Welcome!

News Feed Item

New CommonSpot Release by PaperThin Improves User Experiences

PaperThin Inc., a leading SaaS, cloud-based Web content management solution provider, today announced the launch of its Spring 2014 release. Features in Spring 2014 enable content managers to do complex tasks more intuitively while improving the site visitor experience for better marketing results.

CommonSpot simplifies video management by seamlessly integrating with multiple media sources such as ...

CommonSpot simplifies video management by seamlessly integrating with multiple media sources such as YouTube or Brightcove.(Photo: Business Wire)

With CommonSpot Spring 2014, you can now:

  • Leverage video content more easily—Take advantage of the power of video to drive home your messaging though easy access, management and publishing of internal or external multimedia assets within CommonSpot’s streamlined user interface. Native integration of Brightcove and YouTube’s external multimedia services enables you to seamlessly and conveniently utilize the expertise and hosting capacity of dedicated video-sharing services to improve quality, reliability, efficiency, and control when serving video or multimedia content.
  • Change content layouts on the fly—As your content constantly changes, don’t force or shortchange messaging to fit page real-estate. Instead, though one-click WYSIWYG options, change the page section’s layout on the fly to display the content the way you want it to maximize effectiveness. Render content responsively using multiple columns, tabs, carousels, accordions, type-ahead lists and by any other means.
  • Manage navigation without code—Create flexible navigation or context structures that hierarchically define your content, allowing you to easily control access to your high level messaging. Then render these structures appropriately for multiple devices in the form of expanding/collapsing horizontal or vertical menus, accordion lists, mega menus, carousels, etc., all without the need to write code.
  • Optimize websites for the disabled—Create accessible web pages, organize content using HTML5 outlining, tag content regions, view how well those pages perform for accessibility, and optimize them in real time for the devices and web access strategies most often used by individuals with disabilities.
  • Easily incorporate responsive design—Utilize new CSS, container and navigation capabilities to integrate any of the popular grid systems, making it easy to incorporate a responsive design into your site. Then once the design is set in place, designers can develop pre-defined layouts that enable marketers to easily control future content in a responsive manner.

In addition to these features, Spring 2014 includes numerous customer requested improvements and enhancements such as the ability to post social media content directly to LinkedIn and Facebook group pages, improvements to Google Analytics reporting, Contextualization scheduling, updated browser and platform support and much more.

"Prior to selecting CommonSpot, we had used a home-grown CMS. We needed to replace the system we had built, while maintaining the extensive features we had developed. CommonSpot fit the bill. Additionally, the features in CommonSpot Spring 2014 are helping us meet our strategy of offering customers a more experience-focused website that leverages features such as responsive design and multimedia—to name only a few. We are excited about the functionality that the product brings us and look forward to taking advantage of these features, once our new site goes live later this month,” said Allan Jagos, Project Manager, Robinson & Cole LLP.

“Our move to CommonSpot Spring 2014 was prompted by the need for a redesign of our Fiber Science and Apparel Design website. The recently-launched new site takes advantage of the Navigation Builder feature allowing our marketing team to easily manage site navigation, reducing dependence on IT. We look forward to leveraging other new features in CommonSpot as the site further develops,” said Mark Vorreuter, manager web and digital communications, Cornell University College of Human Ecology.

“CommonSpot makes complex but critical marketing tasks simple,” said Todd Peters, president of PaperThin. “Implementing personalization, responsive designs or even navigation in a manner that allows your needs to evolve over time is often difficult. As a result these features which greatly improve marketing results are often put on the backburner. That is what the Spring 2014 release is about, making complex but critical tasks more attainable for quantifiable marketing results.”

About CommonSpot:

CommonSpot is a secure web platform that includes a powerful content management solution, a suite of marketing solutions, web 2.0 and social media apps, and an open-source application development framework that allow organizations to create world-class web experiences. CommonSpot’s marketing suite helps organizations increase site traffic, optimize Web content, improve brand loyalty, and achieve higher conversion rates. Its intuitive user interface allows content managers to easily publish Web content via any delivery channel (social media, streaming media, video, mobile, etc.). Available on premises or in the cloud, CommonSpot serves as a web foundation that empowers digital marketers to do their jobs better for a greater return on marketing investments.

About PaperThin:

PaperThin, Inc. is a privately held, MA-based company. Its flagship product CommonSpot™ helps organizations create world-class Web experiences. PaperThin's customers span multiple industries, including: government, healthcare, higher education, and association/non-profit sectors. Customers such as American University, Cornell University, Hasbro, Seton Hall University, Sharp HealthCare, Sir Speedy, The National Park Service, and Washington County of Oregon use CommonSpot to solve their multi-channel Web needs. To learn more, visit PaperThin at www.paperthin.com, follow us at www.twitter.com/commonspot, view customer videos on YouTube, or connect with us via LinkedIn.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
SYS-CON Events announced today that Ericsson has been named “Gold Sponsor” of SYS-CON's @ThingsExpo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. Ericsson is a world leader in the rapidly changing environment of communications technology – providing equipment, software and services to enable transformation through mobility. Some 40 percent of global mobile traffic runs through networks we have supplied. More than 1 billion subscribers around the world re...
There is an ever-growing explosion of new devices that are connected to the Internet using “cloud” solutions. This rapid growth is creating a massive new demand for efficient access to data. And it’s not just about connecting to that data anymore. This new demand is bringing new issues and challenges and it is important for companies to scale for the coming growth. And with that scaling comes the need for greater security, gathering and data analysis, storage, connectivity and, of course, the...
SYS-CON Events announced today that DatacenterDynamics has been named “Media Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY. DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
Between the mockups and specs produced by analysts, and resulting applications built by developers, there exists a gulf where projects fail, costs spiral, and applications disappoint. Methodologies like Agile attempt to address this with intensified communication, with partial success but many limitations. In his session at 18th Cloud Expo, Charles Kendrick, CTO & Chief Architect at Isomorphic Software, will present a revolutionary model enabled by new technologies. Learn how business and devel...
SYS-CON Events announced today that Peak 10, Inc., a national IT infrastructure and cloud services provider, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Peak 10 provides reliable, tailored data center and network services, cloud and managed services. Its solutions are designed to scale and adapt to customers’ changing business needs, enabling them to lower costs, improve performance and focus inter...
You think you know what’s in your data. But do you? Most organizations are now aware of the business intelligence represented by their data. Data science stands to take this to a level you never thought of – literally. The techniques of data science, when used with the capabilities of Big Data technologies, can make connections you had not yet imagined, helping you discover new insights and ask new questions of your data. In his session at @ThingsExpo, Sarbjit Sarkaria, data science team lead ...
So, you bought into the current machine learning craze and went on to collect millions/billions of records from this promising new data source. Now, what do you do with them? Too often, the abundance of data quickly turns into an abundance of problems. How do you extract that "magic essence" from your data without falling into the common pitfalls? In her session at @ThingsExpo, Natalia Ponomareva, Software Engineer at Google, will provide tips on how to be successful in large scale machine lear...
If there is anything we have learned by now, is that every business paves their own unique path for releasing software- every pipeline, implementation and practices are a bit different, and DevOps comes in all shapes and sizes. Software delivery practices are often comprised of set of several complementing (or even competing) methodologies – such as leveraging Agile, DevOps and even a mix of ITIL, to create the combination that’s most suitable for your organization and that maximize your busines...
Struggling to keep up with increasing application demand? Learn how Platform as a Service (PaaS) can streamline application development processes and make resource management easy.
In his session at @ThingsExpo, Chris Klein, CEO and Co-founder of Rachio, will discuss next generation communities that are using IoT to create more sustainable, intelligent communities. One example is Sterling Ranch, a 10,000 home development that – with the help of Siemens – will integrate IoT technology into the community to provide residents with energy and water savings as well as intelligent security. Everything from stop lights to sprinkler systems to building infrastructures will run ef...
Whether your IoT service is connecting cars, homes, appliances, wearable, cameras or other devices, one question hangs in the balance – how do you actually make money from this service? The ability to turn your IoT service into profit requires the ability to create a monetization strategy that is flexible, scalable and working for you in real-time. It must be a transparent, smoothly implemented strategy that all stakeholders – from customers to the board – will be able to understand and comprehe...
Machine Learning helps make complex systems more efficient. By applying advanced Machine Learning techniques such as Cognitive Fingerprinting, wind project operators can utilize these tools to learn from collected data, detect regular patterns, and optimize their own operations. In his session at 18th Cloud Expo, Stuart Gillen, Director of Business Development at SparkCognition, will discuss how research has demonstrated the value of Machine Learning in delivering next generation analytics to im...
In the world of DevOps there are ‘known good practices’ – aka ‘patterns’ – and ‘known bad practices’ – aka ‘anti-patterns.' Many of these patterns and anti-patterns have been developed from real world experience, especially by the early adopters of DevOps theory; but many are more feasible in theory than in practice, especially for more recent entrants to the DevOps scene. In this power panel at @DevOpsSummit at 18th Cloud Expo, moderated by DevOps Conference Chair Andi Mann, panelists will dis...
See storage differently! Storage performance problems have only gotten worse and harder to solve as applications have become largely virtualized and moved to a cloud-based infrastructure. Storage performance in a virtualized environment is not just about IOPS, it is about how well that potential performance is guaranteed to individual VMs for these apps as the number of VMs keep going up real time. In his session at 18th Cloud Expo, Dhiraj Sehgal, in product and marketing at Tintri, will discu...
Unless you don’t use the internet, don’t live in California, or haven’t been paying attention to the recent news… you should be aware that self-driving cars are on their way to becoming a reality. I have seen them – they are real. If you believe in the future reality of self-driving cars, then continue reading on. If you don’t believe in the future possibilities, then I am not sure what to do to convince you other than discuss the very real changes that will roll out with the consumer producti...