Welcome!

News Feed Item

Groupe Média TFO emerges as pre-schooler digital media star attracting more views than most competitors

Organization strengthens its leadership with the launch of EduLulu, a tool to help parents and teachers navigate the educational app-mosphere

TORONTO, April 21, 2014 /CNW/ - Groupe Média TFO an Ontario based public media enterprise that produces award-winning educational content in French, announced today it has recorded over 10 million digital views of its MiniTFO YouTube channel, a stunning 1,000 per cent increase in audience viewing over a 15 month period.

"TFO has clearly demonstrated that when it comes to creating educational products and services for children, their parents and educators, we are an emerging leader," said Groupe Média TFO CEO Glenn O'Farrell. "We have the capacity to provide more added value in developing digital education solutions.  This is where we found the inspiration for our most recent initiative, EduLulu, a newly launched browser-based app for parents and teachers."

TFO conceived and created EduLulu, the first independent application that rates and ranks English and French educational apps, giving parents and educators credible guidance regarding new entries in Google Play and Apple's App Store.  To access EduLulu, you simply enter the url (www.edululu.org) in your favorite browser's address bar on any device (tablet or smartphone). This is a ground-breaking, first of its kind Canadian service in digital learning, developed in collaboration with a panel of experts in the educational and technology spheres.

"Speaking as both a parent and a technology commentator, EduLulu is addressing a void with this new resource for both Apple and Android apps," said technology expert Marc Saltzman.  "It will be such a relief for parents to be able to go to one source and quickly find out if an interactive app is suitable for their children.  The fact that there are English and French apps makes it even more useful for Canadian families."

A recent survey by Harris-Decima revealed that 86 per cent of Canadian households with children have at least one mobile device and a similar number of the parents polled said that everything related to mobile educational applications in Canada was of interest to them.

In addition to smartphones, tablets became widely adopted in just a few years leaving parents of young children scrambling to identify quality apps that blend engagement, education and entertainment. EduLulu was designed to address this need; creating a destination for parents in search of stimulating and educational resources.

The EduLulu rating system

EduLulu ranks reviewed apps on a five 'bone' rating system. The Lulu in EduLulu is an animated dog and dogs love their bones so the more bones the better in Lulu's world.

The rating system criteria was developed by TFO Education with the assistance of Thierry Karsenti, the Canada Research Chair on information and communication technologies in education at Université de Montréal, with a panel of other education and technology experts. Evaluation teams of educators, parents and technology experts rank targeted apps and individual results are combined to produce a final rating based on the five bone scale and also provide anecdotal commentary.

EduLulu currently features 300 rated English and French apps and more than 100 reviewed apps will be added to the service every month. There will be more than 1,100 rated apps on EduLulu by December 2014. Parents and educators will be able to search rated apps by ratings, subject and children's age.

English and French apps

The people behind EduLulu are leaders in digital learning in French and have made EduLulu available in French as well as English. English and French educational apps are available on both the English and the French EduLulu sites. More than 20 per cent (approximately 7 million) of Canadians speak French as a first language and there are more than 340,000 children enrolled in French immersion programs across Canada. EduLulu is sure to gain fans both far and wide in Canada and beyond.

Digital Views analytics

Groupe  Média TFO is one of a small number of public media companies which have a globally accessible children's YouTube web site. Only RAI, the public Italian media company has a children's YouTube channel with more digital views than TFO.

Groupe Média TFO

For children and their world, who want a stimulating experience, Groupe Media TFO is a premium destination for award-winning educational and innovative content in French. Groupe Média TFO is breaking ground in digital learning and boasts some of the highest online engagement rates for educational children's content in the world. It operates TFO, MiniTFO and EduLulu, the first online service that rates and ranks English and French educational apps.

https://www.youtube.com/watch?v=XIngav6nfuw

SOURCE Groupe Média TFO

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Wooed by the promise of faster innovation, lower TCO, and greater agility, businesses of every shape and size have embraced the cloud at every layer of the IT stack – from apps to file sharing to infrastructure. The typical organization currently uses more than a dozen sanctioned cloud apps and will shift more than half of all workloads to the cloud by 2018. Such cloud investments have delivered measurable benefits. But they’ve also resulted in some unintended side-effects: complexity and risk. ...
With 10 simultaneous tracks, keynotes, general sessions and targeted breakout classes, @CloudEXPO and DXWorldEXPO are two of the most important technology events of the year. Since its launch over eight years ago, @CloudEXPO and DXWorldEXPO have presented a rock star faculty as well as showcased hundreds of sponsors and exhibitors! In this blog post, we provide 7 tips on how, as part of our world-class faculty, you can deliver one of the most popular sessions at our events. But before reading...
In this presentation, you will learn first hand what works and what doesn't while architecting and deploying OpenStack. Some of the topics will include:- best practices for creating repeatable deployments of OpenStack- multi-site considerations- how to customize OpenStack to integrate with your existing systems and security best practices.
If a machine can invent, does this mean the end of the patent system as we know it? The patent system, both in the US and Europe, allows companies to protect their inventions and helps foster innovation. However, Artificial Intelligence (AI) could be set to disrupt the patent system as we know it. This talk will examine how AI may change the patent landscape in the years to come. Furthermore, ways in which companies can best protect their AI related inventions will be examined from both a US and...
Charles Araujo is an industry analyst, internationally recognized authority on the Digital Enterprise and author of The Quantum Age of IT: Why Everything You Know About IT is About to Change. As Principal Analyst with Intellyx, he writes, speaks and advises organizations on how to navigate through this time of disruption. He is also the founder of The Institute for Digital Transformation and a sought after keynote speaker. He has been a regular contributor to both InformationWeek and CIO Insight...
Behera Rasananda is a technologist, a leader, a key note speaker has more than 20 years experience in across Government, Financial, Heath Care and Insurance Verticals. Mr. Behera has vast experience in Enterprise Cloud and Big Data solutions and Enterprise Architecture. Currently he works closely for Government Solutions on Enterprise Cloud for Federal Government Agency. Scientist Behera managed and partner with clients to make complete end to end solution and Migration to cloud both private sec...
Everyone wants the rainbow - reduced IT costs, scalability, continuity, flexibility, manageability, and innovation. But in order to get to that collaboration rainbow, you need the cloud! In this presentation, we'll cover three areas: First - the rainbow of benefits from cloud collaboration. There are many different reasons why more and more companies and institutions are moving to the cloud. Benefits include: cost savings (reducing on-prem infrastructure, reducing data center foot print, r...
They say multi-cloud is coming, but organizations are leveraging multiple clouds already. According to a study by 451 Research, only 21% of organizations were using a single cloud. If you've found yourself unprepared for the barrage of cloud services introduced in your organization, you will need to change your approach to engaging with the business and engaging with vendors. Look at technologies that are on the way and work with the internal players involved to have a plan in place when the ine...
Excitement and interest in APIs has skyrocketed in recent years. However, if you ask a room full of IT professionals "What is an API", you will get a wide array of answers. There exists a wide knowledge gap between API experts and those that have a general idea of what they are, but are unsure of what they have been for in the past, what they look like now, and how they can be used to expand your business in the future. In this session John will cover what the history of APIs, what an API looks ...
The now mainstream platform changes stemming from the first Internet boom brought many changes but didn’t really change the basic relationship between servers and the applications running on them. In fact, that was sort of the point. In his session at 18th Cloud Expo, Gordon Haff, senior cloud strategy marketing and evangelism manager at Red Hat, will discuss how today’s workloads require a new model and a new platform for development and execution. The platform must handle a wide range of rec...
DXWorldEXPO LLC, the producer of the world's most influential technology conferences and trade shows has announced the 22nd International CloudEXPO | DXWorldEXPO "Early Bird Registration" is now open. Register for Full Conference "Gold Pass" ▸ Here (Expo Hall ▸ Here)
Bill Schmarzo, Tech Chair of "Big Data | Analytics" of upcoming CloudEXPO | DXWorldEXPO New York (November 12-13, 2018, New York City) today announced the outline and schedule of the track. "The track has been designed in experience/degree order," said Schmarzo. "So, that folks who attend the entire track can leave the conference with some of the skills necessary to get their work done when they get back to their offices. It actually ties back to some work that I'm doing at the University of ...
@DevOpsSummit at Cloud Expo, taking place November 12-13 in New York City, NY, is co-located with 22nd international CloudEXPO | first international DXWorldEXPO and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time t...
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform and how we integrate our thinking to solve complicated problems. In his session at 19th Cloud Expo, Craig Sproule, CEO of Metavine, demonstrated how to move beyond today's coding paradigm and sh...
CloudEXPO New York 2018, colocated with DXWorldEXPO New York 2018 will be held November 11-13, 2018, in New York City and will bring together Cloud Computing, FinTech and Blockchain, Digital Transformation, Big Data, Internet of Things, DevOps, AI, Machine Learning and WebRTC to one location.