News Feed Item

Maserati Surprise Revelations at New York Auto Show: Maserati Ghibli App and GranTurismo MC Centennial Edition Coupe and Convertible Break Cover

Maserati continues to strike with all new Ghibli App and GranTurismo MC Centennial Edition models inspired by historic Maserati sports-luxury cars

ENGLEWOOD CLIFFS, N.J., April 16, 2014 /PRNewswire/ -- Just one month after stunning the Geneva Auto Show with the Alfieri Concept, Maserati once again brought unannounced surprises to the Auto Show world with the global debut of the GranTurismo MC Centennial Edition Range at the New York International Auto Show. True to the granturismo formula, an Italian tradition that Maserati largely established, each car pays homage to generations of closed and open cars of equal measure performance, luxury and style. At their core, as always, is the authenticity of race-bred engineering which asks to be driven with passion each and every day.

To view the multimedia assets associated with this release, please click: http://www.multivu.com/mnr/7179451-maserati-ghibli-app-granturismo-mc-centennial-debut-auto-show

Maserati's GranTurismo MC Centennial Edition coupes and convertibles are inspired by Maserati’s historic sports-luxury cars with authentic race-bred engineering.

If one needs more Maserati surprise, style and passion, the all new Ghibli App is also enjoying its global debut in New York.

About the GranTurismo MC Centennial Edition Range:
"The GranTurismo MC Centennial range are vibrant offerings which reference the storied passion and romance of the Maserati tradition.  Along with the Ghibli and Quattroporte sedans, which have found a welcome reception in the market, the sporty new GranTurismo MC Centennial Edition coupes and convertibles are for those who desire inspired automobiles," commented Peter M. Grady, President and CEO of Maserati North America, Inc.

Both Centennial Edition models will feature three special new 'three-layer' colour schemes in addition to the four already available for the GranTurismo MC. There is a wide choice of wheels too, with four special finishes for the MC and Trofeo designs. At the center of the wheels appears the medal-shaped centenary logo, itself available in two finishes, matte Smoke grey and Charcoal grey, depending on wheel design and color.

The GranTurismo MC Centennial Editon range comes with a wide range of interiors too. Each of the seven exterior finishes is combined with a specific interior finish. The leather upholstered seats boast a particularly aggressive look with a contrasting decorative insert based on the three colors (red, white and blue) of the seat profiles. The motif also extends to the headrests and surrounds the embroidered Trident logo.

The special three-layer paint finishes include Magma red and Inchiostro blue, two colors that emphasize the sporting nature of the more extreme MC versions of the GranTurismo and GranTurismo Convertible. These two colors are a modern interpretation of those of the Maserati logo and also represent the traditional colors of the town of Bologna where the company was founded in 1914. The combinations of colors found in the interiors also reflect the three-tone finish of the body and wheels.

The black leather of the seats and dashboard is strikingly offset by the red, white and blue of the full-length seat profiles and by stitching in a color that mimics that of the laser engraved details on the wheels. The same color combination appears on the leather covered steering wheel. The sporting appearance of the interior is enhanced by carbon fiber inserts on the dashboard, seat surrounds and by a kick plate on which the celebratory centenary logo takes pride of place. The same interior color scheme is also available for the Pietra gray exterior finish. The interior color scheme associated with the three-layer Inchiostro blue body finish contrasts white leather seats and dashboard with Santorini Blue inserts and stitching.

The GranTurismo MC Centennial Editon range is powered by the 454 HP, 4.7 liter V8, combined with a ZF 6-speed Automatic transmission, providing superb performance and a top speed of 185 mph. Dual cast Brembo brakes and sport-tuned MC suspension also come standard. In keeping with Maserati philosophy, the vehicles also benefit from the advances made on previous models in terms of reducing fuel consumption and emissions. The GranTurismo MC Centennial Editon range will be available alongside the current Maserati range with sales due to begin in July 2014.

Maserati Ghibli App Brings Most Accessible Maserati Online

Enjoying its debut at the New York International Auto Show is an all-new App for the Maserati Ghibli. Designed for iPad, iPad 2, iPad Mini, iPhone, iPod, it offers a special preview of the stunning new Maserati Ghibli that proves this luxury vehicle is 'the absolute opposite of ordinary.' The App features high-performance features that match the style and capability of the car itself.

"We kicked off 2014 with the launch of one of the best received Super Bowl commercials, "Strike," featuring all new Maserati Ghibli, and extended the brand to another massive cultural icon, the Sports Illustrated Swimsuit 50th Anniversary issue, now it's time to bring the Maserati Ghibli experience online via our brand new Ghibli App," commented Grady.

Functionality Highlights:

  • Available on all iOS devices (iPad, iPad Mini, iPhone, iPod)
  • Robust description of vehicle features and functionality
  • Full exterior 360˚ views with car exterior colorizer
  • Safety and Security Features and Trim level Comparisons
  • Camera-ready Augmented Reality feature which allows you to photograph a Ghibli placed anywhere you may be, and share it through various social media channels
  • Detailed gallery of vehicle images and video content to save and share
  • Social Media outlets that allow you to get connected
  • Links to helpful tools such as Dealer Locator, Test Drive/Quote requests,
    Build your Own Ghibli and other features housed on www.Maserati.us

Take a touch-based tour via this multi-faceted app to locations where you can build your own Maserati Ghibli in your favorite color and interior trim. The 'Ghibli Anywhere' chapter allows the user to place the luxury vehicle in any setting, take a picture, and then share to their library, Facebook, Twitter or email accounts. Beautifully photographed 360 degree views offer a dynamic high-resolution experience. Download on iTunes to begin an exclusive Ghibli immersion, from its highly sumptuous design and world-class performance. Link: http://bit.ly/1eubvKs

About the Maserati Ghibli:
First unveiled to the U.S. in November at the Los Angeles Auto Show, the Ghibli is Maserati's first-ever mid-size four-door luxury sports sedan vehicle. Available with all-wheel-drive and starting at $66,900, the Ghibli is powered by a Ferrari-built twin-turbo V6 engine capable of over four hundred horsepower. Advanced suspension, Brembo brakes and extensive use of aluminum ensure comfort, with an ease of performance ready when called upon. Within its striking aerodynamic silhouette, the cabin offers rich Italian leathers, woods and other high quality materials at the heart of the Maserati brand. The Ghibli upholds the tradition, luxury and performance that have marked the brand for a century at a more accessible price point, which is expected to open the brand up to new buyers.

About Maserati: 
Maserati produces a full line of two and four door models legendary for their spacious handcrafted luxury, thoroughbred performance and everyday usability. The Maserati range includes the all-new full-size Quattroporte and the mid-size Ghibli sport sedan, which earned a Top Safety Pick from the Insurance Institute of Highway Safety (IIHS)*. The flagship Quattroporte GTS leads the charge with a 523 HP twin turbo V8 while both the Ghibli and Quattroporte are available with All-Wheel-Drive, a competition bred twin-turbo 404 HP V6 and an adaptive 8 speed automatic transmission. The two-door GranTurismo line continues with several variants of coupes and convertibles that combine elegance and comfort for four adults, with a six speed automatic transmission to keep the legendary Maserati performance and exhaust note close at hand. Maserati automobiles and merchandise can be found at authorized retailers across North America. Information on Maserati can be found at www.maserati.us , 1-800- My-Maserati.  *Built after Nov 2013


A 454hp, 4-7-liter V8, with a ZF 6-speed automatic transmission emphasizes the extreme sporting nature of the MC version of the GranTurismo, in this Magma Red GranTurismo MC Centennial Edition coupe.


Dual cast Brembo brakes and sport-tuned MC suspension are standard on the GranTurismo MC Centennial Edition. Wheel choice of MC or Trofeo designs offer a center medal-shaped centenary logo.


Black leather interior on seats, dashboard and wrapped steering wheel are offset by red and white stitching on the full-length seat profiles - headrests offer Maserati's embroidered Trident logo.


The GranTurismo MC Centennial Edition convertible has a special 3-layer paint finish of Inchiostro Blue, representing a traditional color of Bologna, the town where Maserati was founded in 1914.


To view the multimedia assets associated with this release, please click: http://www.multivu.com/mnr/7179451-maserati-ghibli-app-granturismo-mc-centennial-debut-auto-show

SOURCE Maserati

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Penta Security is a leading vendor for data security solutions, including its encryption solution, D’Amo. By using FPE technology, D’Amo allows for the implementation of encryption technology to sensitive data fields without modification to schema in the database environment. With businesses having their data become increasingly more complicated in their mission-critical applications (such as ERP, CRM, HRM), continued ...
SYS-CON Events announced today that Enzu will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Enzu’s mission is to be the leading provider of enterprise cloud solutions worldwide. Enzu enables online businesses to use its IT infrastructure to their competitive advantage. By offering a suite of proven hosting and management services, Enzu wants companies to focus on the core of their online busine...
Traditional on-premises data centers have long been the domain of modern data platforms like Apache Hadoop, meaning companies who build their business on public cloud were challenged to run Big Data processing and analytics at scale. But recent advancements in Hadoop performance, security, and most importantly cloud-native integrations, are giving organizations the ability to truly gain value from all their data. In his session at 19th Cloud Expo, David Tishgart, Director of Product Marketing ...
For basic one-to-one voice or video calling solutions, WebRTC has proven to be a very powerful technology. Although WebRTC’s core functionality is to provide secure, real-time p2p media streaming, leveraging native platform features and server-side components brings up new communication capabilities for web and native mobile applications, allowing for advanced multi-user use cases such as video broadcasting, conferencing, and media recording.
Established in 1998, Calsoft is a leading software product engineering Services Company specializing in Storage, Networking, Virtualization and Cloud business verticals. Calsoft provides End-to-End Product Development, Quality Assurance Sustenance, Solution Engineering and Professional Services expertise to assist customers in achieving their product development and business goals. The company's deep domain knowledge of Storage, Virtualization, Networking and Cloud verticals helps in delivering ...
SYS-CON Events announced today that Cloudbric, a leading website security provider, will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Cloudbric is an elite full service website protection solution specifically designed for IT novices, entrepreneurs, and small and medium businesses. First launched in 2015, Cloudbric is based on the enterprise level Web Application Firewall by Penta Security Sys...
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.
In the next five to ten years, millions, if not billions of things will become smarter. This smartness goes beyond connected things in our homes like the fridge, thermostat and fancy lighting, and into heavily regulated industries including aerospace, pharmaceutical/medical devices and energy. “Smartness” will embed itself within individual products that are part of our daily lives. We will engage with smart products - learning from them, informing them, and communicating with them. Smart produc...
Extreme Computing is the ability to leverage highly performant infrastructure and software to accelerate Big Data, machine learning, HPC, and Enterprise applications. High IOPS Storage, low-latency networks, in-memory databases, GPUs and other parallel accelerators are being used to achieve faster results and help businesses make better decisions. In his session at 18th Cloud Expo, Michael O'Neill, Strategic Business Development at NVIDIA, focused on some of the unique ways extreme computing is...
SYS-CON Events announced today that 910Telecom will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Housed in the classic Denver Gas & Electric Building, 910 15th St., 910Telecom is a carrier-neutral telecom hotel located in the heart of Denver. Adjacent to CenturyLink, AT&T, and Denver Main, 910Telecom offers connectivity to all major carriers, Internet service providers, Internet backbones and ...
SYS-CON Events announced today that Coalfire will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Coalfire is the trusted leader in cybersecurity risk management and compliance services. Coalfire integrates advisory and technical assessments and recommendations to the corporate directors, executives, boards, and IT organizations for global brands and organizations in the technology, cloud, health...
In his session at 19th Cloud Expo, Claude Remillard, Principal Program Manager in Developer Division at Microsoft, will contrast how his team used config as code and immutable patterns for continuous delivery of microservices and apps to the cloud. He will show the immutable patterns helps developers do away with most of the complexity of config as code-enabling scenarios such as rollback, zero downtime upgrades with far greater simplicity. He will also have live demos of building immutable pipe...
SYS-CON Events announced today that Transparent Cloud Computing (T-Cloud) Consortium will exhibit at the 19th International Cloud Expo®, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. The Transparent Cloud Computing Consortium (T-Cloud Consortium) will conduct research activities into changes in the computing model as a result of collaboration between "device" and "cloud" and the creation of new value and markets through organic data proces...
WebRTC defines no default signaling protocol, causing fragmentation between WebRTC silos. SIP and XMPP provide possibilities, but come with considerable complexity and are not designed for use in a web environment. In his session at @ThingsExpo, Matthew Hodgson, technical co-founder of the Matrix.org, discussed how Matrix is a new non-profit Open Source Project that defines both a new HTTP-based standard for VoIP & IM signaling and provides reference implementations.
The Internet of Things (IoT), in all its myriad manifestations, has great potential. Much of that potential comes from the evolving data management and analytic (DMA) technologies and processes that allow us to gain insight from all of the IoT data that can be generated and gathered. This potential may never be met as those data sets are tied to specific industry verticals and single markets, with no clear way to use IoT data and sensor analytics to fulfill the hype being given the IoT today.