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Instart Logic and Internet Retailer to Host April 23 Webinar on How Faster, Responsive Websites Increase Conversions

Instart Logic's VP of Product Management Peter Blum Explains How Online Retailers Can Tap Into New Application Delivery Technologies to Boost ROI

MOUNTAIN VIEW, CA -- (Marketwired) -- 04/21/14 -- Instart Logic, the cloud application delivery service for performance-obsessed organizations, today announced it will co-host a webinar with Internet Retailer entitled "Increase Conversions with a Faster Responsive Website, with a New Approach to Website Delivery." Led by Instart Logic Vice President of Product Management Peter Blum and Internet Retailer Magazine Editor-in-Chief Don Davis, the webinar will explain how online retailers can meet growing consumer demand for high-quality imagery and immersive mobile sites without sacrificing performance.

In today's "zero patience" world, consumers have come to expect an engaging, visually compelling experience whether they access a site from their laptops, tablets or mobile devices. Often, this experience is slowed by congested wireless networks, leaving online retailers unable to engage with consumers when it matters most -- during the crucial mobile moment when they first access a website. In this webinar, Blum and Davis will show how online retailers can provide consumers with a rich, immersive experience and high-quality images while at the same time delivering fast response times to users on their device of choice. They will also explain why Content Delivery Networks (CDNs) no longer meet the needs of wireless users and showcase how leading online retailers have effectively increased conversions and grown sales by switching to a streaming web application delivery service.

Webinar, "Increase Conversions with a Faster Responsive Website, with a New Approach to Website Delivery"

Don Davis, editor-in-chief, Internet Retailer Magazine
Peter Blum, vice president, product management, Instart Logic

Wednesday, April 23
11 a.m. PT

For additional information or to register for the event, please click here.

About Instart Logic
Instart Logic accelerates cloud application delivery for the world's most performance-obsessed organizations. Its unique cloud-client platform and web application streaming technology solve performance challenges inherent in wireless connections and makes content delivery networks (CDNs) obsolete. Using Instart Logic, organizations can provide ultrafast, visually immersive experiences on any device to maximize revenue, deliver superior customer experiences and gain competitive advantage. Instart Logic is funded by Andreessen Horowitz, Greylock Partners, Sutter Hill Ventures, Tenaya Capital and several notable Silicon Valley angel investors. Learn more at or follow us on Twitter at @InstartLogic.

Contact Information
Brittney Dannon for Instart Logic
BOCA Communications
Email Contact
Mobile: (415)738-7718 x 28

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