Welcome!

News Feed Item

Penton SmartReach™ Launches Integrated Customer Database for the Aviation Market

Offers Access to 1.2 Million users of Aviation Week, Air Transport World, BCA and other top brands

NEW YORK, April 24, 2014 /PRNewswire/ -- Penton, a leading professional information services company, today announced Penton SmartReach™ for the aviation, aerospace and defense market, which offers access to 1.2 million aviation decision makers in 185 countries. Penton's Aviation Group is the largest and most comprehensive information resource for companies and executives in the dynamic and growing global aviation industry.   

Photo - http://photos.prnewswire.com/prnh/20140423/77798

Last month Penton launched the Penton SmartReach division. This new division focuses exclusively on the development, management and delivery of targeted data and subscriber information to help direct marketers identify, reach and activate more prospects and generate more effective leads.

"Penton SmartReach for the aviation market is an excellent resource for companies promoting new and existing products and services in the aviation industry," said Joann Kropp, Vice President, Customer Data Solutions. "Our database is the only quality aviation direct response business information resource on the market today. We have deep aviation industry knowledge and a first hand understanding of the information industry decision makers seek. We look forward to collaborating with customers to drive effective marketing and lead generation in the aviation industry."

Penton's Aviation Group includes media, online, live events, information technology, research and assets including Aviation Week, Aviation Week & Space Technology and its MRO and Defense Technology editions, Business & Commercial Aviation, The Aviation Week Intelligence Network (AWIN), Air Transport World, SpeedNews, Aircraft Bluebook, Air Charter Guide, Airportdata.com and AC-U-KWIK.

Key features of SmartReach for the aviation market include:

  • Superior targeting and segmentation capabilities enabling marketers to target hard-to-isolate markets such as Business Aviation; Commercial Aviation; Defense; MRO; and Space Technology. 
  • Unrivaled access to key decision-makers across the field of aviation, including Engineering and Engineering Management; Purchasing and Procurement; Flight Operations and Maintenance; and Senior Management.
  • Selectable by market sector, region, aircraft type, aircraft manufacturer, title, job function, employee size, geography, industries, and more.
  • For additional information on Penton SmartReach™ for the aviation market, visit www.penton.com/AboutSmartReach.

About Penton
Penton is a professional information services company. We engage and inform millions of professionals every day, helping them decide how to grow and solve their most critical business challenges. As a leading provider of workflow solutions and insightful content, marketing services and networking via in-person and online events, we help businesses do business. We focus our industry expertise on five core growth markets – agriculture, transportation, natural products/food, infrastructure, and industrial design and manufacturing.

Penton is a growth company with a track-record of strong performance and success and is backed by its co-owners: MidOcean Partners and U.S. Equity Partners II, an investment fund sponsored by Wasserstein & Co., LP.

For additional information on the company and its businesses, visit www.penton.com.

MEDIA CONTACT:

Joann Kropp
VP, Customer Data Solutions
Penton
212-204-4225
joann.kropp@penton.com

SOURCE Penton

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
21st International Cloud Expo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Me...
"With Digital Experience Monitoring what used to be a simple visit to a web page has exploded into app on phones, data from social media feeds, competitive benchmarking - these are all components that are only available because of some type of digital asset," explained Leo Vasiliou, Director of Web Performance Engineering at Catchpoint Systems, in this SYS-CON.tv interview at DevOps Summit at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
SYS-CON Events announced today that DXWorldExpo has been named “Global Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Digital Transformation is the key issue driving the global enterprise IT business. Digital Transformation is most prominent among Global 2000 enterprises and government institutions.
SYS-CON Events announced today that Datera, that offers a radically new data management architecture, has been named "Exhibitor" of SYS-CON's 21st International Cloud Expo ®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Datera is transforming the traditional datacenter model through modern cloud simplicity. The technology industry is at another major inflection point. The rise of mobile, the Internet of Things, data storage and Big...
"Outscale was founded in 2010, is based in France, is a strategic partner to Dassault Systémes and has done quite a bit of work with divisions of Dassault," explained Jackie Funk, Digital Marketing exec at Outscale, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We were founded in 2003 and the way we were founded was about good backup and good disaster recovery for our clients, and for the last 20 years we've been pretty consistent with that," noted Marc Malafronte, Territory Manager at StorageCraft, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
Kubernetes is an open source system for automating deployment, scaling, and management of containerized applications. Kubernetes was originally built by Google, leveraging years of experience with managing container workloads, and is now a Cloud Native Compute Foundation (CNCF) project. Kubernetes has been widely adopted by the community, supported on all major public and private cloud providers, and is gaining rapid adoption in enterprises. However, Kubernetes may seem intimidating and complex ...
While the focus and objectives of IoT initiatives are many and diverse, they all share a few common attributes, and one of those is the network. Commonly, that network includes the Internet, over which there isn't any real control for performance and availability. Or is there? The current state of the art for Big Data analytics, as applied to network telemetry, offers new opportunities for improving and assuring operational integrity. In his session at @ThingsExpo, Jim Frey, Vice President of S...
"DivvyCloud as a company set out to help customers automate solutions to the most common cloud problems," noted Jeremy Snyder, VP of Business Development at DivvyCloud, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We focus on SAP workloads because they are among the most powerful but somewhat challenging workloads out there to take into public cloud," explained Swen Conrad, CEO of Ocean9, Inc., in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"As we've gone out into the public cloud we've seen that over time we may have lost a few things - we've lost control, we've given up cost to a certain extent, and then security, flexibility," explained Steve Conner, VP of Sales at Cloudistics,in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We provide IoT solutions. We provide the most compatible solutions for many applications. Our solutions are industry agnostic and also protocol agnostic," explained Richard Han, Head of Sales and Marketing and Engineering at Systena America, in this SYS-CON.tv interview at @ThingsExpo, held June 6-8, 2017, at the Javits Center in New York City, NY.
DX World EXPO, LLC., a Lighthouse Point, Florida-based startup trade show producer and the creator of "DXWorldEXPO® - Digital Transformation Conference & Expo" has announced its executive management team. The team is headed by Levent Selamoglu, who has been named CEO. "Now is the time for a truly global DX event, to bring together the leading minds from the technology world in a conversation about Digital Transformation," he said in making the announcement.
"We are still a relatively small software house and we are focusing on certain industries like FinTech, med tech, energy and utilities. We help our customers with their digital transformation," noted Piotr Stawinski, Founder and CEO of EARP Integration, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"I think DevOps is now a rambunctious teenager – it’s starting to get a mind of its own, wanting to get its own things but it still needs some adult supervision," explained Thomas Hooker, VP of marketing at CollabNet, in this SYS-CON.tv interview at DevOps Summit at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.