes complex but critical marketing tasks simple,” said Todd Peters, president of PaperThin. “Implementing personalization, responsive designs or even navigation in a manner that allows your needs to evolve over time is often difficult. As a result these features which greatly improve marketing results are often put on the backburner. That is what the Spring 2014 release is about, making complex but critical tasks more attainable for quantifiable marketing results.”

About CommonSpot:

CommonSpot is a secure web platform that includes a powerful content management solution, a suite of marketing solutions, web 2.0 and social media apps, and an open-source application development framework that allow organizations to create world-class web experiences. CommonSpot’s marketing suite helps organizations increase site traffic, optimize Web content, improve brand loyalty, and achieve higher conversion rates. Its intuitive user interface allows content managers to easily publish Web content via any delivery channel (social media, streaming media, video, mobile, etc.). Available on premises or in the cloud, CommonSpot serves as a web foundation that empowers digital marketers to do their jobs better for a greater return on marketing investments.

About PaperThin:

PaperThin, Inc. is a privately held, MA-based company. Its flagship product CommonSpot™ helps organizations create world-class Web experiences. PaperThin's customers span multiple industries, including: government, healthcare, higher education, and association/non-profit sectors. Customers such as American University, Cornell University, Hasbro, Seton Hall University, Sharp HealthCare, Sir Speedy, The National Park Service, and Washington County of Oregon use CommonSpot to solve their multi-channel Web needs. To learn more, visit PaperThin at www.paperthin.com, follow us at www.twitter.com/commonspot, view customer videos on YouTube, or connect with us via LinkedIn.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
As many know, the first generation of Cloud Management Platform (CMP) solutions were designed for managing virtual infrastructure (IaaS) and traditional applications. But that's no longer enough to satisfy evolving and complex business requirements. In his session at 21st Cloud Expo, Scott Davis, Embotics CTO, explored how next-generation CMPs ensure organizations can manage cloud-native and microservice-based application architectures, while also facilitating agile DevOps methodology. He expla...
SYS-CON Events announced today that Synametrics Technologies will exhibit at SYS-CON's 22nd International Cloud Expo®, which will take place on June 5-7, 2018, at the Javits Center in New York, NY. Synametrics Technologies is a privately held company based in Plainsboro, New Jersey that has been providing solutions for the developer community since 1997. Based on the success of its initial product offerings such as WinSQL, Xeams, SynaMan and Syncrify, Synametrics continues to create and hone in...
To get the most out of their data, successful companies are not focusing on queries and data lakes, they are actively integrating analytics into their operations with a data-first application development approach. Real-time adjustments to improve revenues, reduce costs, or mitigate risk rely on applications that minimize latency on a variety of data sources. In his session at @BigDataExpo, Jack Norris, Senior Vice President, Data and Applications at MapR Technologies, reviewed best practices t...
"Evatronix provides design services to companies that need to integrate the IoT technology in their products but they don't necessarily have the expertise, knowledge and design team to do so," explained Adam Morawiec, VP of Business Development at Evatronix, in this SYS-CON.tv interview at @ThingsExpo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
DevOps promotes continuous improvement through a culture of collaboration. But in real terms, how do you: Integrate activities across diverse teams and services? Make objective decisions with system-wide visibility? Use feedback loops to enable learning and improvement? With technology insights and real-world examples, in his general session at @DevOpsSummit, at 21st Cloud Expo, Andi Mann, Chief Technology Advocate at Splunk, explored how leading organizations use data-driven DevOps to clos...
"I focus on what we are calling CAST Highlight, which is our SaaS application portfolio analysis tool. It is an extremely lightweight tool that can integrate with pretty much any build process right now," explained Andrew Siegmund, Application Migration Specialist for CAST, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Recently, REAN Cloud built a digital concierge for a North Carolina hospital that had observed that most patient call button questions were repetitive. In addition, the paper-based process used to measure patient health metrics was laborious, not in real-time and sometimes error-prone. In their session at 21st Cloud Expo, Sean Finnerty, Executive Director, Practice Lead, Health Care & Life Science at REAN Cloud, and Dr. S.P.T. Krishnan, Principal Architect at REAN Cloud, discussed how they built...
The dynamic nature of the cloud means that change is a constant when it comes to modern cloud-based infrastructure. Delivering modern applications to end users, therefore, is a constantly shifting challenge. Delivery automation helps IT Ops teams ensure that apps are providing an optimal end user experience over hybrid-cloud and multi-cloud environments, no matter what the current state of the infrastructure is. To employ a delivery automation strategy that reflects your business rules, making r...
The past few years have brought a sea change in the way applications are architected, developed, and consumed—increasing both the complexity of testing and the business impact of software failures. How can software testing professionals keep pace with modern application delivery, given the trends that impact both architectures (cloud, microservices, and APIs) and processes (DevOps, agile, and continuous delivery)? This is where continuous testing comes in. D
Modern software design has fundamentally changed how we manage applications, causing many to turn to containers as the new virtual machine for resource management. As container adoption grows beyond stateless applications to stateful workloads, the need for persistent storage is foundational - something customers routinely cite as a top pain point. In his session at @DevOpsSummit at 21st Cloud Expo, Bill Borsari, Head of Systems Engineering at Datera, explored how organizations can reap the bene...
No hype cycles or predictions of a gazillion things here. IoT is here. You get it. You know your business and have great ideas for a business transformation strategy. What comes next? Time to make it happen. In his session at @ThingsExpo, Jay Mason, an Associate Partner of Analytics, IoT & Cybersecurity at M&S Consulting, presented a step-by-step plan to develop your technology implementation strategy. He also discussed the evaluation of communication standards and IoT messaging protocols, data...
In a recent survey, Sumo Logic surveyed 1,500 customers who employ cloud services such as Amazon Web Services (AWS), Microsoft Azure, and Google Cloud Platform (GCP). According to the survey, a quarter of the respondents have already deployed Docker containers and nearly as many (23 percent) are employing the AWS Lambda serverless computing framework. It’s clear: serverless is here to stay. The adoption does come with some needed changes, within both application development and operations. Tha...
Digital transformation is about embracing digital technologies into a company's culture to better connect with its customers, automate processes, create better tools, enter new markets, etc. Such a transformation requires continuous orchestration across teams and an environment based on open collaboration and daily experiments. In his session at 21st Cloud Expo, Alex Casalboni, Technical (Cloud) Evangelist at Cloud Academy, explored and discussed the most urgent unsolved challenges to achieve f...
With tough new regulations coming to Europe on data privacy in May 2018, Calligo will explain why in reality the effect is global and transforms how you consider critical data. EU GDPR fundamentally rewrites the rules for cloud, Big Data and IoT. In his session at 21st Cloud Expo, Adam Ryan, Vice President and General Manager EMEA at Calligo, examined the regulations and provided insight on how it affects technology, challenges the established rules and will usher in new levels of diligence arou...
In his general session at 21st Cloud Expo, Greg Dumas, Calligo’s Vice President and G.M. of US operations, discussed the new Global Data Protection Regulation and how Calligo can help business stay compliant in digitally globalized world. Greg Dumas is Calligo's Vice President and G.M. of US operations. Calligo is an established service provider that provides an innovative platform for trusted cloud solutions. Calligo’s customers are typically most concerned about GDPR compliance, application p...