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Official Launch of Heartland’s OneCard Mobile App Marks First Single-Point Access to Campus Life
|By Business Wire
|April 18, 2014 02:22 PM EDT
After successful completion of pilot testing at several colleges and
universities, Heartland Payment Systems (NYSE: HPY)
is officially launching its unique OneCard Mobile app – a fundamental
shift in leveraging mobile technology to create a single point of access
to campus life for students. Designed to operate on Apple iOS and Google
Android platforms, OneCard Mobile is a proprietary app based on
patent-pending technology that enables campus administrators to offer
students a single resource that serves as a virtual ID card, a payment
system for all campus services and activities, and for permission-based
access to events, buildings, rooms, libraries, and other facilities.
“Students today are inseparable from their smartphones, so we decided to
rethink the entire campus mobile technology model,” said Melissa
Peirano, General Manager, OneCard for Heartland Campus Solutions ECSI.
“Why not create a mobile app that combines a secure, pre-paid mobile
payment system with student ID functionality that provides convenience
to students, peace of mind to parents, and a helping hand to
administrators looking to streamline operations while creating the right
impact, the right connections, and a better image? That’s what OneCard
Mobile does, and pilot testing proves that students, parents and campus
administrators are enthusiastic on many levels.”
Campus administrators have expressed their approval for many reasons,
ranging from optimized operations and sustainability to enhanced
recruitment and increased sales for campus events, dining halls, and
vending machines. OneCard Mobile is a configurable and scalable app that
campus administrators can use as their single mobile resource for
student needs. It provides more data than alternative systems, which can
help administrators automate the communication of information and
promotions based on student interests.
“In addition to enhanced services, security and convenience for parents
and students, campus administrators like the optimization of operations
OneCard Mobile provides,” said Fred Emery, Vice President, Sales, for
Heartland Campus Solutions ECSI. “They can also configure the app to
offer as much functionality as they’d like, and add new functionality as
they go along. Anything with a URL can be easily added. Administrators
also appreciate that they can brand the app with their own school colors
and logos, helping them to build their campus brand.”
Parents appreciate the control they have over how much money is placed
in secure OneCard pre-paid student accounts, while students express
enthusiasm for the convenience of combining their student ID with mobile
payments for campus goods and services, as well as access to campus
facilities in a single mobile app.
To mark the occasion of the OneCard Mobile launch, Heartland Campus
Solutions ECSI released a video
showing how students enjoy using their OneCard Mobile app around campus
during their day.
For more information about OneCard Mobile app and Heartland Campus
Solutions ECSI, visit: http://www.heartlandpaymentsystems.com/Campus-Solutions/Home
About Heartland Payment Systems
Heartland Payment Systems, Inc. (NYSE:HPY),
the fifth largest payments processor in the United States, delivers
processing, mobile commerce, e-commerce, marketing
solutions, and related business solutions and services to more than
275,000 business and educational locations nationwide. A FORTUNE 1000
company, Heartland is the founding supporter of The
Merchant Bill of Rights, a public advocacy initiative that educates
merchants about fair credit and debit card processing practices.
Heartland also established The
Sales Professional Bill of Rights to advocate for the rights of
sales professionals everywhere. More detailed information can be found
at HeartlandPaymentSystems.com, HeartlandPaymentSystems.com/Careers, Heartlandpaymentsystems.com/Blog or
follow the company on Twitter@HeartlandHPY and
Facebook at facebook.com/HeartlandHPY
This press release contains statements of a forward-looking nature
which represent our management’s beliefs and assumptions concerning
future events. Forward-looking statements involve risks,
uncertainties and assumptions and are based on information currently
available to us. Actual results may differ materially from those
expressed in the forward-looking statements due to many factors,
including risks and additional factors that are described in the
Company’s Securities and Exchange Commission filings, including but not
limited to the Company’s annual report on Form 10-K for the year ended
December 31, 2013. We undertake no obligation to update any
forward-looking statements to reflect events or circumstances that may
arise after the date of this release.
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