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Greene Concepts, Inc. Embarks on Grand Opening and Launch of InkWay USA Synergy Distributor Program to Coincide With Earth Day

NEW YORK, NY -- (Marketwired) -- 04/16/14 -- Greene Concepts, Inc. (OTC Pink: LKEN) (PINKSHEETS: LKEN) CEO, Lenny Greene, announces today that the company will officially beta launch its InkWay USA Synergy Distributor Program (SDP) websites on Earth Day -- April 22, 2014 at 12:01 Am Eastern Time. To commemorate the InkWay USA launch, the company has reached out to the Earth Day Network Green Cities Campaign to partner with and create additional environmentally safe solutions that help cities around the world become more sustainable and reduce their carbon footprint.

Originally developed to help minimize environmental waste while offering quality ink solutions, the InkWay USA SDP program involves the use of consumer direct relationship marketing whereby InkWay USA distributors receive both a retail webpage and a distributor webpage to convey to the world the advantage and cost savings of quality easy-to-use InkWay USA products and the fantastic business opportunity that will revolutionize the industry.

The main product of InkWay USA is the no-mess inkjet refill system valued at $1,200 worth of inkjet cartridge refills. The distributor's replicated websites have 5,500 products to sell to consumers. Future plans include the addition of new ink, toner and industrial Hemp products‎ to satisfy consumer needs and revolutionize the online sales market through product quality and relationship marketing.

The InkWay USA replicated webpages utilize Interactive Video Overlay (iVo) webpage technology to offer a call-to-action for both consumer sales and distributor enrollment through the use of a live video spokesperson that engages the distributors' website visitor. iVo technology embraces the psychological component of sales and marketing, ultimately leading to increased sales by offering solutions to the current marketplace.

The InkWay USA Synergy Distributor Program is a revolutionary new marketing plan unseen in the market until now. Compensation plans involve the ability of distributors to choose their own compensation plan commensurate with their long-term profit goals. Additional forms of commissions include: flagship no-mess inkjet refill system product, every other product sold, direct enrollment, reaching your synergy goals, synergy check match bonuses and the elite bonus pool.

The InkWay USA SDP also provides an avenue to give money back to charitable organizations, and churches through a charity pool. The charity pool offers a fantastic way to spread the word about InkWay USA, increase involvement and sales and give back to particular organizations. Distributors each have the opportunity to vote on the organizations that receive money in the charity pool with new charitable dollars awarded every six months based on voting results.

Mr. Greene states, "We are extremely pleased to launch the InkWay USA Synergy Distributor Program. Our products are not only competitively priced but also help everyone save money on ink products and soon save money on additional solutions beyond just ink as we add more products to our inventory." Mr. Greene continues, "The concept of the InkWay USA launch encourages scalability, sustainable competitive advantage, a large market potential in the $127 billion inkjet and toner industry, and a high anticipated growth rate. We are entrepreneurs with a better mouse trap, leveling the playing field in favor of the consumer with easy-to-use products that appeals to everyone because everyone uses ink and toner."

"Additionally," continues Mr. Greene, "InkWay USA is going to change the sales and purchase strategy of the print inkjet and toner industry. Our products are bundled, packaged and priced so anybody not only can afford them but also find dramatic cost savings while producing an end product that is crisp, clear, clean, and long lasting. I am very proud that our company has arrived at this moment and also proud that we can honor the Earth Day Greene City organizers by offering environmentally safe solutions to the world."

"InkWay USA......Where every day is Earth Day......Re-fill, Re-use, and Re-cycle."

Robert Blakely, Director of Distributor Success, emphasizes, "InkWay USA will not only be huge in the ink and toner industry but also in the overall marketplace as more products are introduced. InkWay USA will soon be a true leader in overall value and consumer benefit. Our company prides itself on customer service. Our Customer Success executives will be available to provide tech support and website help to all consumers and distributors. We also want to be a "green" company that helps preserve and protect our planet's environment in all we do. Teamwork truly makes the dream work." Mr. Blakely concludes "The iVo Technology has generated incredible results, upwards of a 400% increase in conversions. Adding our innovative products to an advanced marketing strategy influenced with the most modern technology available will surely have explosive results."

About Earth Day and the Green Cities Campaign

The first Earth Day on April 22, 1970, activated 20 million Americans from all walks of life and is widely credited with launching the modern environmental movement. The passage of the landmark Clean Air Act, Clean Water Act, Endangered Species Act and many other groundbreaking environmental laws soon followed. Growing out of the first Earth Day, Earth Day Network (EDN) works with over 22,000 partners in 192 countries to broaden, diversify and mobilize the environmental movement. More than 1 billion people now participate in Earth Day activities each year, making it the largest civic observance in the world.

Earth Day Network launched the Green Cities campaign in the fall of 2013 to help cities around the world become more sustainable and reduce their carbon footprint. Focused on three key elements -- buildings, energy, and transportation -- the campaign aims to help cities accelerate their transition to a cleaner, healthier, and more economically viable future through improvements in efficiency, investments in renewable technology, and regulation reform.

http://www.earthday.org/
http://www.earthday.org/greencities/

About Greene Concepts, Inc.
Greene Concepts, Inc. (http://www.greeneconcepts.com/) is an ink technology Manufacturing and Distribution Company headquartered in Fresno, CA. Chairman and Founder Lenny Greene has spent the past 30 years serving the printing needs of businesses and consumers. Greene Concepts intends to be the catalyst for the introduction of a number of innovative products and marketing strategies, including its announced hemp-centric website, and to bring the world the best products at the lowest prices so consumers and business can save time, save money, print more and print better.

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AccuBrite, Inc. (http://accubrite.com/) creator of FreeInk4LifeT, Refills4YouT, INKWAY USAT and INK-Telligence has developed a family of 25 "Do It Yourself Ink Cartridge Refilling Systems." All refilling tools, accessories, filling stations, interactive CD-Rom instruction manual including bonus software, 24/7 customer service / tech support and unlimited ink refills are available. Consumers can now save thousands of dollars annually without replacing their inkjet cartridges using ABI's top of the line refill kits. AccuBrite, Inc. is the manufacturing arm of Greene concepts, Inc.

INKWAY USA, Inc. (http://www.inkwayusa.com/) is a consumer direct marketing ink and toner technology Distribution Company. We market and sell over 1000 advanced and exceptional proprietary ink and toner "Do It Yourself" Refilling Systems and other products for all inkjet and toner cartridges. Marketing, sales, and fulfillment for retail products are coordinated at its offices in Fresno, CA. Consumers and businesses save thousands of dollars annually buying our products. INKWAY USA will also compete in the global market place by marketing and signing distributors in Europe, The Pacific Rim, and Asia. InkWay USA is now ready to grow exponentially with their soon-to-be released proprietary Synergy Distributor Program (SDP) and take a large stake in the over $70 billion per year ink and toner industry through an unparalleled, innovative marketing strategy that utilizes virtually no competition -- all while offering unmatched cost savings and product quality for individual ink and toner consumers and large businesses alike.

Follow us on Twitter at:
https://twitter.com/InkwayInc

Like and share our informative Facebook posts at:
https://www.facebook.com/InkwayInc

Safe Harbor: This Press Release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These forward-looking statements are based on the current plans and expectations of management and are subject to a number of uncertainties and risks that could significantly affect the company's current plans and expectations, as well as future results of operations and financial condition. A more extensive listing of risks and factors that may affect the company's business prospects and cause actual results to differ materially from those described in the forward-looking statements can be found in the reports and other documents filed by the company with the Securities and Exchange Commission and OTC Markets, Inc. OTC Disclosure and News Service. The company undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

CONTACT:

Greene Concepts, Inc.
Investor Relations
Shaun Kohlmeier
559-426-LKEN (5536)

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